CPC Strategy

NOVEMBER 2, 2018

As of now, Amazon advertisers will have more control on the way they target customers with Sponsored Product Ads using product targeting. The post Introducing Amazon Sponsored Products New Product Targeting Features appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Blog Marketing Customer Retail 68

CPC Strategy

JANUARY 10, 2019

Earlier this week, Amazon announced 3 new bidding and reporting features for Sponsored Products that will help “improve performance, control, and insights” Introducing. The post Amazon Announces 3 New Sponsored Products Bid Optimization Features appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Blog Improvements Marketing Retail 74

CPC Strategy

DECEMBER 12, 2018

Amazon Portfolio is a new feature designated to help advertisers manage & track their spend in Sponsored Products & Sponsored Brands. The post New Amazon Portfolio Feature For Sponsored Products & Sponsored Brands appeared first on Retail Performance Marketing Blog - CPC Strategy.

Blog 59

Blog Management Marketing Retail 59

CPC Strategy

OCTOBER 24, 2018

Will the Amazon Product Display Ad functionality be deprecated and rolled up in to Sponsored Products? The post Will Amazon Product Display Ads Be Absorbed into Sponsored Products? appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Blog Marketing Retail 67

CPC Strategy

DECEMBER 13, 2018

As an agency managing hundreds of sellers, we know that Amazon Sponsored Products ads are—and will continue to be—one of the most powerful. The post Everything You Need To Know About Amazon Sponsored Products [Update] appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Blog Management Marketing Retail 73

CPC Strategy

SEPTEMBER 18, 2018

As an agency managing hundreds of sellers, we know that Amazon Sponsored Products ads are—and will continue to be—one of the most powerful. The post Everything You Need To Know About Amazon Sponsored Products appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Blog Management Marketing Retail 60

CPC Strategy

MARCH 28, 2019

As an agency managing hundreds of sellers, we know that Amazon Sponsored Products ads are—and will continue to be—one of the most powerful. The post The Brand’s Guide to Amazon Sponsored Products [2019] appeared first on Retail Performance Marketing Blog - CPC Strategy.

Blog 51

Blog Management Marketing Retail 51

Kissmetrics

OCTOBER 26, 2020

In one 36-hour period, Amazon sold 100 million products. Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Why Your Business Should Use Amazon Ads.

Shipping Costs 259

Shipping Costs eCommerce Shopping Carts Other 259

ecomdash

MAY 11, 2017

Master Amazon's PPC service. We've come up with a list of Amazon Sponsored Product tips that are sure to get your products in front of potential buyers. The post 7 Tips to Optimize Amazon Sponsored Products PPC appeared first on ecomdash.

PPC 68

PPC Blog eCommerce 68

ROI Revolution

JANUARY 10, 2018

It seems like you can’t turn around or even blink without running into some news story or conversation about Amazon. But if you look beyond the basic news story and general gossip, there lies an even bigger sleeping giant for retailers and brands to leverage: Amazon advertising. billion in global Amazon sales. Manual Campaigns.

Books 60

Books Definition Consumer Goods Management 60

Algopix

NOVEMBER 8, 2023

In the world of e-commerce, two giants stand head and shoulders above the rest: Amazon and Walmart. For sellers looking to tap into the vast consumer market, the choice between Amazon and Walmart is a critical one. It offers third-party sellers the opportunity to reach millions of customers through the Amazon Marketplace.

eCommerce 121

eCommerce Multi-channel Shipping Costs eCommerce Platforms 121

Algopix

JANUARY 10, 2024

In the dynamic landscape of e-commerce, Amazon stands as the preeminent platform for sellers aspiring to reach a global audience. The realm of selling digital products on Amazon has witnessed a surge in popularity, offering a plethora of unique opportunities alongside inevitable challenges.

eCommerce 123

eCommerce Books Social Media Information 123

ChannelAdvisor

JUNE 1, 2022

This is the third blog in our weekly series on retail media advertising and it provides you with best practices for Amazon, eBay, and Walmart. Missed the first two blogs? Advertising on Amazon. Consider these statistics: In 2021, Amazon generated over $350 billion in sales. Best Practices for Amazon Advertising.

eCommerce 91

eCommerce eCommerce Technology Blog Consumer 91

My Wife Quit Her Job

JULY 8, 2020

PPC Ed is in charge of sponsored product ads over at Sellers Labs and Jeremy was my account manager for the PPC ads case study I conducted earlier this year. In this episode, I provide a realistic account of my experiences having Sellers Labs run my Amazon Ads this past year. When you should use an agency to run your Amazon ads.

