Retail TouchPoints

APRIL 13, 2022

Ask Chris Abbruzzese, VP of Trade Marketing for Bollé Brands , how the company increased year-over-year sales by 456% from January 2020 to January 2021, and the answer will be a somewhat unlikely one: augmented reality (AR). Then we thought about the consumer and who they are and where they are. Sometimes the consumer is overwhelmed.

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Retail TouchPoints

DECEMBER 14, 2020

However, consumers now have access to various communication methods. To provide an informative and empathetic experience, retailers must offer a truly omnichannel experience. Many companies are just now building their omnichannel strategies from scratch and taking a very holistic approach. Take a Down-to-Earth Approach.

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Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

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Retail TouchPoints

AUGUST 26, 2021

Conversational marketing enables marketers to build brand equity and improve campaign performance by transforming the customer experience through a combination of strategy, approach and technology. Over the last few years, consumers have come to expect personalization from the retail brands that they love.

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Retail TouchPoints

FEBRUARY 5, 2021

Holiday season 2020 has come to an end, so what now? Post-holiday season for retailers is a period of recovery centered around understanding what happened during the holiday and how to move forward with the transaction cycle, while also preparing for ongoing omnichannel business. Post-Holiday Omnichannel Success.

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Retail TouchPoints

JULY 29, 2020

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years into new categories — including surfboards, apparel, goggles/optics and other sports gear — as well as expanding beyond manufacturing into direct-to-consumer (DTC) retail, both physical and digital.

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Retail TouchPoints

MAY 20, 2022

The company’s wholesale business is still thriving, but now it’s only part of an omnichannel strategy that includes ecommerce , social commerce and marketplaces. But Ken Natori wasn’t a fashion executive, and that made him the perfect fit to lead the transformation of this designer label into an omnichannel brand. “My

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Retail TouchPoints

JANUARY 22, 2021

The average consumer has access to more choices and greater convenience than ever before, and truly standing out in the tech-heavy retail landscape will only become more challenging in the coming years. The overarching theme of the presentation was the need for retailers to keep up with shoppers’ demands.

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Retail TouchPoints

DECEMBER 22, 2022

Linnartz was appointed President of Marriott in 2021 and currently is leading the hospitality brand’s multi-billion dollar technology transformation, designed to improve customer experience, drive topline revenue and increase operational efficiency. Early in her career, Linnartz worked with Hilton Worldwide. ” .

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Omnisend

SEPTEMBER 8, 2021

While many preached omnichannel in retail and ecommerce, few walked the walk. How brands and retailers can provide a truly omnichannel customer experience. Omnichannel Retailing: Risks, Rewards, and Mistakes. Changes across the past two years have rocked retail, ecommerce, and digital marketing industries.

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Retail TouchPoints

OCTOBER 24, 2023

However, discretionary spending is expected to drop as the federal student loan pause ends in the fall, leaving consumers with less buying power and putting pressure on revenues. For example, with the growth of omnichannel orders, retail employees have needed to pick and pack items at the store level.

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Retail TouchPoints

AUGUST 31, 2020

Retail’s Q2 2020 financial results saw a continuation of the trends that companies have been seeing for months: staggering upticks in online spend, greater interest in buy online, pickup in-store (BOPIS) and curbside services and a continued shift away from mall-based retailing. Data-Driven Strategy Helps Outdoor Retailers Maximize Revenue.

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Retail TouchPoints

NOVEMBER 23, 2020

While news of potential COVID vaccines has many retailers anticipating a return to in-store shopping in 2021, this year’s Q3 financial results show that consumers’ hunger for ecommerce shows no sign of being sated. Long-Term Investments in Omnichannel and Supply Chains Pay Dividends at Big Box Retailers. for the quarter.

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ROI Revolution

MAY 20, 2021

In 2020, the pandemic significantly impacted the entire retail industry. For consumer packaged goods (CPG) brands, in particular, this change in the way consumers shop necessitated a different approach: omnichannel. Director, GM of Omnichannel at BigCommerce. So what exactly is an omnichannel strategy?

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Retail TouchPoints

OCTOBER 22, 2020

The all-important holiday season always demands retailers’ full engagement and energy, but the 2020 holiday season presents unique challenges. This poses unprecedented uncertainties for retail pricing and merchandising teams for the holidays in 2020. Retailers and their shoppers are whiplashed accordingly.

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lateshipment

OCTOBER 16, 2020

A question that is largely on the minds of retailers and consumers alike. With COVID-19 still at large, consumers will be making difficult shopping choices and retailers will be scratching their heads for a strategy that will bring them a great sale. What are consumers planning? What do retailers have in store for them?

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Retail TouchPoints

MARCH 4, 2022

Fabletics will open 30 new store locations in 2022 as it continues building out its omnichannel presence. The retailer also will celebrate a series of belated Grand Re-Opening events on March 5 for the 21 Fabletics locations that have opened since early 2020 but had their festivities delayed due to the COVID-19 pandemic.

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Retail TouchPoints

OCTOBER 13, 2020

With a focus on emerging technologies and innovative startups, the 2020 Retail Innovation Conference is featuring three Startup Innovation Lab sessions that will introduce attendees to a total of 20 tech innovators. Cook and Proctor will then announce the four cohort brands being honored by Cultivate in 2020.

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Retail TouchPoints

JUNE 11, 2021

But while blending of in-store and online provides consumers with significantly more flexible shopping, it also creates operational challenges. Consumers’ new shopping habits picked up during the pandemic show no sign of waning. Curbside pickup increased by more than 500% from the end of 2019 to August 2020.

