Retail TouchPoints

FEBRUARY 15, 2022

Inflation, product shortages and economic uncertainty are on everyone’s mind, from the White House to your house. So what changes should we expect to see in 2022? The supply chain crisis means an out-of-stock crisis for grocers, and empty shelves means unhappy and disloyal customers. Here’s my take: 1.

Shipping Costs 318

Shipping Costs Payment Services Multi-channel Mobile Payments 318

Retail TouchPoints

DECEMBER 13, 2023

With that in mind, one habit to consider paying extra attention to is your beauty routine. With shoppers gravitating toward more sustainable beauty products, brands should consider offering options that best fit their customers’ needs. Packaging Takes Center Stage So what does sustainable beauty really mean?

Beauty and Health 226

Beauty and Health Social Media Consumer Customer Loyalty 226

Retail TouchPoints

SEPTEMBER 21, 2021

The 2021 Retail Strategy & Planning webinar series, now available on demand, brought together retailers, solution providers, practitioners and industry experts from firms including IDC, Alvarez & Marsal, WSL Strategic Retail and Cambridge Retail Advisors. The End of Black Friday as we Know it: How to Plan for the Unplannable.

Payments 235

Payments Payment Services Customer Experience Social Media 235

ESW

MARCH 11, 2024

With Americans turning to ecommerce, brands looking to enter the market or move from a marketplace presence to an owned storefront need to fully understand their potential customers. Here’s what we found. Online research; In-person purchase For example, 23% of shoppers first research a product or brand online.

eCommerce 88

eCommerce Payment Services Omnichannel Consumer Electronics 88

Retail TouchPoints

APRIL 26, 2022

Rapid delivery services are changing the convenience store landscape by adding even more options for hungry shoppers to stock up on what they need on their own schedules. The rapidly growing retailer, which raised $100 million in a February 2022 funding round, plans to open 25 new stores in 2022 , with more coming in 2023.

Payment Services 260

Payment Services Omnichannel Shipping Costs Operations 260

Retail TouchPoints

SEPTEMBER 14, 2023

Supply chain experts agree that the most powerful solutions are those that use predictive analytics to place the inventory customers want in locations as physically close as possible to that end consumer — a simple theory that can be devilishly hard to put into practice. in an interview with Retail TouchPoints.

Shipping Costs 265

Shipping Costs Fulfillment Shipping Customer Loyalty 265

Wiser

JUNE 20, 2023

Whether you’re launching a new product, trying to gain more customers, or simply looking to increase brand recognition and loyalty, effective promotions can help you reach your goals. But crafting an effective promotions strategy requires careful planning and execution. What makes yours stand out from the rest?

Customer Loyalty 148

Customer Loyalty Social Media Information Consumer 148

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. Be sure to choose a licensed agency that focuses on your needs and concerns. What Is An eCommerce Marketing Agency? Are you having difficulties achieving your eCommerce goals?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Smile.io

MARCH 22, 2024

Your entire brand experience should work together to deliver the best customer experience possible. This includes your product line-up, promotional campaigns, and loyalty program.   If not, it may be time to migrate your loyalty program.  Table of Contents Why migrate your loyalty program?

Customer Loyalty 82

Customer Loyalty Merchant Services Shopify Shipping Costs 82

Retail TouchPoints

JUNE 15, 2022

The chatter of the store “being dead” is evolving from belief that the physical store is fading amid the shift to digital, to seeing that it’s the role of the store that is changing — and a vital one at that. So how then do retailers balance the reduction of footprints with heightened CX? Appointments.

Payment Services 262

Payment Services Books Live Chat Fashion 262

Ecommerce Platforms

AUGUST 29, 2022

The best loyalty apps for Shopify are an excellent way for business leaders to improve the lifetime value of their customers. After all, returning customers are one of the most important assets an ecommerce company can have. That’s where loyalty apps come in. The only question is, which loyalty app do you choose?

Shopify 210

Shopify Customer Merchant Services Shipping Costs 210

lateshipment

OCTOBER 12, 2023

We know that as a brand, you must have worked on your SEO months ago and worked on various deals and marketing strategies to lock in the BFCM crowd. Here are a few last-minute tips and tricks that can help you with your whole BFCM strategy. A lot of visitors tend to visit your website during the holiday season, especially BFCM.

