Smile.io

DECEMBER 7, 2023

Once a loyalty program is launched, the work is far from over. It's imperative to continuously refine the program to ensure that you're maximizing the return on your invested time and resources. Let's take a look at a few specific ways you can use CRO to improve engagement with your loyalty offers.

Shopify 93

Shopify Customer Loyalty Blog Improvements 93

Retail TouchPoints

APRIL 16, 2024

Customer satisfaction and loyalty are paramount in today’s competitive ecommerce landscape, since customers have countless brands, retailers and marketplaces to choose from. Even the best products and online storefronts fall flat if customers aren’t happy with one tiny part of their experience.

eCommerce 147

eCommerce Improvements Consumer Customer 147

Retail TouchPoints

OCTOBER 9, 2023

In 2024, it won’t be your dad’s supply chain. When did you notice that your favorite store had changed? The presence of kiosks linking buyers to the online store The ability to ship from other stores and warehouses Your store going dark completely, becoming a micro-distribution center (DC)? More fluid. Less predictable.

Supplies 301

Supplies Fulfillment Retail Omnichannel 301

Retail TouchPoints

AUGUST 17, 2022

Long story short, it’s getting harder and harder to bring shoppers to your store, so it makes a lot of sense to make the most out of what’s already in hand in an efficient and effective way. “Reviews are key to converting your shop’s visitors. Advertising. Iain Calvert, Boom Ecommerce. italp, Prisync.

eCommerce 363

eCommerce Payment Services Channel Social Media 363

Groove

MAY 3, 2018

From customer reviews to email automation, we've outlined a list of our favorite BigCommerce marketing apps to help you supercharge your site. Yotpo – Customer Reviews. From ratings and reviews to customer product images, user-generated data is an essential part of the modern eCommerce strategy. JustUno – Pop Ups.

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Smile.io

FEBRUARY 7, 2024

is the most trusted loyalty platform by Shopify Plus merchants, powering some of the best Shopify loyalty programs. with their loyalty program, including Polaroid, Hush Puppies, Birchbox, Liquid Death, Topps, and more.  It’s enterprise loyalty made easy.  Over 100,000 brands trust Smile.io

Shopify 81

Shopify Food and Beverages Customer Loyalty Merchant Services 81

Retail TouchPoints

MAY 8, 2023

That’s why retargeting, the marketing tactic for re-engaging existing users, is more important, particularly in uncertain economic times. By utilizing user data from inactive users, retailers can create advertising campaigns that are personalized and incentivized to bridge key user abandonment stages and bring customers back to use their app.

Marketing 311

Marketing Technology Social Media Recommendation 311

Optimizely

DECEMBER 11, 2018

The game itself is heaps of fun, but can the same be said of their marketing approach to new customers? Enter your email below or within the video for your chance to win! ?. Cart Abandonment. Why do we always harp on cart abandonment in our Marketing Unboxed reviews? Loyalty Program.

Games 220

Games Marketing Social Media Customer 220

Retail TouchPoints

FEBRUARY 9, 2021

Of course, an ecommerce platform is only effective when it accommodates a smooth and enjoyable customer journey. Tell your story. A strong D2C strategy allows you to break away from the pack and meet your customers where they live — online — with a compelling, engaging narrative. McKinsey confirms that 75% of U.S.

Food and Beverages 303

Food and Beverages Omnichannel Social Media Consumer 303

Groove

JULY 16, 2020

there's one thing that may make or break your sales: holiday planning. During Black Friday and other holidays, your eCommerce store may run several different discounts codes and gift card incentives to encourage website visitors to purchase. Think through your campaigns and consider how you want to use these discount codes.

eCommerce 259

eCommerce Social Media Recommendation Games 259

Groove

FEBRUARY 2, 2022

What Is Customer Acquisition? When analyzing customer acquisition vs retention , it’s important to distinguish between the two. First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase. Con: The cost.

Customer 150

Customer Customer Retention Merchant Services PPC 150

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Top data-related challenges include: .

