ESW

OCTOBER 2, 2023

Retailers and brands with DTC ecommerce channels often look to international markets to grow customer bases and revenue. If your brand already has a robust domestic customer service program, it is tempting to copy and paste that strategy into additional markets. However, shopper expectations are different in different markets.

Payment Services 154

Payment Services Customer Payments Omnichannel 154

Optimizely

APRIL 30, 2019

Our mobile phone addiction may be a bit intense, but the upside for ecommerce marketers is the opportunity to harness the power of SMS marketing. When you look at the numbers, it’s clear why SMS marketing is such a huge opportunity: The global average open rate is 94%. What is SMS marketing? SMS marketing use cases.

Marketing 268

Marketing eCommerce B2C Mobile 268

Groove

JANUARY 5, 2022

From social media platforms like Facebook, Instagram, Twitter, TikTok and YouTube to Google Shopping, there are a ton of ways to increase reach, visibility and brand awareness while growing your ad revenue. They're super beneficial for potential customers who are shopping for the next best thing, but how do they benefit eCommerce businesses?

Merchant Services 370

Merchant Services PPC Social Media Shipping Costs 370

Omnisend

DECEMBER 12, 2023

It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. We created this guide to help you execute the best event marketing strategy for your own business and offer examples along the way to inspire you. What is event marketing?

Events 88

Events Seminar Marketing Workshop 88

Kissmetrics

NOVEMBER 4, 2020

You need excellent marketing strategies unique to Amazon’s marketplace. And that’s where the top Amazon marketing companies come in. From setting up your store properly, optimizing the content of your product descriptions for target keywords to PPC, email marketing and others, you’ll need it all. So, with over 2.5

Marketing 292

Marketing PPC eCommerce Social Media 292

Ecommerce Platforms

OCTOBER 12, 2022

We’ve rigorously tested and compared them both to help you understand which stands out in the following categories: Main Features Pricing Design Marketing Customer Support. As for building your ecommerce shop, Squarespace walks you through the process of selecting a theme. Therefore, its entire theme library works for ecommerce shops.

BigCommerce 209

BigCommerce Payment Services Merchant Services Shipping Costs 209

Kissmetrics

APRIL 6, 2021

As the leading photo-sharing app on the market, Instagram has a singular hold on its diverse group of users. How then can marketers reach this massive group of users? Through Instagram marketing. Read on to learn the ins and outs of marketing on this popular app. What Is Instagram Marketing?

Social Media 262

Social Media Reference Marketing Information 262

Retail TouchPoints

OCTOBER 26, 2023

It started in 2018 when pioneering marketing executive Melanie Babcock saw an opportunity to let the Home Depot’s suppliers bid for retargeting traffic. She got her start at a web development agency in the early days of the internet, helping brands build websites and buy keywords (that very first of digital marketing tactics).

Retail 273

Retail Social Media Definition Marketing 273

BigCommerce

FEBRUARY 1, 2018

This can include small things like checking email, to large things like doing your taxes. If your biggest objection is price, consider this: How much money could you be making if you fully focused on the things you do best for your business, and leave the rest to others? Improve your email marketing. or 1:47 p.m.

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Retail TouchPoints

MAY 8, 2023

In yet another sign that the COVID-generated ecommerce surge has subsided, the Salesforce Shopping Index reported flat ecommerce sales in the U.S. Previously, companies may have relied on [the customer] getting a follow-up email [as the way to continue the engagement].

Channel 244

Channel Merchant Services Payment Services Recommendation 244

Omnisend

MARCH 20, 2023

Consumers can view the best deals, scour reviews from other buyers, and get quick delivery straight to their doorstep. Of course, with other brands like Walmart, Amazon, and Newegg competing for the same attention, an email must hit all the right marks to catch your prospect’s attention.

Electronics 150

Electronics Marketing Shipping Costs Subscription 150

Kissmetrics

MARCH 24, 2021

For marketers, creating promotional materials, meeting clients, and completing projects from home, hotel, coffee shop, library—basically anywhere with an internet connection. In this article, we’ll talk about the how’s and why’s of remote work for marketers. Challenges of Working Remotely as a Marketer.

Marketing 309

Marketing Travel Supplies Improvements 309

Optimizely

SEPTEMBER 11, 2018

While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone. Customer surveys can help you keep up with the changing needs and wants of your buyers, and adapt your marketing strategy accordingly. …and much more.

