Retail TouchPoints

AUGUST 29, 2023

Think big — way outside the product recommendations box. Create seamless experiences: Personalizing an end-to-end customer experience requires orchestration across channels, so personalization and omnichannel journeys are inextricably linked. Product, marketing and customer support all have different data, segments and personas.

Multi-channel 246

Multi-channel Retail Customer Experience Customer Data 246

Retail TouchPoints

NOVEMBER 13, 2020

The report M-Commerce – Global Market Trajectory & Analytics looked at the biggest m-commerce brands from east to west and predicted that the global m-commerce market will grow by a projected $5.1 With this in mind, the right strategies are needed to orchestrate and execute an effective m-commerce campaign.

Mobile 205

Mobile Multichannel Retail Social Media 205

Retail TouchPoints

SEPTEMBER 17, 2020

Retailers should implement advanced personalization to create a unique connection with every customer and orchestrate the entire customer journey. Advanced personalization requires retailers to quickly engage and learn about the customer through interactive content. Where Personalization Takes Place.

eCommerce 249

eCommerce Mobile Channel Customer Loyalty 249

GetElastic

JUNE 21, 2023

In today’s market, merchandisers are facing the pressure to increase conversion rates and customer lifetime value by creating engaging, personalized commerce experiences. Q: How is Unstack unique in the market? All of these complexities means brands are missing growth targets or abandoning a composable approach altogether.

Customer Data 78

Customer Data Marketing Information Customer 78

Retail TouchPoints

AUGUST 19, 2022

Faced with an endless number of brands, product options and channels to shop through, consumers are looking for the perfect combination of “value” and “values.” For one product, the lowest price may be more important, but for another product, that may not be my driving force.”. Is it at the price point I’m willing to pay?

Technology 278

Technology Shipping Costs Omnichannel Mobile 278

Retail TouchPoints

DECEMBER 13, 2023

As omnichannel capabilities become table stakes, brands and retailers will think more holistically and intentionally about how technology can support operational efficiency as well as immersive product interaction and brand engagement. Are consumers returning products less often?

Sporting Goods 323

Sporting Goods Technology Omnichannel Operations 323

BigCommerce

AUGUST 10, 2018

In April 2018, Hearst bought a minority stake in Gear Patrol , an enthusiast men’s brand focused on products and stories about the outdoors. Beyond Gear Patrol’s ability to drive millions in web traffic, they also sell a lot of product. It is content and commerce at its finest. Think more expensive products, B2B, etc.

eCommerce 365

eCommerce WooCommerce BigCommerce Download 365

BigCommerce

AUGUST 17, 2018

You’ve probably noticed that there are dozens of SaaS products on the market claiming to ease your transition into ecommerce. Marketing your store. Best of all: You’ll learn how to do most of this without relying heavily on SaaS tools and marketing agencies. Select initial products to place online.

Payment Services 357

Payment Services Shipping Costs eCommerce Payments 357

Algopix

SEPTEMBER 12, 2023

When setting up your online business with Amazon, product listing optimization is an essential part of the selling process to be taken into account. Sellbrite www.sellbrite.com Sellbrite offers a simplified multi-channel listing software, enabling online sellers to effortless list and sell products across multiple online sales channels.

Multi-channel 95

Multi-channel eCommerce Shipping Costs eCommerce Software 95

Smile.io

SEPTEMBER 19, 2023

In the ever-evolving landscape of ecommerce, building a profitable pricing strategy is like orchestrating a symphony that can significantly impact your success. In a marketplace, sellers list their products or services, and buyers can browse, compare, and purchase from a wide range of offerings.

Shipping Costs 81

Shipping Costs Merchant Services Arts Shopify 81

Sailthru

SEPTEMBER 15, 2022

Four criteria to evaluate your marketing technology’s strengths and vulnerabilities. Over the last decade, Sailthru has helped hundreds of customers evolve their marketing strategies with innovative automation to meet new needs and revenue goals. Audience Engagement Finding an audience for your product is step one.

Shipping Costs 78

Shipping Costs Social Media Customer Data Demo 78

RTP blog

JUNE 26, 2017

We think with the help of Big Data, predictive analytics and some savvy marketing, the retail industry can bounce back. Many people are under the impression that great marketing is an art, but the field of data science has introduced a scientific component to marketing campaigns.

