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Dick’s Plans 200 Gear Trade-In Events for First Half of 2023

Retail TouchPoints

Dick’s Sporting Goods is expanding its partnership with online marketplace SidelineSwap , with plans to host a series of 200 sports gear trade-in events across 19 states in the first half of 2023. At the trade-in events, customers can exchange their used sports gear for Dick’s gift cards to use toward their next purchase.

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DICK’S Enters the Resale Market With In-Store Buy-Back Program

Retail TouchPoints

Resale has a new player with the launch of DICK’S Sporting Goods ’ in-store buy-back program, available in select markets through a partnership with outdoor and adventure gear resale platform Out&Back. DICK’S will pilot the program at DICK’S Sporting Goods locations in Pittsburgh and Lakewood, Colo. Public Lands location.

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Frasers Group Sells Bob’s Stores and EMS for $70 Million

Retail TouchPoints

retail businesses, Bob’s Stores and Eastern Mountain Sports , for $70 million in cash to GoDigital Media Group. The acquisition of Bob’s, an apparel, footwear and workwear retailer, and outdoor apparel brand EMS, means GoDigital will add 900 employees, 42 stores and a warehouse fulfillment center to its organization.

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Allbirds Partners with REI to Sell its Footwear

Retail TouchPoints

Allbirds is expanding its retail partnerships by selling 11 Allbirds footwear styles in 41 REI stores and via the outdoor retailer’s website. Allbirds also has a partnership with DICK’S Sporting Goods subsidiary Public Lands , House of Sports and Scheels. million compared to $117.5

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Marimekko to Launch ‘Pre-loved’ Resale Marketplace

Retail TouchPoints

The debut follows a pilot concept that began one year ago with Marimekko selling 60 unique vintage pieces online to celebrate the brand’s 70 th anniversary. Finnish design house Marimekko will launch its new community-driven resale and vintage marketplace, Pre-loved, on Aug. 25, 2022 in partnership with Archive.

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Emerald Acquires Outdoor and Sporting Goods-Focused B2B Purchasing Platform

Retail TouchPoints

The PlumRiver Elastic B2B platform bridges gaps between sellers’ order processing systems and purchasers, allowing brands to sell directly to their buyers using print-free digital product catalogs and merchandising technology. Key client brands include Patagonia , The North Face , Timberland , Vans and Puma.

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Marketing Unboxed: Outdoor Boxes is #DoingThings With Their Marketing

Optimizely

In almost any spin, yoga, or zumba class you go to, you’re sure spot someone sporting one of Outdoor Voices ’ signature athleisure looks. Want your own Outdoor Voices shirt? Before we settled on the shirt, we browsed Outdoor Voice’s site for a while, added one of the “kits” they sell to our cart, then abandoned it.

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