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Survey Fatigue? Why Crowdsourcing Is a Smart Solution

Wiser

The main reason why was length. Enter Crowdsourcing as a Solution. Thankfully, you have another option beyond the customer feedback survey: crowdsourcing. Thankfully, you have another option beyond the customer feedback survey: crowdsourcing. However, there’s a catch. Are Customer Feedback Surveys Not Working?

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Online Survey Platforms Improve Advertising Testing Through Better ‘Listening’

Retail TouchPoints

The use of machine learning (ML), natural language processing (NLP) and crowdsourcing techniques enables online survey platforms to automatically transform qualitative free-text responses into rich data sets that can supplement traditional quantitative analyses and metrics. But this is not an ideal solution either.

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How to Win with In-Store Competitive Intelligence

Wiser

This is a guest article by Devon Kelly, Sr. Director of Operations at Wiser. We’ve all heard about how the rise of eCommerce is killing the traditional brick-and-mortar store. That certainly rings true for some industries and categories more than others, but on the whole 91% of all retail is still done in-store.

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How To Grow Your Shopify Mailing List

AcquireConvert

Why you need to grow your Shopify mailing list. Building an audience for your business is by far the most important thing you can do in ecommerce marketing. The best product or service is useless without anyone to sell it to. Some people think email is old, not very trendy and that it doesn’t work anymore. They are simply wrong.

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