Groove

OCTOBER 7, 2022

Access The access model is often applied to digital content, software, and communities. Brands charge a recurring monthly fee to users that enables them to interact with a mastermind community, access tutorials, or use software. Customers use this offering because of the convenience of items showing up at just the right time.

Subscription 195

Subscription Shopify Merchant Services Payment Services 195

Retail TouchPoints

APRIL 5, 2023

Shopping center operators are facing a new call to action: Evolve and elevate your experiences or lose your customers forever. Stephen Yalof: The shopping center is becoming far more experiential and it’s becoming far more important to the community that it serves. In addition, total tenant sales increased 11.8%

Food and Beverages 306

Food and Beverages Operations Consumer Omnichannel 306

Retail TouchPoints

JANUARY 6, 2022

The technology is still in its infancy, but trailblazing brands like ASICS are gearing up to take their places on this new digital frontier that could forever change how people and businesses intertwine. For us, there’s a powerful effect that comes from moving your body. The community can update the code and update the design.

Payment Services 264

Payment Services Social Media Technology Clothing 264

Kissmetrics

FEBRUARY 11, 2021

Pop-up shops are a fantastic opportunity for brands, both big and small, to connect with customers and drive sales. Not only do pop-up shops offer a novel experience, but they also create excitement about your brand that lasts well after your pop-up is gone. What Are Pop-Up Shops? Physical Pop-Up Shops.

eCommerce 288

eCommerce Toys Social Media Fashion 288

Kissmetrics

JULY 29, 2021

Are you searching for a new digital advertising opportunity that can help you reach new audiences and widen your overall reach? For starters, Reddit can drastically increase your audience exposure. For starters, Reddit can drastically increase your audience exposure. 5 Strategies to Use Reddit Ads to Increase Your Sales.

Banking 239

Banking Mobile Marketing Management 239

Retail TouchPoints

OCTOBER 3, 2022

And to avoid possible delivery delays, using more than one shipping carrier builds resilience as well and allows you to maintain more control over your ability to serve your customers. Find New Ways to Serve Your Niche and Your Most Loyal Customers.

Shipping Costs 279

Shipping Costs Shipping Technology Gifts 279

Retail TouchPoints

MAY 24, 2023

Unsurprisingly, this has dramatically changed the shopper marketing landscape, and as a result, retail brands are being forced to rethink how they interact with consumers. For retail brands, trying to balance these factors is difficult. And not just from a practical product feature point of view, but also in terms of certain moods.

Retail 297

Retail Customer Loyalty Consumer Travel 297

Wiser

OCTOBER 4, 2023

No business can afford to ignore the power of social media as a tool for brand amplification. It involves creating engaging content, fostering community engagement, regularly updating and reviewing strategy based on analytics, and effectively managing online reputation.

Social Media 145

Social Media Presentation Customer Experience Consumer 145

Kissmetrics

FEBRUARY 19, 2021

Before we look at LinkedIn advertising ideas, let’s talk about why LinkedIn is where you want to spend your time—and money. Before we look at LinkedIn advertising ideas, let’s talk about why LinkedIn is where you want to spend your time—and money. The answer, obviously, is nowhere. Why Should You Advertise on LinkedIn?

Banking 273

Banking Events Magazine Marketing 273

Retail TouchPoints

SEPTEMBER 30, 2022

Investing in Long-Term Brand Building. Show customers that you have their needs in mind by developing content that is focused on being helpful and informative, not just boosting your bottom line. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

Marketing 298

Marketing Retail Comparison Shopping Workshop 298

Kissmetrics

JANUARY 5, 2021

While you may have lost your favorite live-streaming service, there are plenty of Google Hangouts on Air replacements. Google Hangouts on Air launched in 2012, with Google adding live-streaming and community elements to their already existing Hangouts platform. But no business is perfect. What Was Google Hangouts on Air?

Games 363

Games Download Social Media Arts 363

Retail TouchPoints

MARCH 8, 2023

As savvy customers pull back the curtain on the carbon footprints of their go-to retailers, credibility in sustainable performance has emerged as a top requirement for brands competition. Retailers have become adept at utilizing data to market their brands and offerings effectively. Step 1: Measure Data is everywhere.

