Retail TouchPoints

SEPTEMBER 25, 2023

Is the shiny new toy of retail media everything the market has made it out to be, or is there a second wave of transformation needed for marketers to make the most of their investments? How important was it to be in position two versus four for that product sale? And, amazingly so, the return on ad spend (ROAS) is almost always strong.

Retail 328

Retail Multi-channel Technology Article 328

Retail TouchPoints

OCTOBER 16, 2023

“But you can’t do personalization for everyday products. Develop a Pricing Foundation The foundation of any strategy is base pricing — the initial price of an item, typically based on rules such as margin goals, size of the item, brand type and even manufacturing parameters, e.g. if the product is organic, local or sustainable.

Merchant Services 321

Merchant Services Consumer Marketing Information 321

UpSellIt

FEBRUARY 22, 2024

Firstly, let’s provide some insight into the company behind the Website Experience Solution — that would be us, Upsellit. We’re a leading conversion optimization partner and we create hyper-personalized solutions to increase conversions, order values, customer loyalty, and more.

Conversion Optimization 137

Conversion Optimization Recommendation Customer Loyalty Merchant Services 137

Retail TouchPoints

MARCH 6, 2024

Common missteps that mismanage customer expectations include inaccurate online product descriptions, low-quality images, lack of inventory visibility or accuracy and inadequate sizing details. Circumstances aren’t always ideal, though, and the tools brands need aren’t always within immediate reach.

Customer Experience 289

Customer Experience Shipping Costs eCommerce Improvements 289

Retail TouchPoints

JUNE 27, 2023

Retailers and brands spend weeks or months mapping new products and catalogs to online channels. Product names, descriptions, colors, sizes and other elements don’t always align to preset fields, which means something as simple as a running shoe being mapped as pink instead of fuchsia can force you to start from scratch.

eCommerce 279

eCommerce Multi-channel Multichannel Channel 279

Retail TouchPoints

MARCH 16, 2023

Given how quickly generative AI has gained widespread attention , its initial hype cycle may already be giving way to “a second smaller wave of the things that actually work ,” according to Brian Hennessey, Co-founder and CEO of the AI-powered product information management (PIM) solution Talkoot in an interview with Retail TouchPoints.

SEO 321

SEO Retail Merchant Services Social Media 321

Groove

NOVEMBER 10, 2022

Instead of filling you in on the solutions Cordova offers to solve your adventure’s challenges, here is an introduction from the brand itself. "We In a highly-competitive market such as outdoor products, Cordova Outdoors needed an agency with our expertise to take on the challenge. Our Solution. Account Optimization.

Outdoor 370

Outdoor Accessories Merchant Services eCommerce 370

Retail TouchPoints

APRIL 27, 2023

Streaming service Roku has partnered with Instacart to bring together viewership data and purchasing insights, allowing marketers to measure whether “streamers” are buying products on Instacart after seeing ads on the Roku platform. Instacart Ads allow CPG brands to connect directly with consumers online at the point of purchase.

Consumer 268

Consumer Customer Data Marketing Information 268

Groove

OCTOBER 4, 2023

-Powered Content Assistant, both of which are designed to maximize productivity and efficiency. is a conversational CRM bot that optimizes productivity using chat-based commands. The platform uses artificial intelligence to provide customized solutions for enhancing the shopping experience and driving conversions. ChatSpot.ai

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Retail TouchPoints

DECEMBER 17, 2020

WAIR , an AI-powered personalized fit solution, is designed to help retailers offer more accurate sizing for ecommerce orders. On the consumer side, WAIR’s ecommerce recommendation solution matches products to a shopper’s individual body measurements and fit preferences through its Fit Advisorfeature.

Clothing 287

Clothing Recommendation eCommerce Technology 287

Retail TouchPoints

MARCH 24, 2021

billion on CBD products in 2020, with that number projected to increase to $26.4 These have made it generally legal to sell CBD nationally while simultaneously making it difficult to advertise , especially since major platforms like Facebook, Google and Amazon currently ban the promotion of CBD products.

Consumer 317

Consumer Social Media Information Marketing 317

Retail TouchPoints

SEPTEMBER 4, 2023

To ensure they have the capacity to meet that demand and to see the benefits from those sales in their own revenue growth, digital commerce teams must scale their own technology capabilities to match. Analysts project that U.S. online retail sales will reach $1.6 trillion by 2027.