Retail 150

Retail Shipping Costs Customer Retention Customer Experience 150

RTP blog

MAY 23, 2017

By Alicia Esposito, Content Strategist “Alexa, what’s the weather like today?” If you asked me a year ago, I would say that the mere idea of a small, voice-powered device orchestrating my day-to-day life and household would be ridiculous. Alexa, add coffee to my shopping list.” Alexa, play David Bowie.” million Echo devices in the U.S.

Shipping Costs 170

Shipping Costs Workshop Presentation Electronics 170

Kibo

APRIL 26, 2022

For marketers, this means eCommerce agility should be top of mind. The front-end and back-end tools are separate, so your marketing team can create and deliver customized content (no coding skills required) while your developers can work separately on expanding and maintaining your website’s back-end functionality.

Payment Services 62

Payment Services Marketing Multi-channel Mobile 62

CPC Strategy

FEBRUARY 27, 2024

Here all creative can be considered performance marketing , enabling us to transform insights into strategies that drive more cost-effective ad spend across platforms. This helps brands develop content in a consistent and methodical way that supports specific KPIs and facilitates overall business growth.

Channel 40

Channel Document Improvements Arts 40

Sailthru

OCTOBER 3, 2019

When brands have successfully personalized their marketing across all channels , customers feel like the brand knows them. In April, LVMH reported, “Sephora recorded strong revenue growth and gained market share over the period.”. And its loyalty program is well-orchestrated across every channel.

Mobile 74

Mobile Channel Books Omnichannel 74

FastSpring

APRIL 26, 2022

table of contents to jump between sections of this article. Table of Contents. Look through your own tech stack, and you’ll likely see some products you view as essential, and others deemed ‘nice-to-have,’” Ryan writes. “It’s If your market is small, then churn matters significantly more.

Payments 114

Payments Subscription Payment Services Definition 114

Kissmetrics

DECEMBER 17, 2020

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Because of their broad usefulness, these products come in a lot of shapes and sizes. Scope out the solutions on the vendor website to see examples of who’s having success with each product.

Payments 279

Payments Payment Services Management Document 279

SellBrite

JUNE 30, 2017

At Sellbrite, we want to see ecommerce business owners and entrepreneurs everywhere succeed—that’s why we built our software, and that’s why we publish new content on this blog each week. In our first interview for the series, we talked with Peter Zaballos, the Senior Vice President and Chief Marketing Officer at SPS Commerce.

EDI 116

EDI Technology eCommerce Channel 116

Retail TouchPoints

SEPTEMBER 8, 2023

Two types of technological change are causing the proverbial sleepless nights for business-to-consumer (B2C) marketers: updating data strategies to adapt to data deprecation, and introducing or enhancing their organization’s AI capabilities.

B2C 263

B2C Marketing Technology Customer Data 263

Retail TouchPoints

MARCH 11, 2024

The consumer cohort born between 1996 or 1997 and 2010 and 2020 (there is no complete agreement here) is hard to read and reach because they are a product of the world they have been born into, one where change is constant, frequent and often unexpected. Dave Howard is a Senior B2B Growth Marketing Strategist for Intellias.

Department Stores 303

Department Stores Consumer B2B Banking 303

ItemMaster

DECEMBER 27, 2017

Demand Generation Summary ItemMaster is a Software-as-a-Service company providing manufacturers and retailers with products to create, manage, discover and consumer digital product records. We are back by Edison Partners and Chicago Ventures and led by experienced executives from marketing, retail, grocery and e-commerce.

Management 20

Management Multi-channel Marketing Webinar 20

Algopix

JULY 3, 2019

When setting up your online business with Amazon, product listing optimization is an essential part of the selling process to be taken into account. Sellbrite offers a simplified multi-channel listing software, enabling online sellers to effortless list and sell products across multiple online sales channels. www.sellbrite.com.

Multi-channel 60

Multi-channel Shipping Costs eCommerce Software WooCommerce 60

Korona

OCTOBER 21, 2022

Here are some things to consider when thinking about starting a franchise business. Table of Contents. The franchisee buys a license from the franchisor in order to gain access to proprietary industry expertise, products, branding, and marketing. Defining The Concept Of A Franchise.

Payment Services 40

Payment Services POS Document Point of Sale 40

Retail TouchPoints

JULY 6, 2021

Most notably, the shift from paid posts and influencer endorsements to shoppable content and live shopping will force retailers to reconsider how they produce content and interact with customers. Preparation is key for a live media stream, so be sure to organize your set, products and talent in advance.

