Retail TouchPoints

SEPTEMBER 19, 2023

For example, many websites could quickly improve their CX by adjusting their site search functionality. A recent ecommerce search report by a leading customer experience platform provider tested sites and surveyed both customers and ecommerce professionals. Alignment between search expectations and performance is important.

Customer Experience 287

Customer Experience Customer eCommerce Customer Loyalty 287

Forrester eCommerce

AUGUST 6, 2021

AI-powered digital commerce search is a competitive asset Retailers and brands should re-evaluate their product findability tools because recent developments in search tech (powered by AI/ML) combine many points of contextual data to deliver highly relevant results.

eCommerce 439

eCommerce Retail B2C Marketing 439

Retail TouchPoints

MARCH 24, 2023

Shopify has launched a new integration with Google Cloud that enables its merchants to leverage Google-quality search capabilities and AI innovations on their sites. Shoppers themselves said they depend on the search function when shopping — it’s the most common way U.S.

Shopify 306

Shopify Merchant Services Recommendation eCommerce 306

Retail TouchPoints

MAY 11, 2023

Senate next week about potential regulation surrounding generative AI, Google leaned into the tech at its annual I/O conference for developers , announcing plans to use generative AI to enhance a number of its core experiences, including search. billion of which are refreshed every hour.

Banking 297

Banking Blog Consumer Goods Fashion 297

Retail TouchPoints

APRIL 12, 2023

UK-based urban streetwear brand SikSilk saw a 25% increase in ecommerce purchases from on-site search and a 36% drop in site exits from its search pages after implementing AI-powered site search technology. Queries containing words such as colors were among the most problematic, according to Longshaw.

Technology 304

Technology eCommerce Improvements Management 304

Retail TouchPoints

NOVEMBER 1, 2023

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI tools for product imagery and a more detailed business information module in search results.

Merchant Services 263

Merchant Services Small Business Retail Social Media Shopify 263

Retail TouchPoints

MARCH 22, 2022

Most companies spend a double-digit percentage of their total revenues on marketing activities, including search, to drive traffic to their sites. Still, research has shown that 61% of ecommerce sites perform below average for internal site search. Searchandising’ — Merchandise for Search.

eCommerce 298

eCommerce Social Media Arts Technology 298

Retail TouchPoints

NOVEMBER 8, 2022

Etsy has introduced image search on its iOS app, allowing shoppers to find items by uploading an image or taking a photo. Image search will help boost discovery by adding more ways for customers to find exactly what they’re looking for.

Events 288

Events Information Improvements Customer 288

Retail TouchPoints

NOVEMBER 2, 2022

To serve those holiday bargain hunters, Google has made several upgrades to its search experience designed to make it easier for shoppers to find deals and compare prices right on Google.com. New search features include promotion badges to help shoppers easily identify products that are on sale.

Comparison Shopping 288

Comparison Shopping Improvements Consumer Other 288

Retail TouchPoints

JUNE 29, 2022

On-site search can be tricky. Peter Curran of Lucidworks outlines the most pressing issues in the world of search and how the company is helping brands and retailers address them. If shoppers use the wrong words or phrases, they may quickly end up in an ecommerce dead end.

eCommerce 245

eCommerce Retail 245

Retail TouchPoints

APRIL 26, 2023

Home and living ecommerce company Home24 is improving product search on its website and mobile app through a partnership with Constructor that will enable more feature-rich, intuitive and personalized experiences for shoppers.

Multi-channel 269

Multi-channel Accessories Channel Mobile 269

Groove

OCTOBER 10, 2023

In the vast digital landscape, where visibility is paramount, the science and art of Search Engine Optimization (SEO) hold the key to unlocking online success. As search engines continue to evolve, so too must our strategies to ensure optimal visibility and organic traffic. Firstly, it can be utilized for keyword research.

Merchant Services 195

Merchant Services eCommerce SEO Improvements 195

Groove

OCTOBER 22, 2020

Our benchmarking shows that visitors who use eCommerce search are 3 to 5 times more likely to become customers. eCommerce Search: How To Convert More Customers. In this blog, we're sharing three features and functionality to look for when evaluating eCommerce search platforms. Choosing An eCommerce Search Platform.

eCommerce 352

eCommerce Recommendation Improvements Fashion 352

Forrester eCommerce

AUGUST 29, 2023

Our just-published Forrester Wave™ delivers the first evaluation of the commerce search and product discovery market, featuring the 10 leading vendors in the space.

Marketing 370

Marketing Technology Customer 370

Retail TouchPoints

DECEMBER 16, 2021

Your site’s search box has an outsized role in buyer success. Did you know that approximately 40% of your visitors will use on-site search when they land on your site, but they account for 13% more revenue and convert nearly twice as much as non-searchers? These kinds of searches typically perform well on most sites.

eCommerce 279

eCommerce Mobile Presentation Customer Experience 279

Retail TouchPoints

FEBRUARY 14, 2023

UK-based digital retailer Very has partnered with AI-powered product search and discovery platform Constructor to transform its product discovery experience across online and mobile channels. Very offers products across fashion, tech, homeware, toys, sports equipment and other categories from more than 2,000 brands.

