The Average CMO Tenure is at its Lowest Level in More Than a Decade: What Should Retail and CPG Brands Know?
Retail TouchPoints
MARCH 29, 2024
In today’s market, communication is no longer a one-way street; it’s a relentless, multi-lane highway of dialogues, demanding CMOs to be omnipresent by using the right channel at the right time. The pace and complexity are why many CMOs are finding their roles untenable.
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