Groove

MARCH 11, 2024

It takes a lot of work to get customers to your eCommerce store. Whether you use SEO best practices, social media, or your customer email list, once a customer arrives at your online storefront, you want them to convert and not leave a Klaviyo abandoned cart. According to Hubspot, 73.9% Another idea is to offer free shipping.

Shipping Costs 195

Shipping Costs Payments Shopping Carts Shipping 195

lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. Both CLV and CLTV are common acronyms for Customer Lifetime Value and are interchangeably used.

eCommerce 130

eCommerce Customer Customer Retention Merchant Services 130

Retail TouchPoints

AUGUST 26, 2020

As retailers and private label sellers develop strategies for increasing sales velocity and driving profitability, price is top of mind — and it should be, given a staggering 82% of Amazon purchase decisions are based on price. Focus On Unit Profit Margins. Price Is Crucial, But There Is More To Amazon Growth.

eCommerce 297

eCommerce Customer Loyalty PPC Social Media 297

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

Customer 88

Customer Customer Retention Social Media X-cart 88

Optimizely

OCTOBER 22, 2020

Loyalty programs have come a long way since Betty Crocker first introduced its box top coupons in 1929, ushering in a new era of modern customer loyalty. Neither do they need to have a brick and mortar store so that their customers could redeem their box clippings in person. belong to at least one loyalty program, and a typical U.S.

Payments 367

Payments Customer Loyalty Customer Retention Outdoor 367

Smile.io

NOVEMBER 3, 2023

  Traditional points reward programs are those where customers earn points for actions like making purchases, social engagement, or celebrating a birthday. So Smile only claims influence or attribution where the loyalty discount was the best option for the shoppers—meaning the loyalty program drove the repeat purchase. 

Reference 110

Reference Social Media Improvements Customer 110

Smile.io

AUGUST 10, 2018

Editor’s Note: This post was originally published April 2, 2015 and was updated for accuracy and comprehensiveness on August 10, 2018.

Customer 75

Customer 75

Groove

MARCH 12, 2024

The conversation shines a light on the challenges and successes encountered in scaling the business, particularly through direct-to-consumer (D2C) strategies that leverage unique product customization and American craftsmanship to stand out in a competitive market.

Outdoor 195

Outdoor eCommerce BigCommerce Travel 195

Retail TouchPoints

JANUARY 3, 2023

Becoming proficient at navigating these obstacles is key to protecting retail profits. This article reveals effective strategies to safeguard brands’ customers, reputation and revenue moving forward. As a result of inflation, fierce competition, excess inventory and changes in consumer behavior, retail profit margins shrunk.

Payment Services 302

Payment Services Merchant Services Retail Gifts 302

Retail TouchPoints

JANUARY 18, 2024

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. It’s no surprise that industry research and earnings reports consistently reveal customers with a brand’s app are three to four times more valuable than customers without the app.

Retail 306

Retail Customer Loyalty Games Reference 306

lateshipment

APRIL 6, 2023

Customers have the choice to begin their journey online and end up in physical stores, or vice versa, thanks to Google Lens and other tools. Businesses must provide the best value proposition, convenience, loyalty programmes, and other services in order to meet customers’ expectations in 2023 and get repeat customers.

eCommerce 130

eCommerce Customer Payment Services Shipping Costs 130

Retail TouchPoints

MAY 25, 2022

Retailers are facing a myriad of challenges, from tightening budgets, smaller profit margins and financial constraints to clunky legacy infrastructure and increasing competition from major online stores. This is before they even address the issue of managing customer data. Balancing Privacy and Personalization.

Customer Loyalty 301

Customer Loyalty Customer Consumer Gifts 301

Wiser

APRIL 5, 2024

Furthermore, the dialogue around adopting uniform customer engagement strategies is growing, with a focus on synchronizing in-store engagement with online content to deliver a seamless brand journey. This initiative is vital for preserving a cohesive brand identity and experience across all consumer touchpoints.

