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Exclusive: Google Debuts New Retail Media Solution with Lowe’s as First Beta Tester

Retail TouchPoints

The new solution, which is part of Google’s enterprise search engine campaign management tool, Search Ads 360 (SA 360), aims to help retailers offer advertisers these kinds of closed-loop campaigns in Google Search and Google Shopping.

Retail 306
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Pet Valu to Optimize Pricing and Promotions with New Merchandising Solution

Retail TouchPoints

Pet Valu’s implementation partner Logic will provide program management, change management and data integration services. “As Pet Valu will deploy solutions from Relex to enhance pricing and promotions planning processes in its 780+ retail locations across Canada as well as its digital channels.

Supplies 223
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Best Buy Adds Generative AI to its Customer Service Toolkit

Retail TouchPoints

Best Buy is expanding its partnership with Google Cloud to leverage generative AI technology for new customer service tools. The self-service tool will be available on BestBuy.com, on the Best Buy mobile app and when customers call the retailer’s customer service line. As early as late summer, Best Buy customers in the U.S.

Customer 280
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Walgreens Looks to ‘Break Through Health Care Silos’ with New Specialty Pharmacy Division

Retail TouchPoints

Image courtesy Walgreens Walgreens is bringing all of its specialty pharmacy services into one integrated unit and expanding its offerings for patients suffering from complex chronic conditions with an investment in gene and cell services.

Supplies 147
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The Essential Guide to Shopify ERP Integration [2024]

Groove

It makes it easier to manage one or more retail stores in one place. This data-driven solution brings financial, logistical, and human resource data together to save you time managing your store. It also allows for personalized marketing and better customer service. Set up a payment provider. Add your store’s policies.

Shopify 393
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The Future of Retail is Multilingual

Retail TouchPoints

Customers don’t judge businesses by the quality of their products or services alone. Gone are the days of merely transactional interactions — customers now crave meaningful connections and personalized conversations, and providing these will set your brand apart. The true differentiator is CX.

Retail 303
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Zeropark Helps Retailers Optimize Their Brand Advertising

Retail TouchPoints

The solution provider aims to streamline high-intent consumers toward promoted brands by creating shoppable opportunities during the key moments of their buying journey. Zeropark works to ensure that brand offers will appear only in a brand-safe context provided by its premium publishing partners and assured by its in-house compliance team.

Retail 271