Optimizely

MAY 15, 2018

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. Here are the sessions you absolutely have to attend at IRCE 2018. What’s Next: Social. Tuesday: June 05. 97% of U.S.

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Internet Retail Magazine Customer Retention Online Retail 321

BigCommerce

DECEMBER 20, 2017

That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. That focus on 2018 was important –– and asking them after Cyber Five even more so. In 2018, one thing is guaranteed, Facebook Ad inventory will go up in cost. Ecommerce Growth Strategies For 2018.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Kissmetrics

MARCH 12, 2018

This post will outline some of our predictions for those new opportunities and trends that will emerge into 2018. Blended Marketing Will Continue to Dominate in 2018. As a result, consumers are being much more selective about the apps they install, the sites they visit and the emails they receive. Let’s take a closer look: 1.

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Kissmetrics

MARCH 12, 2018

How’s it doing in 2018? Video and messaging apps are leading the charge in 2018. 86% of B2C and 91% of B2B marketers are using content marketing according to the 2018 State of Content report from CMI. So, what’s happening in content marketing, version 2018? Social Media Metrics. Let’s talk about content.

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Marketing Social Media B2C B2B 205

ROI Revolution

APRIL 15, 2021

TikTok has also partnered with Samsung to make the app accessible through Samsung’s Smart TVs made after 2018 in both Europe and the US. In a year where user trust with social media is diminishing, they reported that 8 out of 10 Pinners say the platform makes them feel positive. Trust can be difficult to garner.

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Social Media Merchant Services Events Presentation 78

BigCommerce

JUNE 27, 2018

Reports by Forrester Research and eMarketer show that 25% of total online spending in 2018 will go toward social media. And, 90% of social media users are on Facebook –– which is significantly higher than the other platforms. Facebook stalking your competition to preview their ad examples is time consuming.

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Retail TouchPoints

AUGUST 24, 2023

The deal coincides with the wide launch of CommentSold’s drop shipping capabilities, creating an end-to-end platform for direct-to-consumer (DTC) sales. “I Unlike many traditional social media platforms, followers and shoppers will remain accessible to sellers via direct notifications.

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ROI Revolution

APRIL 17, 2020

With that, here’s our April Social Media Water Cooler! Social Media Usage Spikes From COVID-19. As COVID-19 disrupts normal life around the world, social media platforms are seeing an unprecedented increase in activity. Thanks for joining us for the April 2020 Social Media Water Cooler.

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Social Media Article Presentation Download 78

BigCommerce

JULY 27, 2018

In 2018, content marketing costs were gauged to be 62% of traditional marketing schemes while simultaneously generating three times the leads of traditional methods. The consumer. In other words, the affiliate promotes the product to persuade consumers that it is valuable or beneficial to them and convince them to purchase the product.

Merchant Services 419

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Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. Let’s take a look at five mobile marketing trends for 2018 that can help you strategize your campaigns for maximum ROI.

Mobile 214

Mobile Marketing Social Media eCommerce 214

ROI Revolution

SEPTEMBER 11, 2019

To make sure you have all the available resources going into the second half of the year, here are the newest social media tools from Facebook, Snapchat, Instagram, and (newcomer) TikTok. No design work is necessary because the social media tool creates ads by leveraging popular templates and simplified ad detail options.

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Social Media Channel Gifts Mobile 60

Retail TouchPoints

AUGUST 15, 2022

After topping the charts as the most popular shopping app in the world in 2018, Wish fell out of favor with consumers who had one too many bad experiences. Today marks the brand’s reintroduction to consumers with a multi-channel, multi-market campaign aiming at bringing the new experience of shopping on Wish to life.

Consumer 207

Consumer Marketing Multi-channel Accessories 207

BigCommerce

MAY 4, 2018

From workshops and boot camps to hearing from industry leaders you often read about in the news, these are the IRCE 2018 moments that aren’t to be missed. IRCE 2018 is June 5-8, in Chicago at McCormick Place West. Here are IRCE 2018’s top events. Must-Attend IRCE 2018 Sessions + Pre and Post Events. What Is IRCE?