Shipping Costs 130

Shipping Costs X-cart Shipping eCommerce 130

Retail TouchPoints

JANUARY 16, 2023

As consumers continue to turn to ecommerce shopping, CPG brands must find ways to win the attention of online shoppers to drive product sales. Much like a shelf in a physical store, customers use the digital shelf to browse, find and engage with brands. What Challenges do CPG Brands Face with Ecommerce?

Social Media 162

Social Media Consumer eCommerce Online Retail 162

Retail TouchPoints

DECEMBER 13, 2023

These types of stores instill a sense of belonging and connection, which in turn leads to brand loyalty. What we haven’t seen as much of the last few years are inspiration-driven concepts. You can add to the stickiness of a brand, but also empower others to do good. The H&M Move concept is a great example.

Sporting Goods 288

Sporting Goods Technology Omnichannel Operations 288

Retail TouchPoints

JULY 26, 2021

There are plenty of good reasons to sell direct, from higher margins to insulation from future pandemics, but succeeding at DTC requires a different set of skills than the B2B environment you’re used to. to visit your website. To acquire customers, having an online presence is a must. Building an Online Presence.

Payment Services 278

Payment Services Fulfillment Web Design B2B 278

Retail TouchPoints

NOVEMBER 9, 2023

“Right before we launched, I had a panic attack when I did the math of how many customers we would need to survive,” recounted Andy Hunter, Founder and CEO of Bookshop.org in an interview with Retail TouchPoints. “It and Hunter estimates that the site has saved as many as 400 bookshops from going out of business.

Small Business Retail 298

Small Business Retail Books Shipping Costs eCommerce 298

Retail TouchPoints

AUGUST 16, 2021

Returns provide brands and retailers the opportunity to delight their customers. Historically, returns have been viewed by brands and retailers as a ‘necessary evil’ A study by Shopify states that 44% of distribution center leaders see returns as a ‘pain point,’ a cost center that needed to be tolerated.

Retail 336

Retail Shipping Costs Supplies Shopify 336

Wiser

MAY 22, 2023

In the last few years, many companies have begun to shift their focus from their products to their customers. And this makes sense when, according to Salesforce , 80 percent of customers now consider the experience a company provides to be as important as its products and services. What Is Brand Equity & Why Is It Important?

Social Media 142

Social Media Reference Improvements Other 142

Optimizely

JULY 19, 2018

Often, all it takes is an impromptu pop-up to convince us to move from passive browsers to active buyers. . In today’s ecommerce landscape, this insatiable need to snag a discount before placing an order speaks to the price-obsessed consumer mindset today. Shoppers all but expect an incentive to buy. Click To Tweet.

eCommerce 333

eCommerce Shipping Costs Customer Loyalty Shipping 333

Wiser

APRIL 26, 2022

Merchandising is obviously an essential part of retail, but keeping your strategy up-to-date and profitable is difficult in a growing competitive market. Finding the right mix of time, budget, pricing, displays, and customer experience can be a big challenge when forming a successful merchandising strategy. What is Merchandising?

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

Retail TouchPoints

JULY 20, 2022

Where does that leave retailers today, especially as they develop their holiday plans and finalize their budgets for 2023? The report also identified four broad areas that would benefit the most from focused retailer investment: • The mobile experience; • Search as a branded discovery vehicle; • Social proof for products; and.

Omnichannel 265

Omnichannel Retail Mobile Social Media 265

Retail TouchPoints

MARCH 4, 2021

Retail success is dependent on understanding and meeting the needs of shoppers. But what happens when your customers unexpectedly shift their behaviors and years of data goes out the window? COVID-19 has upended customer preferences and behaviors, and these new habits will likely continue after the pandemic ends.

Customer 255

Customer Retail Technology Arts 255

Retail TouchPoints

FEBRUARY 18, 2022

The whole idea of what portion of the buying journey is digital versus physical has shifted,” said Ricardo Belmar, Director of Partner Marketing for Retail and CPG at Microsoft in an interview with Retail TouchPoints. “We’ve Other items executives listed as high priorities included loyalty programs ( 51% ) and site performance ( 43% ).

eCommerce 298

eCommerce Shipping Costs Channel Operations 298

Retail TouchPoints

MAY 12, 2022

Not everyone has the resources that multi-billion dollar global corporations like Facebook or Microsoft do, so how can SMBs possibly hop on the metaverse bandwagon? By following a few best practices, small and local retailers can prepare for the metaverse and reap the benefits that come from digital interactive customer engagement.

