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How Brands Can Navigate the Social Platform Ecommerce Boom

Retail TouchPoints

2020’s lockdowns forced brands to get creative with their digital presence as well as how they service their customers. Brands quickly realized their sites and user experiences needed upgrades to address friction within the customer journey. The primary solution? Convenience. Creating a Seamless User Experience.

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How to Give Best-in-Class Omnichannel Customer Support

Omnisend

When your customers make a purchase, they’re thinking about getting the product and not about things like customer support. When that time comes, the customer will look to contact the company. You can have dedicated teams for each one of them, but remember to properly prepare your agents for customer interaction.

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The Benefits of User-Generated Content in eCommerce

lateshipment

Without a doubt. Taking advantage of content created by customers is an effective move in eCommerce. Real people, real opinions, real pictures all speak better with your prospects than marketing-crafted efforts alone. After all, one of the major strengths of UGC is that it helps to convert your potential customers into actual buyers.

eCommerce 240
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Zoho Desk Review (Apr 2022): A Complete Guide

Ecommerce Platforms

This omnichannel customer service software currently supports more than 50,000 businesses worldwide, offering everything from increased customer satisfaction to better agent productivity. Zoho Desk is a tool from the Zoho SaaS provider billed as the first “context-aware” solution for customer service and support.

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eCommerce Migration Checklist: How to Migrate Your Website Without Losing Organic Traffic

Inflow Insights

Editor’s note: This article was originally published in 2019. A vague list of SEO factors — without a real, strategic workflow to follow — does little to solve any migration issues. If you don’t know why you’re fulfilling a checkmark, you leave your site vulnerable to even bigger issues later on. Review canonical tags.

SEO 108
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Walmart SEO: How to Rank for the Right Keywords on Walmart Marketplace

SellBrite

You’ve just joined Walmart as a seller, and all seems to be going well until you realize one critical issue—the marketplace doesn’t offer individual seller pages. When you’re battling with similar sellers for the eyes of customers, SEO is a great way to get ahead of the crowd. Use a descriptive product name.

SEO 137
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Ecommerce and UGC: How to appear more human to your customer

Traffic and Sales

What stands behind these elements is the strive to be customer-centric and to deliver the things that are important to visitors. Search for your product or brand name in hashtags and tagged mentions. You also want to look for the most original, comprehensive and engaging examples of how your customers use your products.

Customer 147