Remove post making-ecommerce-more-profitable
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Strategies Unleashed: Navigating TikTok’s Viral Trends for Brand Success

Retail TouchPoints

Ecommerce Growth with TikTok Today’s consumers have short attention spans and are constantly on the lookout for the next big thing in viral content. To make a splash on a platform like TikTok that caters to this kind of consumer behavior, you must become adept at creating content that quickly showcases why your product deserves to go viral.

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What’s Your Social Commerce Strategy? 5 Steps Brands can Take Now to Meet their Holiday Sales Goals

Retail TouchPoints

One thing brands and retailers can count on this holiday season is that shoppers are being more frugal when it comes to buying gifts. This means brands will need to be more strategic when it comes to their ecommerce initiatives and potentially explore new ways to meet their end-of-year revenue goals.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

This presents a challenge for retailers, as it’s essential to keep sufficient levels of seasonal stock to avoid missing out entirely, but disregarding other changes, such as the weather, can cause profits to plummet. Having grown up as internet natives, Gen Z is said to be more desensitized to traditional advertising.

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Top 4 Best SEO Apps for Shopify Stores You Can Start Using Today

Groove

It includes an SEO dashboard, a practical keyword explorer, site audit capabilities, and more. Here are some benefits to get you started: Advanced Keyword Research: SEMrush helps you find effective keywords that won't just work but also make you profitable by keeping your cost per click down. You can try one (or more!)

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3 Ways AI can Disrupt Ecommerce

Retail TouchPoints

There’s a lot of talk about artificial intelligence these days, with countless posts about how it’s changing consumer expectations , influencing operations and transforming entire industries. But is there anything your retail business can do to profit from AI? When it comes to ecommerce, the answer is a resounding “yes.”

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3 Ways to Maximize Zero-Party Data Collection During Black Friday and Cyber Monday

Retail TouchPoints

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. Craft tailored quizzes for meaningful insights.

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Inside the Online Bookstore Building a ‘Model for Small Businesses to Compete with Amazon’

Retail TouchPoints

It wouldn’t be precisely accurate to count Bookshop.org among the successful conquerors, since its 1% market share of print book sales is dwarfed by Amazon’s approximately 50% (by some estimates, it’s even more). Our pitch now is that sometimes there are more important things than money and speed.