Retail 278

Retail Operations Consumer Technology 278

Retail TouchPoints

NOVEMBER 9, 2023

But for many in the book industry, the platform’s very existence is a victory. And that 5% will be people who understand how important local community is and how important bookstores are. But perhaps most importantly (definitely most important as far as Hunter is concerned), independent bookstores are back on the rise.

Small Business Retail 299

Small Business Retail Books Shipping Costs eCommerce 299

Ecommerce Platforms

JULY 14, 2022

If you’re keen to launch your own creative business with the help of print on demand technology, then you’re in the right place. There’s also access to a range of features to make your life easier too. All you need to do is choose the items you want from the catalog and add your design. Redbubble vs TeeSpring: An Introduction.

Shipping Costs 211

Shipping Costs Payment Services Shipping Payments 211

Retail TouchPoints

MAY 18, 2022

Brands are starting to think about what that actually means for them. The bottom line is that while consumers want to return to brick-and-mortar, they now need incentives to spend their precious time with brands in physical spaces. Post-pandemic shoppers are seeking more, from emotionally led environments to community building.”.

Retail 286

Retail Clothing Consumer Customer 286

Kissmetrics

OCTOBER 14, 2020

We’re going to explore what hashtags for YouTube are, why you should use them, and how to find the best ones to help your videos appeal to the right audience. Viewers can search for videos on a particular topic by using hashtags in two ways: enter a hashtag in the search bar click on an existing hashtag. What Are Hashtags for YouTube?

Social Media 330

Social Media Other Information Article 330

BigCommerce

AUGUST 29, 2017

There’s a variety of influencer marketing tactics out there –– and many of them are highly effective. Whether you are paying influencers to promote your product, or working to build yourself a community of ambassadors that take on the micro-influencer movement, influencer marketing can help you tackle every part of your sales funnel.

Marketing 417

Marketing Customer BigCommerce Other 417

Kissmetrics

MARCH 3, 2021

Imagine you’re walking in a mall and receive a Starbucks coupon on your smartphone. Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations.

Marketing 315

Marketing Outdoor Consumer Mobile 315

Kissmetrics

JANUARY 14, 2021

When you hear the phrase corporate branding, you might think of industry titans—car companies, ubiquitous hotel chains, and fast food arches. Despite this association, corporate branding applies to businesses of all sizes, not just the giants with unlimited marketing budgets. What Is Corporate Branding and Why Is It Important?

Social Media 273

Social Media Customer Loyalty Consumer Shipping Costs 273

Retail TouchPoints

JUNE 10, 2022

Think about why younger shoppers liked these tools, add in what appeals to them in other channels today, and use this information to inform your initial metaverse adoption strategy. What is your new brand strategy for that cohort of customers in the metaverse? in an interview with Retail TouchPoints.

Social Media 278

Social Media Channel Technology Travel 278

Wiser

JULY 25, 2023

That’s why it’s so important for small business owners to understand how to promote their businesses effectively. That’s why it’s so important for small business owners to understand how to promote their businesses effectively. Starting and running a small business is one of the most rewarding experiences that anyone can have.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Optimizely

FEBRUARY 19, 2021

You walk out to your mailbox either excited to receive a package or maybe an acceptance letter to your school of choice, or you’re anxiety-riddled because you’re expecting a bunch of bills or, (gasp!) How come certain businesses still find direct mail marketing as an effective way to stay top of mind and engage with customers?

Marketing 195

Marketing Social Media Shipping Costs Consumer 195

Retail TouchPoints

NOVEMBER 14, 2023

When we ask companies how they’ll get to that goal and say ‘Let’s talk about your roadmap for an 18-month plan,’ there’s nothing there.” Davies sees significant growth potential for the division — and the possibility to effect real change for the industry on a vast scale. Designing that way is] infinitely easier than retrofitting.

Operations 278

Operations Supplies Retail Shipping 278

Kissmetrics

DECEMBER 18, 2020

But that alone is no reason to dismiss the profound and unarguable effect that color has on people. It doesn’t matter whether you’re developing software, designing a book, developing a web design cover, or simply branding your business: colors define mood and influence responses. What is Color Psychology? Color is critical.

eCommerce 363

eCommerce Outdoor Article Web Design 363

lateshipment

MARCH 9, 2022

And when they happen, they tend to drive your customers away. One of the main reasons why brands overlook delays is the assumption that delays occur just once in a while and pose no threat to their business. This makes your customers instantly blame you when something goes wrong in the delivery process. That’s not all!

