Wiser

OCTOBER 6, 2021

In-store success is often won at the shelf. For a shopper to choose your brand out of a sea of competitors, your products need to make it to the shelf, be displayed correctly, be re-stocked when needed, and many other crucial steps. That’s why it’s a no-brainer to focus your data collection efforts on the store shelf.

Retail 147

Retail Technology Other Information 147

Retail TouchPoints

AUGUST 20, 2021

This technology and data also brings big benefits for brands and retailers that want to create advertising campaigns and content that converts. Ishac agreed, adding: “We must build a digital media network in the store that is end-to-end intelligent: intelligent in the cloud and intelligent at the [shelf] edge.

Retail 325

Retail Supplies Webinar Omnichannel 325

Wiser

JUNE 1, 2021

The answer lies in the digital shelf. What Is a Digital Shelf? Let’s dive right in: what are we talking about when we say “digital shelf”? The digital shelf is your online storefront. A digital shelf is a web page where you convert sales or advertise products, also known as your product display pages.

Shipping Costs 152

Shipping Costs Food and Beverages Web Design Information 152

Retail TouchPoints

AUGUST 19, 2022

Even a simple distraction, say from a customer asking for a product that maybe isn’t on shelf but is in the back room, could throw an employee off course. Or maybe there’s a digital sign on the shelf that indicates whether there’s inventory. What value does that present to brands, as well as the retailers?

Technology 278

Technology Shipping Costs Omnichannel Mobile 278

Retail TouchPoints

JULY 11, 2023

Lesson 2: Turning IT From a Cost Center to a Profit Center The NFL’s main product is live sports content, but the league also generates revenue thanks to rich data-driven fan insights. A 40% adoption rate is projected to double by 2025, making retail the industry that is the most heavily invested in this intelligent technology.

Payments 213

Payments Payment Services Retail Social Media 213

ChannelAdvisor

MARCH 25, 2022

Search and digital shelf. Content and reviews. We focused heavily on metrics that represented the four pillars: availability, prices, share of shelf and content. Search & Digital Shelf. Capturing a competitive portion of the digital shelf is not easy. Assortment and availability. Pricing and promotions.

eCommerce 104

eCommerce Consumer Electronics Presentation Electronics 104

Retail TouchPoints

JANUARY 3, 2023

Despite rumblings of consumer fatigue, Insider Intelligence research indicates that U.S. Chart credit: Insider Intelligence. Insider Intelligence advises brands to determine whether they want to focus on convenience or product discovery as their primary value drivers — and then double down on that decision. “If billion in 2024.

Subscription 278

Subscription Beauty and Health Food and Beverages Shipping Costs 278

ChannelAdvisor

MARCH 25, 2022

Search and digital shelf. Content and reviews. We focused heavily on metrics that represented the four pillars: availability, prices, share of shelf and content. Search & Digital Shelf. Capturing a competitive portion of the digital shelf is not easy. Assortment and availability. Pricing and promotions.

eCommerce 93

eCommerce Consumer Electronics Presentation Electronics 93

Profitero

MAY 21, 2020

Start managing your digital shelf like your physical shelf. DISCOVERY: Search is the digital equivalent of the shelf. AWARENESS: By sponsoring search keywords or buying display ads on retailer sites, you can get your products noticed over competitors, creating the effect of an endcap or shelf talker in the physical store.

eCommerce 103

eCommerce Management Retail Marketing 103

Wiser

JANUARY 25, 2022

There are two broad types of retail product placement: at the shelf level and at the store level. We’ve gone deeper on shelf-level product placement (does “eye level is buy level” ring a bell?) If a shopper doesn’t see your product on the shelf or in the store, it’s not in their purchase consideration set.

Retail 144

Retail Magazine Demo Apparel 144

Retail TouchPoints

JUNE 26, 2023

In Japan, one retailer is already using 2D barcodes to give discounts on foods with three or fewer days of shelf life remaining. “2D barcodes on products will be an important new gateway to digital experiences,” said Kelly Schlafman , Director of Intelligent Packaging at P&G.

Merchant Services 279

Merchant Services Retail Shipping Costs Customer Experience 279

Retail TouchPoints

SEPTEMBER 20, 2023

According to an Insider Intelligence forecast, CTV ad spend will continue to grow through 2027, when it will reach $40.9 Once the shopper enters the store, you have little control over what aisles they will walk down or what products they take off the shelf.