Customer 250

Customer B2C Social Media Improvements 250

Retail TouchPoints

SEPTEMBER 21, 2021

The 15 sessions covered a wide range of topics, so to make it easier to browse we’ve organized the sessions into four categories: Holiday 2021 forecasts and how best to prepare for 2022; Building loyalty with connected consumer experiences; Key ecommerce and digital marketing trends; and Embedding innovation within your retail organization.

Payments 235

Payments Payment Services Customer Experience Social Media 235

Omnisend

SEPTEMBER 8, 2021

Changes across the past two years have rocked retail, ecommerce, and digital marketing industries. Three years ago, he co-founded Omni Talk (formerly Red Archer Retail), a retail blog and resource hub for brands and retailers looking to stay on the pulse of changes within the industry. His favorite topic? We are not consultants.

Omnichannel 148

Omnichannel Retail Merchant Services Payment Services 148

Ecommerce Platforms

JUNE 20, 2022

So in this article, we'll cover how to start a subscription business, with thoughts on why subscription businesses are so popular, the different types of subscription business models, along with best practices to get you started. Picking the Best Subscription Business Model. Picking the Best Subscription Business Model.

Subscription 220

Subscription Shipping Costs Merchant Services Payment Services 220

Omnisend

APRIL 26, 2021

With more and more people shopping online each year, the global ecommerce industry is booming like never before. According to the Ecommerce Statistics Report 2020 , the COVID-19 pandemic has played a huge role in accelerating the trend toward shopping online. Check out how Black Mango generates 43% of their email revenue effortlessly.

eCommerce 135

eCommerce Social Media Merchant Services Shopify 135

Omnisend

NOVEMBER 2, 2021

Since email marketing is one of the best sales channels, we decided to see what kind of email elements—images, buttons, words, subject lines, etc.—lead This will help merchants to incorporate these high-converting elements into their newsletters and watch their email marketing sales ??. Email content length.

Merchant Services 167

Merchant Services Shipping Recommendation Article 167

Kissmetrics

DECEMBER 15, 2020

To a non-marketer, cookie tracking sounds like a scavenger hunt for baked goods. This is just one of the latest legal issues facing online marketers today. This is just one of the latest legal issues facing online marketers today. The Cambridge Analytica scandal is a good example of behavioral marketing gone wrong.

eCommerce 320

eCommerce Information Improvements Reference 320

Kissmetrics

JULY 19, 2017

Marketing is your way of connecting with your customers as well as a way to convey your business’ personality and values – it’s an essential channel…Even companies with the best of intentions can often manage to annoy their target market,” writes Jennifer Warr , former engagement and awareness cell leader at Klood.

Customer 241

Customer Payment Services Information Shopping Carts 241

Kissmetrics

AUGUST 27, 2020

But, with too many options came a new challenge: Choosing the best POS system that’s right for your business is now an uphill battle. Our team has done the heavy lifting of reviewing dozens of POS systems in the market. you’ll find the best POS system that’s right for your company below.

POS 306

POS Payment Services Vend Payments 306

lateshipment

MAY 8, 2022

We’ve already extensively talked about shipping notifications — read about it here. However, this process is outdated and simply not the best for your business and brand building. Best practices to create an eCommerce order tracking page. There’s a better way to do tracking.

eCommerce 130

eCommerce Shipping Costs Merchant Services Shipping 130

BigCommerce

JULY 6, 2018

One of the best ways to keep current with trends in the market is by attending ecommerce conferences. Covering everything from branding to growth strategies, this ecommerce event hosts top executives from online retail giants, like Best Buy, Walmart, Amazon.ca, and more. Palm Springs, CA. eTail Canada. CommerceNext.

eCommerce 331

eCommerce Events Online Retail Technology 331

Ecommerce Platforms

NOVEMBER 3, 2022

It’s been around since the 1950s and has become one of the busiest shopping days in the US. Of course, we’re talking about Black Friday. It’s the official start of the holiday shopping season and takes place the day after Thanksgiving. Black Friday Ecommerce Strategy – Tip 1: Social Media Marketing. Go to the top.

eCommerce 104

eCommerce Social Media Multichannel Beauty and Health 104

Omnisend

MARCH 31, 2021

Before COVID , in-store shopping accounted for 85% of beauty and personal care sales. Businesses using email marketing doubled their conversion rates in 2020 compared to 2019, according to Omnisend’s Ecommerce Statistics Report 2020.: Download now: Ecommerce omnichannel marketing for the beauty, health and wellness industry.

eCommerce Marketing 204

eCommerce Marketing Beauty and Health eCommerce Marketing 204

Smile.io

AUGUST 23, 2023

Klaviyo Klaviyo is a data-driven automated SMS and email marketing platform. Klaviyo lets you segment your data to personalize emails for new and returning customers. Klaviyo shares that segmenting is key to success with email marketing It’s estimated that there are 4.3 and own your marketing data 3.