Toys 261

Toys Fashion Customer Experience Channel 261

Kissmetrics

JULY 14, 2021

Are you missing out on traffic because people aren’t searching the way you think they are? If your website isn’t optimized for voice search, then this could be the case. What Is Voice Search? Voice search is a way of searching the internet through speech. Today, voice search is everywhere.

SEO 362

SEO Mobile Information Article 362

Retail TouchPoints

JUNE 22, 2022

Mall operator Simon has launched a new search engine that will let shoppers research in-stock products at participating retailers in Simon properties. Simon Search, as the platform is called, is currently being tested at 29 Simon retail centers across the U.S., with a broader rollout planned for later this year. ”

Retail 319

Retail Games Operations Marketing 319

Kissmetrics

JANUARY 11, 2021

If that something is online, then your search is over (or just about to begin). The following are 40 advanced and alternative search engines that you can use to find just about anything on the Internet. General Search. If you’re an iOS user, you can set DuckDuckGo to be the default search engine in Safari.

Books 317

Books Document Blog Presentation 317

Kissmetrics

MARCH 2, 2021

Facebook might have started as a way to connect college students, but today it is a full-fledged search engine, much like Google or Bing. The social media giant’s rise to search engine status includes the addition of advanced features, like Facebook search operators. What Are Search Operators?

Operations 270

Operations Social Media Presentation Web Design 270

Retail TouchPoints

AUGUST 9, 2021

The solution — one of them at least — has been visual search. With roots as an online-only retailer dating back to 1999, Coleman is continually searching for ways to improve the digital shopping experience. The Problem with Regular Search — Words. “It’s Let’s say you want a modern sofa.

Recommendation 317

Recommendation Live Chat Improvements Social Media 317

Kissmetrics

JANUARY 19, 2022

Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. What is local search marketing? What Is Local Search Marketing? Local search marketing is when you promote or advertise an in-person company that conducts its business within a local market.

Search Marketing 338

Search Marketing Marketing Customer SEO 338

Kissmetrics

JULY 23, 2021

I know I talk a lot about how “smart” the search algorithms are and how it’s virtually impossible to game the system. They’re how your titles are relayed to search engines, and they’re an important part of any SEO strategy. This is one of the few times when you need to write for both people and search engines, and that can be tricky.

SEO 357

SEO Article Recommendation Games 357

Groove

MAY 11, 2020

Search visitors are some of the most motivated buyers on your site. In many cases, they’re searching because they know exactly what they want and how much they’re willing to pay for it. For this reason, many companies are making eCommerce site search a core component of their strategy. eCommerce Site Search Best Practices.

eCommerce 273

eCommerce Shopping Carts Management Shipping 273

Salsify

JANUARY 30, 2024

The “2024 Consumer Research” report from Salsify revealed that 49% of online shoppers start their journey via a search engine. Once shoppers click search, they’re inundated with hundreds if not thousands of potential products — like a kid in a candy shop, to put it lightly.

Consumer 158

Consumer 158

Practical eCommerce

APRIL 18, 2024

The first step in diagnosing declines in organic search traffic is identifying which pages and queries account for the loss. The post Pinpoint Traffic Drops with Search Console, GA4 appeared first on Practical Ecommerce.

eCommerce 90

eCommerce SEO 90

Groove

AUGUST 11, 2020

When it comes to eCommerce, a paid search strategy is a great way to reach customers who are actively searching for products like yours. Get your content in front of the right audience and display your ads at the top of search engine results pages by leveraging eCommerce advertising. Paid Search Strategy: 4 Tips.

Customer 368

Customer PPC Shopping Carts Recommendation 368

Kissmetrics

DECEMBER 24, 2020

How can you optimize search for the posts you create? Initially, searching was limited to hashtags or user accounts. A later feature to Instagram is searching by interest, not just by hashtags or user accounts. Users can search for topics or by interest, just as you would on Google. In short, start searching.

SEO 363

SEO Social Media Other Improvements 363

Kissmetrics

JULY 6, 2021

Unfortunately, it can be hard to know how to find leads effectively on Twitter—unless you know how to use Twitter’s advanced search queries. That’s why I’m going to tell you what advanced search queries are and how to use them to help drive more leads. Why You Should Use Twitter’s Advanced Search.

Mobile 351

Mobile Recommendation Information Customer 351

Forrester eCommerce

NOVEMBER 22, 2022

In 2023, marketers plan to spend more on paid and organic search despite data deprecation and economic headwinds. According to Forrester’s Q3 B2C Marketing CMO Pulse Survey, 82% of CMOs plan to increase paid search budgets and 74% plan to increase SEO budgets in 2023. As search budgets grow, the medium is changing radically.

B2C 195

B2C SEO Marketing Customer 195