Omnichannel 147

Omnichannel Consumer Customer Experience Customer 147

Profitero

MAY 21, 2020

Start managing your digital shelf like your physical shelf. DISCOVERY: Search is the digital equivalent of the shelf. AWARENESS: By sponsoring search keywords or buying display ads on retailer sites, you can get your products noticed over competitors, creating the effect of an endcap or shelf talker in the physical store.

eCommerce 78

eCommerce Management Retail Marketing 78

Profitero

NOVEMBER 3, 2017

With holiday shopping set to be more digitally driven than ever before, it’s vital that brand marketers and retailers are primed for success on the digital shelf; and equally, that they can swiftly adapt their online strategy if surprises occur along the way. Monitor Supply.

eCommerce 120

eCommerce Supplies Toys eCommerce Analytics 120

Wiser

MAY 10, 2023

Do you work at an eCommerce brand and are looking for ways to keep your product page content compliant across all eCommerce sellers? To help manage content compliance throughout the life cycle of a product page, we’ve outlined some strategies and tips that can make it easier to stay on top of things!

Information 78

Information Consumer Shipping Costs eCommerce 78

Wiser

DECEMBER 14, 2021

Perhaps you want to change up a display or merchandising strategy, or use predictive analytics to make a stronger case for more share of shelf. This functionality takes an image or video and decodes that content into easily digestible analytics. No matter what you’re doing, you need the data to give you flexibility.

Retail 78

Retail Information Improvements Management 78

Wiser

NOVEMBER 6, 2023

When product pages are designed with the customer in mind and loaded with engaging and informative content, they can serve as persuasive sales tools. Consistent updates to the FAQ section, based on customer feedback and trends, can keep content fresh and relevant.

Payment Services 78

Payment Services eCommerce Retail Games 78

RetailMinded

APRIL 12, 2023

This includes ensuring the product’s content information is factual and clearly outlined. There are three types of smart packaging: active, intelligent, and connected. Active packaging has functions that interact with the contents to increase shelf life. It’s primarily used to hold food products.

Games 52

Games Information Improvements Reference 52

Wiser

APRIL 9, 2018

Bad Data: the lag-time and unreliability of shelf-level inventory data can make it impossible to act on. . Poor Merchandising Compliance: the timeliness and effectiveness of brokers, field-teams, and store employees are often the greatest barrier during “the last mile” from the stockroom to the shelf. . Impact of Out-of-Stocks .

Retail 98

Retail Management Information Supplies 98

ChannelAdvisor

NOVEMBER 21, 2022

Entice consumers with appealing content. . Writing content that proactively addresses shopper questions and concerns. As your product data is fed to marketplaces and transformed into listings, high quality content can be the difference between a product that stands out and one that gets buried. Search and digital shelf.

eCommerce 98

eCommerce Shipping Costs Fulfillment Social Media 98

Wiser

AUGUST 11, 2020

In the modern era of retailing, brands need accurate and timely price intelligence in order to show up in relevant product searches on marketplaces and ultimately drive brand share. It removes the extra step of checking reviews and product content to verify the quality of the product since it already has Amazon’s stamp of approval.

Information 78

Information Improvements Consumer Marketing 78

Profitero

SEPTEMBER 20, 2019

When it comes to spending online for the holidays though, many shoppers seem content going down to the wire, waiting for the highly promotional Cyber Five weekend (which starts on Thanksgiving and goes through Cyber Monday) or later to get last-minute deals. Waiting till Cyber Five or later to spend big online. Stay in stock.

Toys 60

Toys Demo Electronics Consumer 60

365 Retail

NOVEMBER 27, 2023

Prices on the shelf are increasing despite the best efforts of retailers – and the public is responding. Shop prices rose at an annual rate of 6.2% in September, down from 6.9% in August according to figures published by the British Retail Consortium. Inflation rates may be dropping, but this has no impact on the average consumer.

Marketing 62

Marketing Retail Supplies Presentation 62

Kissmetrics

APRIL 20, 2021

In my experience as a content marketer who’s built a loyal audience, influence can be achieved through consistently creating useful content for your target audience and forming relationships with influencers and readers. Next, give adequate time to content creation and building friendships. Cialdini, Ph.D., But guess what?

SEO 339

SEO Other Blog Marketing 339

Wiser

JUNE 21, 2022

If your brand sells women’s clothing, then your content needs to feel personal to women’s experiences. Check out Wiser’s Digital Shelf Intelligence , which comes with five KPIs to improve your brand execution: content compliance, share of search, retailer assortment and availability, ratings and reviews, and competitive pricing.