Retail 78

Retail Channel Omnichannel Operations 78

Retail TouchPoints

AUGUST 17, 2022

In this piece, I’ll walk you through eight key ecommerce automation areas and strategies and will share expert tips that can and already do drive sustainable and profitable growth for companies of all sizes from all around the world, and I’ll explain why automating those bits of an ecommerce process matters. Advertising. italp, Prisync.

eCommerce 363

eCommerce Payment Services Channel Social Media 363

Wiser

JANUARY 4, 2024

Companies continually grapple with the best approach to set prices that would not only cover costs but also attract and retain customers. The implications of choosing economy pricing are far-reaching, impacting not only profit margins but also the perception of the brand. One such approach to consider is economy pricing.

Operations 145

Operations Customer Loyalty Small Business Retail Consumer 145

Retail TouchPoints

NOVEMBER 14, 2022

But amid volatile market changes, ever-evolving customer expectations and increased competition online, this is increasingly challenging to realize. Competitive pricing is a key strategy to build customer loyalty and increase sales. Customer support. Enter artificial intelligence (AI). Competitive pricing.

Customer Loyalty 340

Customer Loyalty Operations Improvements Customer Experience 340

Kissmetrics

APRIL 30, 2021

In this post, you’ll learn what an MOQ is, how to set one that won’t make your customers run for the hills, and how to use the strategy to increase your profits and reduce your expenses. You create an MOQ of 100 units, which means your customers need to purchase 100 units or more to do business with you.

Shipping Costs 278

Shipping Costs Shipping eCommerce Definition 278

Groove

MARCH 11, 2024

It takes a lot of work to get customers to your eCommerce store. Whether you use SEO best practices, social media, or your customer email list, once a customer arrives at your online storefront, you want them to convert and not leave a Klaviyo abandoned cart. According to Hubspot, 73.9% What Is A Klaviyo Abandoned Cart Flow?

X-cart 195

X-cart Merchant Services Shopping Carts Shipping Costs 195

BigCommerce

FEBRUARY 23, 2018

Costco is willing to go to great lengths to keep their customers satisfied. The Net Promoter Score is a tool that can be used to gauge the loyalty of a firm’s customer relationships and can be related to a firm’s revenue growth. So, how can you increase retention and customer lifetime loyalty? Provide Repeat Value.

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Smile.io

SEPTEMBER 1, 2023

Once you know how to calculate them, you can begin to put them to work in your own store for lasting, profitable results. 🧲 Being unable to track and measure retention metrics allows you to set your brand up for success At the root of any retention strategy is the desire to bring customers back.

Customer Retention 69

Customer Retention Mobile Improvements Customer Experience 69

Retail TouchPoints

AUGUST 14, 2023

Amazon is dropping dozens of its private label brands as it works to shore up profits and prepares for the potential of an antitrust lawsuit from the Federal Trade Commission (FTC), according to the Wall Street Journal.

Accessories 229

Accessories Apparel Clothing Article 229

Smile.io

FEBRUARY 2, 2024

  Smile loyalty programs increase repeat purchase rate , average order value , and decrease purchase frequency. has built up a decade of all-time data with over 700 million shoppers and over 800 million point transactions of customers earning and redeeming points with ecommerce brands. Key Takeaways:  Smile.io

Customer Loyalty 85

Customer Loyalty eCommerce Customer Merchant Services 85

Retail TouchPoints

DECEMBER 23, 2022

Discounting and perks like free shipping have been successful drivers of Black Friday and Cyber Monday campaigns; however, dropping prices is not a winning strategy that creates a path to profitability. In fact, not only does discounting eat into margins, it reduces Average Order Value and Customer Lifetime Value as a result.

eCommerce 232

eCommerce Shipping Costs Retail Recommendation 232

Retail TouchPoints

APRIL 16, 2024

Customer satisfaction and loyalty are paramount in today’s competitive ecommerce landscape, since customers have countless brands, retailers and marketplaces to choose from. Even the best products and online storefronts fall flat if customers aren’t happy with one tiny part of their experience.

eCommerce 147

eCommerce Improvements Consumer Customer 147

lateshipment

FEBRUARY 3, 2023

Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new customers through heavy discounting and advertising. Here are some metrics that speak for themselves.

eCommerce 130

eCommerce Shipping Costs Customer Shipping 130

Retail TouchPoints

FEBRUARY 21, 2024

While this is good news for many ecommerce retailers, it has also become more and more expensive to deliver those goods to customers. This means that it’s not enough for products to be delivered quickly – customers also want to know that if those items aren’t quite what they expected, they can be returned just as quickly and easily.