PPC 156

PPC Books Blog eCommerce 156

Kissmetrics

APRIL 16, 2021

Every Amazon seller knows how difficult it is to track and measure the impact of external advertising channels on sales. It doesn’t matter how you are driving clicks to your Amazon page; once consumers land on the website, it’s anyone’s guess what happens. What Is Amazon Attribution? What Does Amazon Attribution Cost?

eCommerce 258

eCommerce Channel Social Media PPC 258

My Wife Quit Her Job

AUGUST 5, 2020

Spencer runs the popular blog NichePursuits.com where he teaches others how to start niche online businesses. He’s sold on Amazon FBA, created plugins, software, affiliate sites, you name it! Why Spencer exited his physical products business. He’s sold on Amazon FBA, created plugins, software, affiliate sites, you name it!

SEO 164

SEO Books Blog Improvements 164

ROI Revolution

JANUARY 12, 2021

Nearly half of US internet users start product searches on Amazon. of US households have an Amazon Prime subscription, and Amazon represented nearly 13% of US search ad revenue in 2019. We dive deeper into these strategies in our new white paper, The Essential Guide to Amazon Advertising for Brands.

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Algopix

AUGUST 14, 2023

In the dynamic world of e-commerce, Amazon’s FBA (Fulfillment by Amazon) program has revolutionized the way entrepreneurs do business. In this comprehensive guide, we present a handpicked selection of the best books for Amazon FBA sellers, designed to empower you with the insights needed to succeed in this thriving marketplace.

Books 101

Books eCommerce Arts Webinar 101

Algopix

MARCH 2, 2023

Are you looking to start selling on Amazon but don’t know where to begin? Selling on Amazon can be a lucrative business opportunity, can be a great way to reach a large audience and sell your products, but it can also be overwhelming for beginners. The first fee is the Amazon Seller Fee.

Shipping Costs 78

Shipping Costs Merchant Services Social Media Fulfillment 78

ChannelAdvisor

JUNE 1, 2022

This is the third blog in our weekly series on retail media advertising and it provides you with best practices for advertising on Amazon. Missed the first two blogs? Advertising on Amazon. Consider these statistics: In 2021, Amazon generated over $350 billion in sales. Best Practices for Amazon Advertising.

eCommerce 52

eCommerce eCommerce Technology Blog Consumer 52

ChannelAdvisor

SEPTEMBER 19, 2022

To help sellers prepare for the season ahead, we decided to highlight some advice from our Managed Services experts in a Q&A blog series. . We sat down with Francine Stylski, one of our client strategy managers for digital marketing, to get some of her Amazon Advertising tips for the upcoming holiday season. Q: It’s September.

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Payment Services Recommendation eCommerce Management 96

ChannelAdvisor

JUNE 21, 2022

So, with Amazon holding to its title of retail media pioneer and retaining number one place among marketplace’s ad spend, we will focus this blog post on exploring: Where Amazon is today. Why Amazon is the place to sell. Amazon During and After the Pandemic. And from a growth perspective, where is Amazon heading?

eCommerce 85

eCommerce Download Consumer Customer 85

CPC Strategy

AUGUST 5, 2020

At this time it sounds like WordPress is the top blogging platform out there right now. from what I’ve read) Is that what you’re using on your blog?

Blog 52

Blog 52

Kissmetrics

DECEMBER 30, 2020

Are you looking to monetize your blog or earn a passive income? An affiliate network connects publishers, like blog owners or influencers, with companies looking to promote their products or services. This makes them one of the most straightforward ways to monetize a blog or earn passive income. Networks can vary widely.

