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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

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The State of Ecommerce Customer Loyalty in 2023

Smile.io

has access to the world’s largest loyalty dataset, with over a decade of data from billions of ecommerce orders.    Smile loyalty programs increase repeat purchase rate , average order value , and decrease purchase frequency. has built up the world's largest dataset of loyalty and retention data.

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How Conversational Commerce Will Fill the Cookie Void

Retail TouchPoints

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. pop-up, giving you the option to enable that site to remember your data or not. These needs include information on current trends, knowledge about the customer (e.g.

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Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Pitié walked through key takeaways from the report and how these data points should influence brands’ ecommerce strategies moving forward. Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken.

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Data-Driven Dominance: Retail Analytics Insights for 2024 Success

Retalon

Through the critical lens of data analysis, businesses are steering towards a more informed and strategic approach. This pivot focuses on optimizing key areas such as inventory management, refining customer experiences, and predicting sales trends, all leading to an enhanced overall business performance.

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. In 2024, global retail ecommerce sales are expected to reach $6.3 has to offer.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.