Mobile 148

Mobile Shipping Costs SEO Information 148

Ecommerce Platforms

FEBRUARY 23, 2021

Some companies use open-source technology to build the functionality that they need from scratch, while others search for off-the-shelf ecommerce solutions that come with their own enterprise option. There’s a page-builder system with drag and drop functionality, and you can reshuffle your visual content in seconds. Merchandising.

eCommerce Platforms 118

eCommerce Platforms Merchant Services Shipping Costs eCommerce 118

Profitero

NOVEMBER 7, 2019

Near-perfect digital shelf execution is one of the best ways to convert holiday browsers into buyers. This means making sure your online product content is perfect, there are enough reviews, and stock availability is in good shape. Each selling day from here on out is critical, so you really don’t want to leave things to chance.

Electronics 60

Electronics Retail Gifts Toys 60

Omnisend

MARCH 29, 2021

consumers said they were more likely to purchase if content is personalized. What’s more, according to another study by Adobe, 49% said they had greater brand loyalty when they interacted with personalized content. Artificial intelligence (AI) and machine learning are solidly gaining ground in the fashion ecommerce industry.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

Wiser

MARCH 16, 2021

My name is Jackie Lewis, I’m the content director here at the CMA and I’m going to be your host for today’s webinar. I am thrilled to be introducing Wiser and Sabra Dipping who are going to be walking us through how they’ve improved brand performance with eCommerce business intelligence. Mert: Great.

Webinar 78

Webinar eCommerce Shipping Costs Omnichannel 78

ItemMaster

APRIL 11, 2018

If this wasn’t enough to create a maelstrom for retailers, shoppers have added complexity by requiring brands and retailers address them in a personalized, one-to-one manner with complete product transparency – supply chain to the shelf. Content is required to be relevant to resonate and drive bigger basket purchase.

Multi-channel 22

Multi-channel eCommerce Platforms Article eCommerce 22

Blue Acorn

MARCH 18, 2019

Ken Cassar, Principal Analyst and VP at Rakuten Intelligence, Piers Fawkes, Founder of PSFK, and Mark Berry, EVP, US at Ipsos Marketing share their latest consumer insights, from delivery and store experience to touchpoint strategies. Looking for more content like this? Delivery Experience. Be Flexible and Responsive.

Shipping Costs 40

Shipping Costs Consumer Merchant Services Shipping 40

Retail TouchPoints

MAY 11, 2023

TECH NEEDED TO CAPITALIZE: A network and unified communications platform capable of supporting seamless omnichannel customer journeys, with abundant bandwidth, ubiquitous access, reliable connectivity and intelligent automation to enable technologies like augmented and virtual reality.

Retail 265

Retail Technology Operations Consumer 265

ItemMaster

APRIL 11, 2018

If this wasn’t enough to create a maelstrom for retailers, shoppers have added complexity by requiring brands and retailers address them in a personalized, one-to-one manner with complete product transparency – supply chain to shelf. . Content is required to be relevant to resonate and drive bigger basket purchase.

Multi-channel 20

Multi-channel eCommerce Platforms Article eCommerce 20

Retail TouchPoints

SEPTEMBER 6, 2023

We have seen more user-generated content and collaborative worldbuilding with platforms such as Minecraft, Rec Room, Fortnite Creative and Roblox. Mattel wasted no time in capitalizing on that success and immediately found partners to help it expand Barbie’s world beyond the silver screen and retail store shelf.

Customer 264

Customer Games Arts Technology 264

Retail TouchPoints

JUNE 6, 2023

Some stats support the gloomy outlook: according to Kearney , 40% of consumers feel they have too many subscriptions, and subscription ecommerce is predicted to have its slowest growth year on record in 2023 ( Insider Intelligence ). The reality though is less stark. Maybe once a quarter there’s a Zoom call with the head roaster.

Subscription 299

Subscription Consumer Shipping Costs Clothing 299

365 Retail

JANUARY 11, 2024

Firstly, choose chocolate bars that use high-quality chocolate with a cocoa content of at least 70%. Think about it this way – when you consider all these things, you’re equipped to make an intelligent choice and treat yourself to a delightful and reliable adventure with mushroom chocolate.

Information 52

Information Other Events Recommendation 52

365 Retail

JUNE 21, 2023

Artificial Intelligence (AI) dominates today’s news cycle, and for good reason. But we must be careful not to consider ‘artificial intelligence’ as a blanket term, because it simply isn’t. While today’s AI world is one of research and development, improvement, and increasing power, the far future may change things completely.

Retail 52

Retail Operations Technology eCommerce 52