Merchant Services 297

Merchant Services Marketing Payments Payment Services 297

ROI Revolution

FEBRUARY 22, 2018

Amazon has become an essential platform for brands and retailers to advertise their product lines. In 2017, it’s estimated that Amazon advertising revenue eclipsed $1.65 One of the core ad formats for Amazon is Headline Search Ads. New Placements for Amazon Headline Search Ads. billion by 2019.

Mobile 189

Mobile Improvements Customer Other 189

RTP blog

FEBRUARY 15, 2019

The battle for your ad spend has come to Amazon, too. of their advertising budgets for Amazon’s new advertising product. But does Amazon’s platform warrant that much ad spend already? And can Google hope to compete after Amazon has already overtaken so many industries?

SEO 150

SEO Marketing Other Customer 150

ROI Revolution

JULY 24, 2020

Earlier this month, Sponsored Brands Amazon Store Spotlight campaigns became available for all Amazon advertisers in the U.S. What I s an Amazon Store Spotlight? The Store Spotlight version of Sponsored Brands is a new creative format that highlights a brand’s Amazon Store. Evolution of Sponsored Brands.

Apparel 78

Apparel Clothing Blog Presentation 78

ROI Revolution

SEPTEMBER 30, 2020

Now that the ROI Marketplaces team has had time to test out Walmart Advertising , let’s talk about its offerings, best practices, and key differences from Amazon Advertising. It only has one main ad type, however: Sponsored Products. The main requirements for advertised products is that they must be in stock and win the buy box.

eCommerce 78

eCommerce Blog Reference Other 78

Omnisend

AUGUST 1, 2021

Amazon has revolutionized online shopping in multiple ways—and not just for consumers. When the retail giant introduced Fulfilled by Amazon (FBA) and opened its platform to the public, it ushered in a whole new way of doing business. Amazon takes care of the logistics , while the seller decides what products to offer.

eCommerce 148

eCommerce Multi-channel Fulfillment WooCommerce 148

ROI Revolution

JANUARY 9, 2020

We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. Amazon Advertising in 2019. In September 2019, Amazon changed search results pages to start with three Sponsored Product Ads instead of two.

Social Media 127

Social Media Shipping Costs Mobile Recommendation 127

ChannelAdvisor

MAY 25, 2022

This is the second blog in our weekly series on retail media and it provides you with proven strategies to be successful with retail media advertising. If you missed the first blog where we talked about the retail media landscape, don’t worry — we’ve got your back. Amazon Storefront helps you control how Amazon showcases your brand.

Retail 85

Retail Webinar Blog Improvements 85

ROI Revolution

SEPTEMBER 8, 2020

Late last year, Amazon introduced their new Sponsored Ad format, Sponsored Display. This is pretty different from Sponsored Products and Sponsored Brands, especially since advertisers aren’t targeting search terms. Sponsored Display vs. Amazon DSP. Sponsored Display Results.

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Other Reference SEO Customer 78

ROI Revolution

AUGUST 3, 2018

Another year, another Amazon Prime Day. Even amidst pretty severe technical issues with their website, Amazon Prime Day 2018 was still a massive success for brands, retailers, and Amazon themselves. According to Amazon, Prime members bought more than 100 million products , with the biggest seller being the Fire TV Stick.

Food and Beverages 97

Food and Beverages Improvements Download Retail 97

CPC Strategy

AUGUST 11, 2020

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PPC 52

PPC Definition Blog 52

ChannelAdvisor

JUNE 21, 2022

So, with Amazon holding to its title of retail media pioneer and retaining number one place among marketplace’s ad spend, we will focus this blog post on exploring: Where Amazon is today. Why Amazon is the place to sell. Amazon During and After the Pandemic. And from a growth perspective, where is Amazon heading?

eCommerce 52

eCommerce Download Consumer Customer 52

CPC Strategy

JULY 9, 2020

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Blog 52

Blog 52

ROI Revolution

FEBRUARY 1, 2021

New Store Link in Sponsored Brands Video Ads . We’re excited to share information on a new Amazon Sponsored Brands feature. We’ve found that mobile placements for Sponsored Brands Video ads now include a clear link to the Amazon Store. Amazon DSP Update. Amazon Posts Follow Button. Claim your copy!

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Social Media Mobile Blog Marketing 60