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Consumer Spending 2024: What It Means For Your Brand

Forrester eCommerce

2023 was a confusing year: the consumers blew cold, and the economy blew hot. The recession-to-be did not materialize, and the economic outlook wasn’t half as bad as consumers would have you believe. Yet notes from the post-pandemic blues keep wafting in the air no matter the macroeconomic drumbeat. This year, in 2024, the economy […]

Consumer 251
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The EU Data Act Is Now In Force – What It Means For You And Your Organization

Forrester eCommerce

The Data Act is a Regulation; this means that it’s now law […] Providers and users of connected products in the EU, or services related to such products, take note: The EU Data Act is now in force. The clock on the transition period started ticking on January 11, 2023, and you need to be prepared.

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What is Passage Indexing & What Does it Mean for SEO?

Kissmetrics

What is passage indexing? What is Passage Indexing? What does that actually mean? That is a ton of useful content, but it also means your entire post probably won’t rank well for terms like “affiliate marketing networks” because only one section covers that topic. Not such a big deal.

SEO 308
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OpenAI Holds First Developer Conference: What It Means For Consumer Digital Experiences

Forrester eCommerce

Read Forrester’s high-level takeaways from OpenAI’s first developer conference in November 2023.

Consumer 386
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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

Companies of all sizes were forced to welcome change with open arms and surrender to total flexibility in order to be agile in the ever-evolving economic environment. In 2023, we are navigating inflation and its impact on consumer spending, various lasting side effects from the pandemic, and a looming recession in the back half of the year.

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WWDC 2023 – What It Means For Developers

Forrester eCommerce

As has been the trend in recent years, the Apple World Wide Developer Conference (WWDC 2023) keynote has kept its focus centered on consumers — read about that here. Announcements for enterprise were thin — watchOS 10 gets mobile device management support, Safari gets passkeys and profiles to keep work and home tabs separate… and […]

Mobile 195
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OutSystems Buys Ionic: What It Means

Forrester eCommerce

On November 7, OutSystems announced that it had acquired Ionic. A few years ago, that would have shaken the mobile development industry, and even today, it will cause vibrations in parts of it. We see three major dynamics in application development that are shaping the future of software development and this market: The scarcity of […].

Mobile 195
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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

This webinar will include: What the next generation of e-Commerce customers are looking for. What it means to integrate passion, ethics (transparency and accountability), and DEI&I accessibility. How e-Commerce organizations can anticipate these needs on a micro and macro level.