Payment Services 263

Payment Services Payments eCommerce Customer Experience 263

Retail TouchPoints

JANUARY 27, 2023

The baseline hdPhones offer capabilities such as long-range product scanning, which spares associates the trouble of scaling eight -foot shelves to search for products, and advanced communication tools that help associates stay in touch throughout the store. The associate experience is a top-of-mind topic for today’s retailers.

Technology 299

Technology Mobile Management Customer 299

Retail TouchPoints

OCTOBER 18, 2023

More overt scams include claiming that an item that arrived has never arrived, or that the item does not match the product description or was damaged in transit. Data analytics of returns patterns is something Asendia can offer clients through the e-PAQ Returns solution. retailers are likely to be experiencing similar trends.

Payment Services 277

Payment Services Shipping Costs Payments Shipping 277

Retail TouchPoints

JANUARY 3, 2024

This inconvenience can turn the simple task of returning a product into a burdensome chore, detracting from the overall shopping experience. There’s also a cost consideration for retailers: faster and more convenient returns mean products are restocked sooner, and customers who return items are more likely to shop again quickly.

Retail 278

Retail Shipping Costs Improvements Customer Experience 278

Retail TouchPoints

AUGUST 26, 2022

Most digital stores are built on ecommerce engines that provide both the product offering and processing engine, which is directly integrated with the website, and storefront. Why break the neatly integrated solution in which the front end and back end are seamlessly built together? Why Do This? Flexibility.

eCommerce 290

eCommerce Mobile Technology Improvements 290

Retail TouchPoints

JULY 6, 2023

To keep up with this rising demand, brands need to align themselves with green practices, especially as more consumers today are basing their purchase decisions and brand loyalty on company values. But there is more to sustainability than enticing customers to engage with the brand’s products and services.

Customer Loyalty 272

Customer Loyalty Customer Retail Financial Services 272

Retail TouchPoints

NOVEMBER 16, 2022

Coupled with the application of artificial intelligence techniques, these solutions will anticipate supply disruptions in real time, translating this information into risk analysis. In order to remain agile, retailers need to continuously monitor consumer demand. The data from these different assets can be analyzed in real time.

Supplies 277

Supplies POS Technology Information 277

Retail TouchPoints

MAY 3, 2023

How can companies deliver personalized ads at scale, search for new customers and conquer new markets, launch effective marketing campaigns and optimize products and brand experience? However, despite their efforts, the company was becoming increasingly frustrated when introducing new products — even those of outstanding quality.

POS 276

POS Customer Experience Customer Technology 276

Groove

FEBRUARY 9, 2024

You can choose which products to promote much more efficiently and reduce the risk of spending your ad budget on a losing deal, product, solution, app, or service. How to Add Google Analytics to Shopify Before getting started, you'll need two things: administrative access to both Shopify and a Google Analytics account.

Shopify 195

Shopify Events eCommerce Management 195

Retail TouchPoints

APRIL 12, 2021

Retailers face an ever-escalating need for customized and differentiated applications that can push innovation and keep customers engaged. With the popularity of low-code development increasing month by month, the prevalence of low-code platforms has grown apace to fulfill this need. The Low-Code Shortcut for Retailers.

Payment Services 306

Payment Services Retail Mobile Customer Experience 306

Retail TouchPoints

OCTOBER 25, 2023

“The holiday season is a stressful season — it’s more, more, more — including customers shopping for more product categories simultaneously,” said Jackie Walker, Head of Retail Experience Strategy for North America at Publicis Sapient in an interview with Retail TouchPoints.

Multi-channel 317

Multi-channel Customer Experience Mobile Improvements 317

Kissmetrics

JANUARY 25, 2021

How do you ensure your products appear in a prime position on the search list? The answer to these questions is simple: You need an Etsy SEO (search engine optimization) strategy. Why You Need an SEO Strategy For Your Etsy Shop. Relevancy Score: Exact-match keywords earn high rankings in the Etsy search hierarchy.

SEO 282

SEO Shipping Costs Shipping Social Media 282

Retail TouchPoints

JANUARY 13, 2023

When it comes to augmenting the top line, brands should prioritize optimized product discovery and aim to hyperpersonalize the customer journey and transform pre-loved pieces. A better bottom line can be achieved by minimizing returns, leveraging user-generated content (UGC) and implementing smart forecasting solutions.