Shipping Costs 246

Shipping Costs Shipping eCommerce Customer Retention 246

Smile.io

MARCH 20, 2024

In a highly saturated market, customers have endless choices of brands to support. The challenge for ecommerce brands is retaining customers and encouraging authentic customer loyalty.  Strategically selecting the right loyalty program features can make or break the success of your retention tactic.

Shipping Costs 78

Shipping Costs Shopify Customer Loyalty Merchant Services 78

Kissmetrics

DECEMBER 26, 2020

For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. But if this is your first event, or your brand has yet to be seen as an online authority, you’re going to need every trick in the book to stand out.

Events 363

Events Social Media Information Recommendation 363

Retail TouchPoints

APRIL 15, 2021

A Forrester report titled Geopolitical Disruption Demands Local Trust reveals that existing consumer demands for local, relevant experiences have compounded during the pandemic. Global marketers have long faced obstacles when expanding their brands into new regions. Marketers tend to default to homeland digital profiles.

Consumer 232

Consumer Marketing Technology Customer Experience 232

Retail TouchPoints

MARCH 25, 2021

Subscriptions originally emerged as a way of creating recurring revenue models for retailers and brands. Achieving this will require getting shoppers to invest in the brand itself. Here’s a look at each and the brands that are owning them: 1. Let Customers ‘Set it and Forget it’: The Recurring Products Model.

Subscription 264

Subscription Customer Jewelry Consumer 264

Kissmetrics

OCTOBER 13, 2021

You have three months left to hit your sales targets and end the year on a high note. Your sales pipeline is dry. No one is signing up for your offers, and your forecast looks bleak. I’ve compiled some of my top strategies which will help you increase B2B sales and smash your Q4 targets. The only problem?

B2B 290

B2B Social Media Shipping Costs Marketing 290

Kissmetrics

JUNE 2, 2021

Choosing the right content for your image and video ads can be challenging. What message will actually get consumers to take the plunge and buy your product? Regardless of how thorough your digital marketing plan is, there’s no one simple solution for ad success that applies to every campaign. Or is there? How can you do this?

Customer 274

Customer Social Media Consumer Multichannel 274

Retail TouchPoints

SEPTEMBER 14, 2020

Remember when you were a sassy little kid and your mom would tell you to “watch your tone of voice”? That’s actually good advice for brands’ voice on social media today. For example, organic content is best situated to keep your current and returning customers engaged. They include: Frequency Of Message.

Social Media 250

Social Media Information Marketing Consumer 250

Kissmetrics

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? The takeaway?

Social Media 356

Social Media Customer Loyalty Improvements Customer Experience 356

Kissmetrics

OCTOBER 7, 2021

What does this mean for marketing teams, and what can you do to ensure your business keeps running smoothly when you are marketing without cookies? What does this mean for marketing teams, and what can you do to ensure your business keeps running smoothly when you are marketing without cookies? However, everything is about to change.

Marketing 264

Marketing PPC Social Media Books 264

Smile.io

FEBRUARY 22, 2023

We’re sure you can think of a few brands that you will shop with regardless of sales, discount codes, and special promotions. Value-add marketing is the key to emotional connections While it may feel harder to connect with your customers without seeing them face-to-face, there are tons of ways to tug at their heartstrings.

Social Media 66

Social Media Blog Omnichannel Marketing 66

Kissmetrics

JANUARY 27, 2021

Content is not an “ad”, and so is an effective method to get around blockers. If you’re not convinced yet, any blog post on content marketing statistics will quickly change your mind. Let’s talk about content marketing. How’s it doing in 2021? Where might it be headed this year and next? Is it still the king? Exceedingly well.

Marketing 311

Marketing Social Media Blog B2C 311

Omnisend

JANUARY 10, 2024

Reading Time: 8 minutes So, you’ve successfully built a robust emailing list for your growing business? Instead, you have to nurture them throughout your relationship with them through a lifecycle email marketing approach. Use Omnisend’s powerful email and SMS marketing to drive your campaign for free. What’s next?

Marketing 88

Marketing Customer Retention Social Media Customer Loyalty 88