Remove topic holiday-shopping-season
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Disney Recruits ‘Mickey & Friends’ for Los Angeles Holiday Pop-Up

Retail TouchPoints

Some of Disney’s most beloved characters will be spreading holiday cheer in Los Angeles this November at the “Mickey & Friends Holiday Village” pop-up and seasonal marketplace. The pop-up village is designed to be an immersive and festive wonderland that includes holiday-themed gifts, treats and photo-ready backdrops.

Gifts 264
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What to Expect and What to Wish for from Retailers this Holiday Season

Retail TouchPoints

Last holiday season would have marked a certain “post-pandemic” normalcy, but extreme excess inventory and inflation significantly impeded any anticipated recalibration. Heightened Demand and Discounts Heightened demand for in-store shopping, overall minimal sales growth and right-sized discounts will occur.

Retail 326
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Effective SEO Techniques To Drive E-Commerce Traffic This Thanksgiving Weekend

lateshipment

The holiday season is nearing and e-commerce businesses are gearing up to make the most of it. But that’s not the case for e-commerce businesses, who are running like clappers to meet their holiday season requirements. Looking to stay ahead of the competition?

eCommerce 130
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Preparing for the Vaccine Mandate: Why Transparency and Flexibility Will be Vital Tools

Retail TouchPoints

The industry already is facing a labor shortage approaching the holiday season, and the added pressure could further impact the available supply of store associates and other workers. There’s a geographical split, a demographic split and a generational split on this topic.

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The Marketer's Guide to Surviving Black Friday & Cyber Monday

Speaker: Jonathan Meyer, Danielle Erwin, Jeremey LaDuque, Nathan Hedley & Nils De Moor

Black Friday and Cyber Monday are the two biggest shopping days of the year. They will showcase the checklist for how to prepare your eCommerce site, how to identify the latest online shopping trends, and how to seize new revenue-generating opportunities. They'll cover exciting BFCM topics like: Emerging market trends.

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Facts and Myths About Video Marketing — The Holiday Edition

Retail TouchPoints

In fact, as we head into the holiday season, marketers will find that video may be just the thing to up their game this year. Fact: Video can help re-create those in-person shopping experiences. Brands can use their own team members to discuss common topics or questions. Myth: Video is expensive to produce.

Marketing 278
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Transforming Holiday Marketing in CPG Retail with Generative AI

Retail TouchPoints

Getty Images’ VisualGPS consumer survey finds that 79% of Americans are excited about the potential of using AI to increase productivity, and a study by SAP Emarsys confirms that so far, 77% of consumers enjoy the personalized shopping recommendations that this new technology enables. Consumers expect to see the real products and packaging.

Marketing 264