Remove Channel Remove Consumer Remove SEO Remove White Paper
article thumbnail

Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. Email marketing is one of the most profitable channels for marketers, enabling brands to reach the more than 4 billion consumers around the globe who use email. White Papers & Reports.

Blog 158
article thumbnail

Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. 54% marketers name search engine optimization (SEO) as a top initiative for their brand this year. But SEO isn’t only for low-budget brands. After growing just 5.9% to reach a record $95.2

Marketing 172
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Benefits of Content Marketing: Short & Long-Term

Groove

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? and consumers are beginning to expect this from brands. To help establish consumer trust, we recommend positioning your brand as an industry expert. Increase Website Traffic.

article thumbnail

Programmatic Advertising Trends That Are Driving the Future of Ecommerce

ROI Revolution

New programmatic advertising trends and adoption rates for new channels are on the rise, as well. In addition to the growth in digital media spending, the digital revolution has also affected consumer behavior and decision-making. The number one trend in consumer decision making right now is brand values.

eCommerce 148
article thumbnail

How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

Consumers seek time-saving shortcuts all the time, and their attention naturally gravitates to the quickest way to gather information: images. When consumers view a product page, they are looking for proof of quality and value. 93% of consumers consider images essential in purchasing decisions. Source: Seriously Silly Socks.

article thumbnail

How to Repurpose Content (and Why it Matters)

Kissmetrics

Marketers use a wide variety of channels, types, and formats for their content. Videos, illustrations, infographics, ebooks, white papers, webinars, case studies, podcasts, charts, graphs, blog posts, quizzes, slide decks, reports, and on and on. Or white papers. Blog series to ebook, for example. Or infographics.

article thumbnail

The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

Retargeting consumers via ads has been at the front lines of retail marketing for a while now. Even for known customers, email and other remarketing campaigns produce low yields, especially since consumers are quick to move on to other alternatives.

Marketing 168