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2024 Is The Make Or Break Year For CDPs

Forrester eCommerce

I’m pleased to announce the publication of The B2C Customer Data Platform Landscape, Q1 2024. Forrester’s landscape research is a valuable resource for marketers to understand and differentiate the range of solutions available to them in a very dynamic market.

B2C 265
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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

B2B 226
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The Essential Guide to Shopify ERP Integration [2024]

Groove

This data-driven solution brings financial, logistical, and human resource data together to save you time managing your store. You’ll never have to worry about system limitations and data inconsistencies. Data should include products, customers, previously filled orders, store credits, gift cards, certificates, pages and blogs.

Shopify 393
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CDP In APAC: A Fast-Growing Emerging Market

Forrester eCommerce

I’m pleased to announce the publication of The Customer Data Platforms In Asia Pacific Landscape, Q1 2024 report. This comprehensive report features 22 vendors with $5 million or more annual CDP revenue from the APAC market.

Marketing 441
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The Personalization Playbook: 2024 Strategies

What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization. How do you do it with a tight budget?

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5 BigCommerce Competitors You Should Consider in 2024

Groove

Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. This allows eCommerce store owners to unify customer data, insights, and interactions across sales, marketing, and customer service channels.

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ActiveCampaign vs Klaviyo: An In-Depth Analysis for 2024

Groove

Businesses such as Benchmark Groups that are focused on analytics, customer data, and user behavior will get better results with Klaviyo. Klaviyo For eCommerce stores, Klaviyo is superior in terms of being a data-driven automation and email marketing platform because integrations are real-time and offer data backfill.

Live Chat 300