Shipping Costs 289

Shipping Costs Retail Recommendation Consumer 289

Retail TouchPoints

MARCH 21, 2023

And these technologies, when applied strategically (and not just for the sake of saying “me too!”), are going to change the future of ecommerce product discovery. AI-based product search technology today follows this same principle to deliver cohesive results and experiences that build on each other and make sense across the shopper journey.

eCommerce 298

eCommerce Technology Document Recommendation 298

Fabric

DECEMBER 15, 2023

Welcome to our recap of fabric’s recent LinkedIn Live event, where Jon Reily, Bounteous’ SVP of Commerce & Loyalty, joined Lori Howitt, fabric’s Senior Solutions Consultant, to discuss how retailers can meet the needs of customers in this age of instant gratification. 5 Key Takeaways 1.

eCommerce 130

eCommerce Omnichannel Fulfillment eCommerce Platforms 130

Retail TouchPoints

APRIL 25, 2022

Investment in the proper technologies needed to build a strong supply chain not only enables prompt replenishment of products in inventory, but also optimizes planning capabilities in rapidly evolving business ecosystems while minimizing duplication, errors and inefficiencies.

Supplies 329

Supplies eCommerce Shipping Costs Customer Loyalty 329

Retail TouchPoints

JUNE 15, 2023

First, Make Sure You Truly Understand the Problem Too often organizations start with an internal understanding of a problem without asking what their customers really want or need, said Reveillac. The team decided that the way to do this was to create a cheaper product for that market, a typical tactic in this kind of scenario.

Consumer 309

Consumer Marketing Presentation Customer 309

Retail TouchPoints

SEPTEMBER 23, 2022

But maybe this is not the best solution for all businesses. If you opt for in-house fulfillment you’ll need to ensure that the warehouse space you select is neither too large nor too small for the demand you experience and anticipate. They also tend to upgrade faster with changing needs to stay relevant for their customers.

Shipping Costs 331

Shipping Costs Order Fulfillment Fulfillment Shipping 331

Retail TouchPoints

DECEMBER 2, 2022

The ongoing global logistics disruptions continue to impact businesses, and many of them recognize the need to better equip their supply chains by identifying alternative trading partnerships and developing a broader list of suppliers across the globe. Global Sourcing. Getting Up-to-Date Insights.

Supplies 264

Supplies Presentation Operations Travel 264

Retail TouchPoints

MARCH 1, 2022

Moreover, advanced solutions could even allow consumers to “feel” the fabric and interact with a virtual sales assistant if they need more assistance. Other retailers could find the advantages of allowing consumers to see, feel and try products virtually. However, in the metaverse, consumers can browse and try any item in stock.

Travel 278

Travel Apparel Clothing Consumer 278

Retail TouchPoints

FEBRUARY 13, 2023

Fraud resulting from relationship, product and service scams combined represented 22% of total fraud. According to the PYMTS report, 71% of financial institutions plan to improve their use of these solutions within the next six to 12 months. ML models constantly need to be updated with fresh data and to improve their accuracy.

Merchant Services 289

Merchant Services Payment Services Technology eCommerce 289

Retail TouchPoints

MAY 11, 2021

5 billion pounds of returned goods end up in landfills and 15 million metric tons of carbon dioxide are emitted in the transportation of returns, according to research conducted by reverse logistics solution provider Optoro. In fact, returns reduction solution provider Newmine estimated that the 11.2% Each year in the U.S.,

Retail 312

Retail eCommerce Consumer Events 312

Retail TouchPoints

AUGUST 12, 2021

IL MAKIAGE is a tech-driven beauty brand focused on “using unparalleled technology to connect people with superior, painstakingly tested, beauty products.” Shoppers also can access foundation and concealer quizzes that help them find the right match for their skin tone and texture, and try that shade for 14 days risk free.

Technology 264

Technology Consumer Information eCommerce 264

Groove

DECEMBER 5, 2022

Following this successful project, Caragh Nursery realized the need for an ongoing eCommerce partnership with our agency – a team who understood their challenges and had the experience to overcome them. Our Solution. Meeting Customer Needs. Enter Caragh Nursery. However, many conditional challenges faced the retailer.

Marketing 370

Marketing Accessories Management Customer 370

Retail TouchPoints

MARCH 11, 2021

The report also identified the need for retailers to create frictionless customer experiences across physical and digital touch points. Give store associates the tools they need for digital interactions with customers. 2 motivator for future store visits by customers, second only to the need for same-day products.

Fulfillment 321

Fulfillment Order Fulfillment Shipping Costs Social Media 321

Wiser

MARCH 7, 2024

The acceleration in the adoption of digital tools and strategies has become a lifeline for many, enabling them not only to survive but to thrive amidst unprecedented conditions. A recent panel hosted by Wiser Solutions shed light on these critical developments, bringing together top retail leaders across the industry.

Retail 78

Retail Technology Customer Experience Operations 78