Shipping Costs 239

Shipping Costs Shipping eCommerce Small Business Retail 239

Omniconvert

MARCH 21, 2023

Today we will look at a crucial metric to track your performance post-acquisition: the repeat order rate. We'll go through the definition, the formula, and tips & tricks to increase this metric using the Customer Value Optimization methodology.

Definition 78

Definition Retail Blog eCommerce 78

Retail TouchPoints

SEPTEMBER 26, 2022

Brick-and-mortar retailers have historically built deep relationships with customers locally, on a one-to-one basis. It’s no secret that retailers that pivot to an omnichannel offering are able to continue building meaningful relationships and personal connections with customers. Live Shopping is Here to Stay. Getting it Right.

Consumer 262

Consumer Social Media Retail Live Chat 262

Retail TouchPoints

NOVEMBER 18, 2022

Keeping Staff, Customers, and Bystanders Safe. How are retailers protecting their employees, customers and merchandise against these kinds of threats? With video analytics such as ALPR and facial recognition, you may be able to provide information to help identify repeat offenders. Let’s not make it easy for them.

Retail 283

Retail Operations Magazine Shopping Carts 283

BigCommerce

JUNE 13, 2017

Retaining customers isn’t easy, but it’s important to do for businesses of every size. After all, the sure fire sign of a healthy brand is a growing number of repeat purchases from already existing customers. The above is a screenshot of BigCommerce’s out-of-the-box ecommerce analytics Customer report.

Shipping Costs 417

Shipping Costs Customer Loyalty Customer Social Media 417

Retail TouchPoints

AUGUST 9, 2021

These days, the framework for marketing success is still being driven heavily by a company’s media plan rather than in the context of overall customer health. But for consumer brands, the ultimate measure of marketing success is in fostering a better relationship with the customer. Are existing customers sticking around?

Customer 299

Customer Multi-channel B2C Omnichannel 299

lateshipment

APRIL 23, 2023

All you need is to create a specialized domain with your brand name, work with different teams like marketing, sales, and customer experience to understand how you can further attract customers, sell not just products but something that brings out your own identity, etc. My perception of building an e-commerce brand looks fun.

eCommerce 130

eCommerce Shipping Costs Merchant Services Customer Experience 130

Retail TouchPoints

FEBRUARY 20, 2023

Digital signage looks vastly different today from my early days working for a niche hardware manufacturer developing simplistic solutions for groceries and customer-facing retail applications. For example, an apparel store specializing in athletic shoes may use RFID/NFC sensors to engage with a customer interacting with the product.

Retail 238

Retail Sporting Goods Gifts Management 238

Retail TouchPoints

FEBRUARY 21, 2024

Our mission is to transform spaces that have traditionally been kind of an afterthought and turn them into beautiful, customer-centric and revenue-generating spaces, ” Kloor said in an interview with Retail TouchPoints. So we’re coming from a cost center [and moving] to a profit center.

Gifts 242

Gifts Beauty and Health Payment Services Payments 242

Retail TouchPoints

DECEMBER 1, 2022

But if you lean toward an easy-to-measure customer journey, you can fall into a trap; using only digital metrics often leads to ‘preaching to the converted’ media activation. Most retailers are trying to bring new customers into their business, but for how long? Different customers are worth different amounts, especially in retail.

Document 293

Document Marketing Channel Retail 293

Retail TouchPoints

JANUARY 8, 2024

We’ve also witnessed an increase in retail earnings reports that cite shrink and organized retail crime (ORC) as the cause for reduced profitability compared to previous quarters. What’s more, many bad actors stole from the same retailer multiple times in 2023, with 70% of retailers seeing an increase in theft from repeat offenders.

Recommendation 235

Recommendation Omnichannel Shipping Costs eCommerce 235

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 236

Shipping Costs Improvements Live Chat Retail 236