Marketing 336

Marketing Social Media Games Small Business Retail 336

Retail TouchPoints

SEPTEMBER 20, 2021

Altogether, this gives any retailer that carries outdoor goods the power to reach a promising cohort of new customers. Moreover, it provides a golden opportunity to build brand loyalty for retailers that are willing to go the extra mile to meet their needs. Newcomers to the Outdoors Need an Education.

Outdoor 249

Outdoor Retail Sporting Goods Consumer 249

lateshipment

NOVEMBER 26, 2023

Introduction Holiday shoppers don’t just mean the “ I’m planning to spend (more than I usually do during the other months) for my holiday season needs by capitalizing on seasonal trends, special deals, and promotions ” type. It is almost easy for one-time shoppers to get what they want.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Ecommerce Platforms

NOVEMBER 2, 2022

Customers to contact. But unless you have the store set up to handle every aspect of modern online selling, your fashion store isn’t going to make it. Using Shopify opens up an entire marketplace of ecommerce apps that can give you everything you need to build a fashion store online. What can you do when you use Shopify apps?

Fashion 197

Fashion Shopify Clothing Jewelry 197

Retail TouchPoints

SEPTEMBER 28, 2021

Back in the heyday of the shopping mall, retailers attracted and retained customers with their in-store experience. Unfortunately, many retailers are still struggling to figure out how to create an experience that engages shoppers and their wallets — both in person and online. Here are three ways to make sure your brand stands out.

eCommerce 271

eCommerce B2C Jewelry Outdoor 271

Kissmetrics

OCTOBER 14, 2021

There’s no better time than the Black Friday season to boost your sales. From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Do Black Friday Ad Campaigns Make a Difference? Make Your Sales Specials Clear.

eCommerce 271

eCommerce Social Media Shipping Costs Reference 271

Kissmetrics

MARCH 18, 2021

Why should you customize ads for a Generation X target market? Your customers are individuals, but they also belong to a group based on what year they were born. What makes Generation X so valuable? What is Unique About Generation X? What brands does Generation X like right now?

Social Media 269

Social Media Reference Events Automotive 269

Ecommerce Platforms

OCTOBER 17, 2022

Customer experience remains the name of the ecommerce game in 2022. Amongst a sea of online stores, the best way for yours to stand out is if you can honestly wow your customers – not only with an engaging customer journey unique to your brand but also with thoughtful gestures. What’s EasyGift?

Shopify 193

Shopify Gifts Customer Experience eCommerce Platforms 193

Smile.io

NOVEMBER 17, 2023

For the past number of years, more and more company executives have been putting the spotlight on customer retention. Brands recognize the value of having loyal customers now more than ever as competition increases and customer acquisition becomes increasingly expensive.  With the average American consumer belonging to 16.7

Customer Retention 88

Customer Retention Customer Loyalty Customer Other 88

Wiser

JULY 25, 2023

But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Retail TouchPoints

AUGUST 14, 2020

Gen Zers are currently the largest and most influential generation of shoppers in the U.S., We are already seeing that 46% say they plan on saving more of their earnings over the next five years, and 63% are currently concerned about the impact of COVID-19 on their ability to make money. and COVID-19 has had a serious impact.

Merchant Services 275

Merchant Services Payment Services Mobile Customer Experience 275

Retail TouchPoints

JULY 16, 2020

Shoppers have slowly begun to accept brick-and-mortar’s return: 22% have increased their willingness to set foot into a grocery store or pharmacy since March, according to data from Resonate. Only 24% planned to increase their online grocery orders in June, while 12% are starting to decrease their online grocery usage.

Retail 257

Retail Apparel Clothing Specialty Retailers 257

ESW

JANUARY 16, 2024

But they can also leverage the returns process to build loyalty, collect first-party data and increase upsells. The Scale of the Problem Brands are dealing with unprecedented numbers of returns. shoppers alone are expected to return $173 billion worth of holiday purchases. That’s a 28% increase over last year.

Gifts 78

Gifts Consumer Electronics Clothing Information 78

Kissmetrics

JUNE 7, 2021

From an e-commerce seller’s perspective, sales like these can be a powerful tool when leveraged correctly. The potential for emotional storytelling alone makes Father’s Day particularly exciting to plan for. Should your brand make a serious, emotional ad or produce fun, light-hearted content on social media?

eCommerce 219

eCommerce Marketing Social Media Events 219