Remove products experiment feature-experimentation
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Kohl’s Expands Home Assortment 40%, Seeks to Become Seasonal Décor Destination

Retail TouchPoints

Kohl’s has increased its assortment of home décor items by 40% , adding new categories and elevating its mainstay bedding and bath products with more modern aesthetics and frequent pattern and color injections.

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Selfridges Debuts New Experiences, Services to Support Circularity Goals

Retail TouchPoints

To reach that goal, Selfridges has kicked off the “ W o rn Again ” campaign, with new events and experiences launching from now through August that invite customers “to explore Reselfridges at scale.” Among the new additions are the permanent inclusion of subscription and rent-to-buy programs.

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Citing Rise of Generative AI, Snap Nixes ARES White-Label AR Offering

Retail TouchPoints

Launched this past March , ARES was intended to take Snap’s prowess with augmented reality, developed over years for its Snapchat social media platform, and share that tech with the world through white-label enterprise-level solutions for virtual product fitting and try-on.

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To Experience the Future of Retail, You’ll Want to Go to the Store

Retail TouchPoints

Shoppers now view stores as places to check out items before buying, to get purchasing advice, to have relaxing or exciting experiences, to meet like-minded people and to put their sustainability principles into practice. Retailers can meet these expectations by providing the experiences their customers want.

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Building a Culture of Experimentation: Using Continuous Development for Faster & Safer Product Releases

Nowadays, tech teams are adopting certain processes to enable them to deliver better products faster. Continuous development takes things further by giving product teams more autonomy and freedom to test out their ideas and experiment with new features in production by choosing who they want to test on.

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For ASICS, the Metaverse Reflects, but Doesn’t Replace, Physical World Activity

Retail TouchPoints

The experiences that we’re excited about providing are those that bridge the gap with the material world. It has a powerful effect on your physical being and it has a powerful effect on your mental being, and what we’re hoping to do is leverage the metaverse to inspire those types of experiences.”. It’s something participatory.

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Putting the Feeling Back into Experiences 

Retail TouchPoints

The location-based experience marketplace is projected to grow to $12 billion by the end of 2023 , clearly demonstrating an ever-increasing appetite for experiences. Experiences are More than Just the Physical Space they Occupy Visual tech and spatial experiences have become more popular since the pandemic.

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