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285: Linda Bustos On The Latest Trends In Ecommerce

My Wife Quit Her Job

When I first got started in ecommerce way back in 2007, Linda’s articles were what got me through the dark periods of my business. When I first got started in ecommerce way back in 2007, Linda's articles were what got me through the dark periods of my business.

eCommerce 156
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Delta variant is tanking consumer sentiment

RetailWire

The other two cases were during the 2007-2009 Great Recession period and in April 2020 when the novel coronavirus pandemic hit. The University of Michigan’s preliminary consumer sentiment index for early August fell to its lowest level since 2011, making it one of the three biggest declines over the past 50 years.

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How to Target Generation Z Through Paid Ads

Kissmetrics

For this article, I’m using the definition from Pew Research Center, which categorizes anyone born from 1997 to 2012 as part of Gen Z. The oldest Gen Zers turned 10 in 2007, the year Apple launched its first iPhone. Yet so many articles about marketing to Gen Z talk about how they have the attention span of a goldfish.

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Tips for Women Considering a Career in Tech

GetElastic

I've officially been in the tech industry for about 15 years (graduated in 2007)! None of these tips are really new, and there are many research papers and other articles that have been written about them, but hopefully this helps a few of you! And since then, they've supported me on my chosen career path.

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How MPNs Help Solve Product Identifier Issues in Your Feed

Store Growers

In this article, we’ll cover the basics of Manufacturer Part Number (or MPN) as a product identifier. For example, if the product is “gray polycarbonate aft deck window for Leopard Catamaran 2007”, a seemingly random MPN like “BHFOLK 357” can make life much easier, as long as both parties know what it refers to.

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

Seventy percent of customers prefer articles to ads according to research. Comment on relevant articles with valuable advice, and provide a link to your blog for more information. Instead of writing the article yourself, you can provide a quote by signing up as a source at HelpAReporterOut.com. Comment on Relevant Content.

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Will The Printed Sears Holiday Catalog Be A Hit?

RTP blog

But retailers need to be smart about their catalog use if they are to be anything more than simple vehicles for nostalgia, as this workfront article makes clear. Then I discovered that Sears had brought back the Wish Book with great fanfare in 2007 before giving up again in 2011.

Books 150