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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. Loyalty programs.

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How Build-A-Bear’s Pandemic Shift Created Long-Term Omnichannel Opportunity

Retail TouchPoints

But the retailers that invested in omnichannel capabilities were able to adapt and survive. Together, these services helped Build-A-Bear truly bolster its omnichannel business, create a better customer experience, improve fulfillment efficiencies and even reduce transit costs. Using OMS to Meet an Evolved Brand Promise.

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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

Another, a fashion brand with product stuck in closed retail locations, had to shift distribution models to meet a surge in online demand. So what are the customer experience and commerce trends that will continue, or become more fully realized, in 2021? Omnichannel shopping. These are four with staying power: 1.

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B2B, Marketplaces Become Core to Brooklinen’s Blossoming Omnichannel Strategy

Retail TouchPoints

Above all, a best-in-class omnichannel experience is paramount to obtaining and retaining customers ,” said Kelly Hallinan, SVP of Emerging Channels for Brooklinen in an interview with Retail TouchPoints. “ We want to meet our customers everywhere that they are, which means investing in our DTC website and also various other channels.”

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A Guide to Omnichannel Commerce for International Expansion

ESW

To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? For example, in 2021, 43% of shoppers bought a product online and picked it up in a store. An omnichannel approach ensures that brands meet customers where they are.

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Inside MINISO’s ‘Joyful’ Omnichannel Expansion Plan

Retail TouchPoints

As MINISO sets its sights on omnichannel growth, the company is leaning into other key differentiators: a strong supply chain, original designs, and licensing partnerships with some of the world’s most renowned brands, including Disney, Universal and the NBA. The $10 N’ Under concept was born to meet this demand.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. 5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. Retail CX Trends 2021: New CX for a New World.

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