Social Media 277

Social Media Retail Consumer Electronics Operations 277

Fabric

JULY 5, 2023

To better unlock your creative promotions, we are providing no-code tools to tailor promotions to the right customers, driving customer loyalty, maximizing the impact of marketing efforts, and protecting margins. Here’s how: Flexible SKU creation and publishing: Take control of your product updates by creating new SKUs at your own pace.

X-cart 130

X-cart BigCommerce eCommerce Shipping Costs 130

Fabric

JUNE 28, 2023

better unlock your creative promotions, we are providing no-code tools to tailor promotions to the right customers, driving customer loyalty, maximizing the impact of marketing efforts, and protecting margins. Here’s how: Flexible SKU creation and publishing: Take control of your product updates by creating new SKUs at your own pace.

X-cart 130

X-cart BigCommerce eCommerce Shipping Costs 130

Ecommerce Platforms

MAY 24, 2023

From content writing to fraud prevention, AI can be seen working its magic in multiple departments. With the introduction of AI in a variety of software, you can also utilize it for your marketing needs. In this article: What is an AI Marketing Tool? What are the Best AI Marketing Tools? Chatfuel 1.

Marketing 118

Marketing Payment Services SEO Social Media 118

Retail TouchPoints

MAY 26, 2023

Nazlawy describes this shift as the rise of the “cultural economy,” where “cultural currency builds first, then community comes from that, and products come after.” How do you tap into the latent intellectual property and cultural currency that you have , aside from just trying to get people to your website to buy your product?”

Arts 278

Arts Gifts Events Omnichannel 278

Retail TouchPoints

FEBRUARY 7, 2022

In recent months, marketers have seen article after article about the impending death of cookies, and it can seem pretty bleak to those who depended on them for personalized customer engagement. This content can look like stickers, GIFs, menus, movie theater showtimes — you name it. The keys to success?

Retail 264

Retail Online Catalogues Consumer Article 264

Optimizely

JULY 14, 2020

Your product detail page has become the single most important part of your Shopify Plus store. Additionally, by looking at the design of these pages through a joint lens of customer psychology and data-science, savvy marketers can drive serious revenue through smart design. . Product Image Gallery. Product Description.

Presentation 195

Presentation Shopify Webinar B2B 195

Fabric

NOVEMBER 2, 2023

The core commerce capabilities of a platform generally cover product, pricing, promotions, search, inventory, orders, cart, checkout, and user identity. This includes the capability to quickly introduce new products, update pricing, modify promotions, and adjust to shifting market trends. Performance is critical as well.

eCommerce Platforms 130

eCommerce Platforms eCommerce Payment Services Merchant Services 130

Fabric

SEPTEMBER 12, 2023

These trends precipitate a need for e-commerce retailers to further adapt and evolve if they hope to secure this growing market. It lets brands present different or customized presentation layers — the frontend — while maintaining backend systems responsible for managing order, products, transactions, and data independently.

eCommerce 130

eCommerce Payment Services eCommerce Platforms Merchant Services 130

BigCommerce

JULY 21, 2017

The addition of ratings under each product enhances the user experience, increasing trustworthiness. Poor quality images and content. Not giving your visitors that feeling means they’re more likely to try and find your product (or more likely its equivalent) somewhere else. What makes a great product description?

Mobile 412

Mobile Merchant Services Payments Payment Services 412

BigCommerce

AUGUST 15, 2018

No matter how attentive to scalability, when a business grows it’s inevitable that product information becomes scattered, duplicated and siloed. Mid-market and enterprise organizations with large, complex product catalogs often suffer the most as they add and edit volumes of products at a rapid pace across multiple channels.

Information 212

Information Management Merchant Services Multi-channel 212

GetElastic

JULY 26, 2021

. The need for purpose-built marketing capabilities has created a demand for modular backend services, resulting in a move away from monolithic Digital Experience Platform (DXP) solutions. Individual product vendors can provide excellent guidance within their platform. The taxonomy formalizes how we classify and catalog content.

Blog 148

Blog Operations Channel Reference 148

365 Retail

AUGUST 17, 2022

consumers who want suggested products and services based on their preferences in return for their loyalty, according to Cheetah Digital’s 2022 Consumer Trends Index , learning more about them is time well spent. The most forward-thinking retail marketers are ‘progressively profiling’ customers’ interests, preferences, motivations and desires.

White Paper 57

White Paper Retail Payment Services Payments 57