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Workshop Presentation Payment Services Merchant Services 419

Kissmetrics

MARCH 12, 2018

Without getting into specifics about “hyper-local” and “geo-social” (hot new buzzwords for 2018), my research and discussions centered on common themes around the Story Brand: Create a story around your brand, and stay consistent with that. Other humans – living, breathing consumers – keep them alive by doing business with them.

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BigCommerce

FEBRUARY 1, 2018

But don’t assume consumers know these things as well. Those consumers who find your product or service appealing often share similar characteristics, which will help you fine-tune your messaging from top to bottom. What are customers saying on social media? What social media channels are they interacting with the most?

Marketing 373

Marketing Social Media Hobbies Information 373

SellBrite

MARCH 9, 2018

Despite what some may tell you , social media for business is not dead. While it’s true that it is becoming a lot more difficult for businesses and brands to reach social media users organically today, there’s still a lot of value and potential ROI that can be gained from participating on sites like Facebook, Twitter, and Instagram.

Social Media 85

Social Media Channel Recommendation eCommerce 85

Optimizely

FEBRUARY 22, 2018

If you want to meet some of the best minds in ecommerce, you no doubt already made plans to attend eTail West 2018 in Palm Springs. C-Level Keynote Panel Discussion: Your Big Opportunity: Tapping Into The Omni-Nature of Today’s Consumer. Jenny Kaplan, Consumer Goods Reporter, Bloomberg. February 27th at 11:30 AM.

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Kissmetrics

MAY 1, 2018

And these changes are cause for concern for brands looking to flourish in 2018. In an era where people are consuming a staggering 12 hours or more of content per day , your customers obviously have a lot to sift through. And trust in the media – which includes “platforms” like social apps, by the way – continues to sit on shaky ground.

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Social Media Games B2B Marketing 205

BigCommerce

APRIL 18, 2018

This is where you should be tracking and analyzing metrics related to inbound traffic to your store, email, and social media engagement. So, here are the top 29 ecommerce metrics to measure in 2018. On your own, research their social media followings and how engaged their audiences are across platforms.

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SellBrite

JANUARY 17, 2018

Over the past 17 years, consumers have been spending increasing amounts of money online. Businesses that are able to adapt to this demand and provide the most user-friendly mobile commerce experiences will stand out to buyers in 2018 and have a clear competitive advantage over less savvy sellers. Ecommerce sales jumped from $7.3

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Merchant Services Mobile Social Media Payment Services 145

GetElastic

SEPTEMBER 30, 2021

Editor's Note: This post was originally published April 4th, 2018 and has been updated to reflect the current state of GDPR and other data privacy regulations impacting eCommerce in 2021. Shopping online, interacting with social media, installing mobile apps – all these actions leave a trail of data used to identify people.

Consumer 144

Consumer Information Fulfillment Social Media 144

BigCommerce

APRIL 24, 2018

The Number 1 SaaS Ecommerce Platform Internet Retailer’s 2018 survey found BigCommerce to be the #1 SaaS ecommerce platform preferred by mid-market and enterprise retailers. Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations. Social media integration.

eCommerce Platforms 419

eCommerce Platforms Payment Services eCommerce Shipping Costs 419

Retail TouchPoints

JULY 22, 2021

When the economy is growing, consumers flock to stores. On the other hand, when a recession is imminent, consumers and their wallets generally stay put and are more conservative. This situation has forced retailers worldwide to adapt to a slew of new consumer demands while juggling a precarious supply chain. Cyber threats.

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eCommerce Retail Payment Services Social Media 305

BigCommerce

SEPTEMBER 17, 2018

Instagram Stories have seen rapid growth and consumption YoY, with consumers and brands of all sizes flocking to the feature, which allows users to tell a story through a collection of pictures and video posts. Average complete rate for brand stories in 2018 is 72% , an 8% increase from Fall 2017. Shopping on Instagram Results Are In.

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BigCommerce

MARCH 1, 2018

It is when the most amount of consumers are shopping online – giving us a wealth of data to sort through for almost all industries. Promotional marketing is the use of incentivization to drive a consumer to take a certain action to increase a brand’s awareness, generate sales or create brand loyalty. Why Cyber 5 data? Here we go.