Shopify 63

Shopify Subscription Merchant Services eCommerce 63

Liveintent

DECEMBER 2, 2019

Brands and publishers looking to grow, understand, and retain their audiences should have one channel at the top of their list: email. It remains the most powerful way to reach target audiences, and is the go-to platform for both customers and marketers. Over 78% of consumers abandon their shopping carts when making purchases online.

Marketing 103

Marketing Shopping Carts Customer Retention Social Media 103

Kissmetrics

APRIL 20, 2021

Once packages are ready for pickup, shoppers can receive a notification through SMS or email. This style of shopping is gaining popularity because consumers prefer the speed and convenience of online shopping. This style of shopping is gaining popularity because consumers prefer the speed and convenience of online shopping.

eCommerce 282

eCommerce Shipping Multi-channel Small Business Retail 282

Groove

NOVEMBER 12, 2018

It is much easier to start that conversation by providing topical information that is practical for current and future customers. Our Best Tips for Company Blogging. Before you start pulling out your hair, brainstorm potential ideas with your executives, sales teams, marketing department, and anyone else who interacts with customers.

Blog 247

Blog Information Demo Gifts 247

Smile.io

AUGUST 30, 2023

Why do the best DTC brands offer subscriptions? helps Dr. “Leveraging the Rebuy Engine integration drives UPT [units per transaction] by presenting customers with complementary products in their shopping cart, increasing the chances of additional purchases while seamlessly integrating with other essential apps,” Sarah explains.

eCommerce 53

eCommerce Merchant Services Payments Subscription 53

Omnisend

OCTOBER 8, 2020

This time around, it was a one-day digital summit focused on tips and best practices to get your store ready for the holiday season. Mat touched on the importance of bringing cohesion to your brand by preparing early for your holiday strategy, not only on your website but also through email, paid ads, SMS, and other marketing channels.

eCommerce 148

eCommerce Shopify Events Customer Retention 148

Smile.io

MARCH 22, 2024

Your entire brand experience should work together to deliver the best customer experience possible. Sometimes, the rewards provider you’re working with is no longer the best equipped to support the program you want to run. We’re talking about a prolonged period of poor performance. 

Customer Loyalty 82

Customer Loyalty Merchant Services Shopify Shipping Costs 82

Ecommerce Platforms

FEBRUARY 7, 2023

You need to ensure you’re delivering an amazing customer experience, from start to finish, manage the order and fulfilment process , and even invest in marketing. Shopify Pricing Plans and Fees (Feb 2023): Which Shopify Plan is Best for You? Further reading ? Further reading ?

Shopify 104

Shopify Shipping Costs Payment Services Live Chat 104

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. This is the final entry in that series — but, if you want more guidance, you can always request a free proposal from our digital marketing strategists anytime. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Kissmetrics

JANUARY 20, 2021

Knowing this, should marketers really worry about organic reach? It also happens to be the linchpin of any successful marketing campaign. Social media marketing should show your funny or creative side like Nutella. You’ll have better posts and page insights to tailor your marketing efforts. Yes and yes. Here’s why.

Social Media 363

Social Media Blog Marketing Other 363

Omnisend

JANUARY 25, 2023

Reading Time: 12 minutes 12+ email newsletter ideas for your next campaign With a stellar ROI of $45 per dollar spent and a high average open rate of 22.9% , it’s easy to see why email marketing remains an important tool for companies to reach their target audiences. Over 330 billion emails are sent and received each day.

Beauty and Health 78

Beauty and Health B2B Information Events 78

Omnisend

MAY 7, 2021

Within ecommerce, this is normally done with urgency signals on a website: There are a number of plugins and apps that can be integrated into an ecommerce site to create FOMO, and you’ve probably seen them in action when you’ve been shopping. Use Omnichannel Marketing.

eCommerce 148

eCommerce SEO Mobile Subscription 148