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Retail TouchPoints

DECEMBER 3, 2021

Technological innovations have optimized and enhanced almost all areas of the retail organization, from marketing to fulfillment, but the process of bringing products to market has been markedly slower to advance. And yet the process that brands use for bringing products to market to serve that consumer hadn’t evolved at all.

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Retail TouchPoints

JULY 19, 2022

Google has yet to officially do away with third-party cookies after announcing their removal from its Chrome browser in early 2020 , but the clock is ticking toward the final expiration date of tracking codes as a means to target and measure ads online. Here’s a three-step blueprint for creating an impactful retail media network.

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Retail TouchPoints

JULY 29, 2021

We are thrilled to be taking the reins of the world’s leading toy brand at a time when the category is up 16% and consumer demand for toys is at an all-time high. million for its FY 2020, compared to a loss of more than $200 million the previous year. So now what about the ecommerce part of the omnichannel equation?

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Retail TouchPoints

JULY 8, 2021

consumers to return to some version of normalcy, global sentiment is still mixed, according to Kantar’s Wave 9 survey of more than 10,000 people across 20 countries. Up to 70% of people still agree that the coronavirus situation concerns them “hugely,” a slight drop from 79% in April 2020. Do you agree? However, in the U.S.,

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Retail TouchPoints

OCTOBER 13, 2021

As consumers adopted more and more digital technologies to cope with social distancing during the early stages of the pandemic (ecommerce chief among them), their familiarity with these technologies grew — leading to a series of lasting consumer behavior changes that we’re still adapting to as an industry.

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Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. Omnichannel now means not just offering services across channels, but also providing seamless communication that connects all touch points. “As

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Retail TouchPoints

APRIL 20, 2022

billion worldwide in 2020, and thanks to a 27.25% compound annual growth rate, the budding industry (no pun intended) is expected to reach $54.41 Together, Temeka and CS Hudson provide end-to-end support as Cookies and Dr. Greenthumb’s strive to reach their growth goals and immerse consumers in their brand stories.

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Retail TouchPoints

AUGUST 16, 2021

The retailer made the decision to close all its stores in March 2020 due to the pandemic, including flagships in New York and Los Angeles and a number of pop-ups in cities including Seattle, Boston and London. The first will launch in Seattle’s Capitol Hill neighborhood on Aug.

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Retail TouchPoints

NOVEMBER 6, 2023

The core of this approach is “aligning our brand with the values and expectations of today’s consumers, while expanding our reach and optimizing our operations.” After measuring our first carbon footprint in 2020, our attention turned to reduction.

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Retail TouchPoints

OCTOBER 30, 2023

This facility enables merchants to offer their international consumers a simple and transparent service that suits customers’ needs, while simultaneously supplementing their margin through additional fees without incurring any extra charges. This eliminates the need for costly and time-consuming infrastructure upgrades.

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Payment Services Merchant Services Payments Point of Sale 247

Retail TouchPoints

APRIL 26, 2021

Besides trying to keep their stores sufficiently stocked, the biggest challenge for many grocery retailers in 2020 was trying to determine what shopper behaviors would remain in place post-pandemic. This makes it essential that retailers continue to invest in creating a seamless omnichannel shopper experience. Only more so.

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Retail TouchPoints

OCTOBER 14, 2020

2020 has been a year marked by a series of uncertainties. Consumer behaviors have been uprooted and ecommerce has supplanted brick-and-mortar as the primary sales channel. Omnichannel brands can look to convert closed or low-traffic brick-and-mortar locations into dark stores. decrease in offline sales in 2020 3.

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Retail TouchPoints

AUGUST 3, 2021

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure of trying to keep pace with consumer shifts toward digital, ethical sourcing and eco-friendly products. Here are some of the overarching themes of the changing consumer sentiment that will shape the fashion industry’s journey ahead.

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Retail TouchPoints

OCTOBER 22, 2020

The all-important holiday season always demands retailers’ full engagement and energy, but the 2020 holiday season presents unique challenges. This poses unprecedented uncertainties for retail pricing and merchandising teams for the holidays in 2020. Retailers and their shoppers are whiplashed accordingly.

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Retail TouchPoints

APRIL 2, 2021

In 2020 alone, driven largely by COVID-19, digital sales doubled , as did the number of households using Kroger’s network of digital offerings. The company reported on the success of its “Restock Kroger” transformation strategy over the last three years and outlined a new strategy called “Leading with Fresh and Accelerating with Digital.”

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Retail TouchPoints

MARCH 31, 2021

Nowhere is that more true than the retail market, which has seen a fundamental shift among consumers in the wake of the pandemic. The pandemic has transformed how consumers behave by accelerating their embrace of digital commerce, and the changes are likely to prove permanent, according to businesses studying and adapting to the changes.

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Retail TouchPoints

FEBRUARY 23, 2021

Macy’s Q4 and full-year 2020 results show signs of a turnaround for the department store, hard hit, like many of its counterparts, by the COVID-19 pandemic. The increasing prominence of digital reflects the company’s “Polaris” omnichannel transformation strategy. Net income for the 13 weeks ended Jan.

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Retail TouchPoints

SEPTEMBER 29, 2020

Retailers seeking guidance as they look ahead to an uncertain Q4 will find plenty of solid, practical advice in the 2020 Retail Strategy and Planning series of webinars, now available on-demand. Session topics ranged from ramping up touch-free in-store technologies to strengthening supply chains and getting the most out of marketplaces.

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