Remove product traffic
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Saks.com Launches Retail Media Network

Retail TouchPoints

The Saks Media Network will leverage the company’s first-party customer data and traffic of over 435 million annual site visits to connect brands with consumers on Saks.com through sponsored product ads and on-site display banners.

Retail 263
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Challenging the Way Retailers Think About Traffic Counting

Retail TouchPoints

However, most are still relying on legacy traffic counting solutions that don’t measure some of the important metrics that retailers need. Historically, traffic counting has been limited to entry and exit traffic, whether that be through beam-breakers, cameras or other devices. Passer-by traffic. Proofing point.

Retail 312
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Ulta Beauty Plans 2025 Expansion to Mexico

Retail TouchPoints

Our compelling holiday plans and thoughtfully curated assortment resonated with our guests and delivered healthy traffic, record brand awareness and strong member growth,” said Dave Kimbell, CEO of Ulta Beauty in a statement. “I The retailer’s $11.2 billion in net sales for FY 2023, which ended Feb. 3, 2024, was 9.8% million members.

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How the Store of the Future will Track Shopper Behavior Ecommerce-Style

Retail TouchPoints

Adding to the fierceness of this competition is the regular practice of Norwegian newspapers: printing the prices of certain staple products at different retailers and announcing a price “winner.” Now Rema 1000 can make the decision to change a product price and roll it out across all of its stores in under 15 minutes, if needed.

eCommerce 287
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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

The right site search solution will help drive traffic by providing relevant results to visitors' search queries. Tracking this trend data can demonstrate what content or products offer the most value to your visitors, making it easier to improve upon the user experience as a whole.

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Groove Commerce Partners with Databox To Launch Exclusive Shopify Performance eCommerce Benchmark Group

Groove

Conversion rate reveals the percentage of sessions that result in a purchase, a key indicator of how well your store converts traffic into sales. A high number of sessions can indicate effective outreach and marketing, but when paired with other metrics, it can also provide insights into user engagement and the quality of traffic.

Shopify 150
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Ad Fraud in a Challenging Economy: Optimizing Digital Advertising to Deliver Real-World Results

Retail TouchPoints

The result is a growing need to optimise digital campaigns to ensure they are reaching the right consumers and delivering legitimate traffic to their websites. However, fraudsters are always developing new methods to exploit and manipulate businesses and generate fake engagement through invalid traffic (IVT) and ad fraud.

Marketing 325