Customer Loyalty 216

Customer Loyalty Customer Retail Shipping Costs 216

Omnisend

SEPTEMBER 5, 2023

Reading Time: 9 minutes In the world of ecommerce, SMS marketing is a transformative tool for reshaping customer engagement. However, we have seen that crafting strategic, concise, and personalized text messages that resonate with your customers can drive phenomenal results. So we will continue to do it for our customer base.”

eCommerce 88

eCommerce Marketing Shopping Carts Shipping Costs 88

Retail TouchPoints

FEBRUARY 9, 2022

Shoppers are focusing less on loyalty and more on their experience, with half of them saying they would switch to a new brand after just one bad customer service interaction. However, if customer service is excellent, 78% of consumers will do business with a company again, even after a mistake.

Payment Services 253

Payment Services Shopping Carts Omnichannel Multi-channel 253

Ecommerce Platforms

NOVEMBER 2, 2022

Customers to contact. But unless you have the store set up to handle every aspect of modern online selling, your fashion store isn’t going to make it. And with these apps, you can work from templates, utilize customizable features, or optimize your site according to your specifications. You’ve got goods to sell.

Fashion 197

Fashion Shopify Clothing Jewelry 197

Groove

DECEMBER 3, 2020

If you're not using an automated workflow to streamline your marketing efforts, continue reading to discover how eCommerce automation can be used to attract, engage and delight customers at any stage of the buyer's journey. Customize, automate, schedule and compose messages to as large or as small of a group as you'd like.

X-cart 221

X-cart Customer Retention Shopping Carts eCommerce 221

Kissmetrics

SEPTEMBER 21, 2021

Customers don’t just like BNPL; it also encourages them to manage their budget in a way that helps them pay for higher-priced items. BNPL helps online retailers attract customers and increase revenue, which is why business leaders are taking note. Highlight Your BNPL Payment Option.

Merchant Services 279

Merchant Services PayPal Payments Payment Services 279

Optimizely

SEPTEMBER 11, 2018

Do you know exactly what your customers like and don’t like? Have you ever actually asked your customers what they think of your B2C brand? While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone.

Customer 250

Customer B2C Social Media Improvements 250

lateshipment

MAY 5, 2021

New small business owners find it difficult to understand why their eCommerce businesses grow slowly. Not only does website engagement keep your new visitors interested in learning about your company, but it also helps retain existing customers. For that, you need to choose your theme wisely. Let’s get started.

eCommerce 130

eCommerce Social Media Shipping Costs Reference 130

365 Retail

FEBRUARY 1, 2024

In this article, we’ll dive into the main benefits PoS systems can bring and must-have features you should incorporate into your custom PoS software. Essential features for your custom PoS Custom PoS software is capable of dealing with a wide range of business operations while enhancing customer engagement.

POS 52

POS Merchant Services Payment Services Customer 52

Smile.io

APRIL 6, 2023

Let’s say you noticed your business wasn’t acquiring as many new customers as you expected, and you want that to change. Well, believe it or not, one of the most sustainable ways to improve your customer acquisition cost is through customer retention. Source: Smile.io Source: Smile.io

Customer 96

Customer Customer Retention Blog eCommerce 96

Optimizely

DECEMBER 6, 2018

For starters, they diminish the perceived value of your product, and subsequently your brand. “Is Buyers might second guess themselves and start to lose confidence if you slash your prices too often—and nobody wants that. Beyond that, discounts can train your new customers to wait and purchase only when you offer a discount.

eCommerce Marketing 210

eCommerce Marketing eCommerce Marketing Events 210

Smile.io

AUGUST 23, 2023

What apps are in your ecommerce stack? An ecommerce stack is the collection of different apps you have added and actively use on your ecommerce platform, needed to run your ecommerce business. —but the apps function the same to run your business efficiently and smoothly. Mailchimp Recharge 1. Skio and Smile.io

Shopify 64

Shopify Subscription Merchant Services eCommerce 64

Omnisend

JANUARY 6, 2021

In this article, we’ll look at five easy and effective things that you can do to get your ecommerce marketing strategy in great shape. Let’s kick things off with some website checks, and make sure that your visitors are getting the shopping experience that they expect. Optimize Product Pages.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

ecomdash

APRIL 23, 2019

We could talk all day about the differences between new customers and repeat customers, but really you only need to know two things: It costs 5x more to attract a new customer than to retain an old one. Repeat customers spend 67% more than new customers. But it’s not enough to just have loyalty programs.

