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7 Fitness Advertising Tips and Strategies

Kissmetrics

Whether you’re a small gym owner, supplement company, or fitness app developer, the following fitness advertising strategies will help you generate maximum brand awareness and grow your business. Fitness influencers are influential people who can persuade their followers to try different clothing brands, supplements, workouts, and more.

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How Walmart, PepsiCo and Brooks Running are Making Strides in Sustainability

Retail TouchPoints

Retailers, brands and manufacturers are discovering some good news on the sustainability front: it’s remarkably flexible. The goal is to deliver approximately 4 million metric tons of greenhouse gas emission reductions and removals by 2030 — roughly equivalent to the amount of electricity needed to power nearly 780,000 homes for one year.

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The Power of YouTube Influencer Marketing: 2X Brand Awareness Plus Customer Trust & Sales — What’s Not To Love?

BigCommerce

Whether you are paying influencers to promote your product, or working to build yourself a community of ambassadors that take on the micro-influencer movement, influencer marketing can help you tackle every part of your sales funnel. People trust what influencers say and which products and brands they recommend. Even better.

Marketing 417
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How Retailers Can Leverage Employee Advocacy in Support of Their Brand Vendors

Wiser

Associates, well-versed with the store’s offerings and ethos, can truly embody the brand and foster a genuine connection with the customers. Training and incentives can encourage associates to adopt this role of brand ambassadors. Retail employees interact directly with customers, making them the face of a brand.

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How to Run Ads With iHeartRadio AdBuilder

Kissmetrics

What you’re asking is which platforms offer massive traffic and have strong conversion rates. Those digital campaigns with tons of traffic aren’t necessarily the answer for a brick-and-mortar store trying to get their community through the door. 5 Tips for an Effective iHeartRadio Ad Campaign. What Are iHeartRadio Ads?

Marketing 259
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5 Tips To Ensure Your Online Business Succeeds

RetailMinded

Establish A Clear Brand Identity. A strong brand is essential for any business that wants to succeed. Developing a style guide ensures that your branding is used consistently across all touchpoints, from your website to social media accounts. Build An Engaged Community. Choose The Right Platform.

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20 Secrets to Boost Your Facebook Organic Reach

Kissmetrics

Social media referrals have stagnated around 5 percent of all traffic for years. The average Facebook post will reach just over 5 percent of your followers. Many people use social media solely for brand awareness. In the past, posting a link on your Facebook or Instagram page could drive hundreds of clicks. Not any more.