Beauty and Health 376

Beauty and Health eCommerce Jewelry Arts 376

BigCommerce

SEPTEMBER 5, 2018

According to MarketingLand , more and more consumers are switching to online shopping during the holidays to avoid the mad dash of foot traffic. Cyber Monday falls on November 26, 2018 this year. Sometimes you might need to incentivize social media shares and newsletter signups. history , according to CNBC.

Marketing 411

Marketing Mobile Shopping Carts Merchant Services 411

Kissmetrics

MARCH 2, 2018

Like a valley girl without botox, a business in 2018 without a proper stack is showing its true age. It recently topped Fortune’s list of 100 best companies to work for in 2018 and has been able to retain consistent growth behind its experienced leadership. When it comes to social media, today’s consumer is everywhere.

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Multi-channel Social Media Channel SEO 206

Retail TouchPoints

MAY 18, 2023

Thanks to its core product — stylishly packaged, “beauty forward” hand sanitizers crafted in partnership with the well-known Givaudan perfume house — the brand achieved a $60+ average order value (AOV) from its inception in 2018. After six months of B2C sales in the U.S., This is the key to growth.”

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POS Channel B2C Social Media 252

Kissmetrics

JANUARY 12, 2021

Since the social media platform closed its doors in 2019 , consumers have been looking for another option to match the features, traffic, and SEO benefits. Google Plus was Google’s fourth attempt at building a social media network. 5 Social Media Platforms That Replace Google Plus for Local Businesses.

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Social Media eCommerce SEO Information 254

Wiser

NOVEMBER 15, 2017

In her article, What Will Cost More – and Less – in 2018 , she discussed the three main categories that consumers can expect to shell out a bit more (and less) for next year. “As a young makeup brand, it’s a lot easier to go direct to consumer with social media and the rise of influencers on social media.

Social Media 92

Social Media eCommerce Article Apparel 92

SellBrite

MARCH 16, 2018

If you’re in the business of ecommerce, you know that consumer habits are constantly evolving over time. Here’s how consumer habits are evolving in 2018, and what you can do about it as an ecommerce business owner: 1. Consumers watch more video. Consumers crave community and purpose. What You Can Do About It.

Consumer 90

Consumer Social Media eCommerce Shopify 90

BigCommerce

JULY 19, 2018

has been the highest consumer of wine in the world since 2014. But the sector of the wine industry with the largest growth is direct-to-consumer sales (D2C). According to the 2018 Direct-to-Consumer Wine Shipping Report , there are two primary reasons for this growth. Since the late ‘90s, wine sales in the U.S.

Shipping Costs 263

Shipping Costs Shipping eCommerce Merchant Services 263

Kissmetrics

APRIL 30, 2018

But if new 2018 data is accurate, then the future looks dim. Despite these new revelations and the current state of misinformation, I’m going to show you how to get the most out of your Twitter marketing strategy in 2018. A recent study asked respondents, “Which social media platforms do you use to market your business?”.

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Marketing Social Media Information Customer 211

Optimizely

JULY 31, 2018

Maybe we should chalk it up to the British accents, but “You and Yours” has quickly become one of our go-to sources for consumer-related news. Where to start: Strategies for Building a Brand Using Social Media — Encouraging repeat purchases with social media doesn’t get talked about enough. You and Yours.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

BigCommerce

JUNE 5, 2018

In a Digital Commerce 360 study , consumer reported the following reasons for why they shop on branded websites over Amazon: They want a sense of belonging. Best Ecommerce Site Designs of 2018. New Chapter, a P&G brand, mimics digital native brand functionality in terms of innovation and consumer engagement on their site.

eCommerce 420

eCommerce BigCommerce Beauty and Health Customer Experience 420

Ecommerce Platforms

DECEMBER 15, 2022

TikTok has quickly emerged as one of the most popular apps of all time in the social media space. Almost without warning, this social sensation captured the hearts and minds of a generation, by allowing them to share videos quickly and easily with their peers. What is TikTok? An Introduction. billion users per month.

Social Media 197

Social Media Download Channel Marketing 197

Kissmetrics

APRIL 2, 2018

In 2018, if your social media strategy isn’t working in conjunction with your content strategy, you’re falling behind the curve. There’s a reason 10% of professional marketers report social media marketing as the strategy most likely to yield big rewards in 2018. — Elon Musk (@elonmusk) March 10, 2018.

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