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

UpSellIt

MARCH 3, 2023

To properly optimize your entire website, you need to have specific strategies for each stage of the funnel to maximize sales and engage website visitors. Product pages are specifically important because they’re a deep dive into your brand identity and what you can provide for consumers. Tell users why they need your product.

Conversion Optimization 78

Conversion Optimization Recommendation Shipping Costs Clothing 78

UpSellIt

MARCH 3, 2023

To properly optimize your entire website, you need to have specific strategies for each stage of the funnel to maximize sales and engage website visitors. Product pages are specifically important because they’re a deep dive into your brand identity and what you can provide for consumers. Tell users why they need your product.

Conversion Optimization 78

Conversion Optimization Recommendation Shipping Costs Clothing 78

ESW

AUGUST 18, 2023

The world’s best-loved brands all have one thing in common: They deliver superior customer experiences. Regardless of product or industry, dominant brands prioritise and execute next-level online customer experiences in every market. It puts customers at the center of decision-making. These experiences don’t happen by accident.

Merchant Services 141

Merchant Services Shipping Costs Payment Services Multi-channel 141

Omnisend

FEBRUARY 7, 2021

Chances are, it’s customer reviews. With digital advertising on Google, Facebook, and other social media showing declining results , customer reviews have become such an essential part of making purchase decisions—so much so that we now trust online reviews as much as we trust recommendations from our closest friends and family.

Customer 148

Customer Marketing Social Media Article 148

Kissmetrics

JUNE 20, 2018

Your customers are your greatest asset. The one thing shared across all great ecommerce companies is a large, loyal customer base. The keys to building that kickass cusotmer base are well known, but easier said than done: Getting new customers. Turning each new customer into a high LTV fanatic.

Customer 201

Customer Reference Recommendation Shopify 201

Smile.io

MAY 15, 2023

Often ecommerce businesses will focus solely on the acquisition of a customer. Regardless if those customers are qualified or have the intention to return for a repeat purchase. Whether you’re just starting a business or trying to grow an existing one, it’s tempting to see every customer you acquire as equally valuable.

Shipping Costs 80

Shipping Costs Arts Blog Social Media 80

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 142

Consumer Payment Services Fulfillment Multi-channel 142

Kissmetrics

JANUARY 17, 2018

The ecommerce customer is a moving target. Customers jump around relentlessly from apps, to messaging platforms, to social sites and websites. How do you woo these “moving targets” into engaging with your ecommerce promotions, opting into your offers, and buying your products? Offer a loyalty program.

eCommerce 225

eCommerce Live Chat Shipping Costs Social Media 225

Smile.io

AUGUST 10, 2023

In the midst of Apple’s IOS updates and Google’s third party cookie restrictions, third party data is taking a backseat to Customer First Data (aka first or zero party data). This means that controlling your marketing with owned channels, like email marketing, is the best ways to grow and automate. The best part?

Marketing 74

Marketing eCommerce Blog Channel 74

Korona

NOVEMBER 10, 2022

When experts predict a recession, you’ll likely need to change some of your company’s management directives to stay as close to profitable as possible. These actions may include cutting back on hiring, being more cautious with spending, or raising your prices. . Prioritize loyalty and lifetime value. Tiered programs.

Shipping Costs 52

Shipping Costs Online Retail Payment Services Merchant Services 52

Smile.io

MAY 8, 2023

Loyalty programs, no matter how big or small, all have two goals–to provide value to customers and to retain customers. Nordstrom is a multi-billion dollar company with retail stores across North America as well as its ecommerce store which serves customers in 98 countries. What is The Nordy Club?

Department Stores 46

Department Stores Events Workshop Apparel 46

Fabric

MARCH 14, 2023

In Part 1, we covered the basics of dropshipping and explored the reasons why every fashion retailer should switch from a traditional retail model to an asset-light dropship model. That’s why, when building a dropshipping business, narrowing down your focus and choosing the right niche is crucial for long-term success.

Apparel 130

Apparel Fashion Shipping Costs Merchant Services 130