Omnisend

MARCH 29, 2021

If ever any industry fully embraced ecommerce, it’s fashion. Consumers are just as (and perhaps arguably more so, thanks to COVID-19) comfortable buying new apparel online as they are in-store. According to Shopify’s Fashion Industry Report , the fashion industry will reach a whopping $713 billion by next year.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

RTP blog

OCTOBER 12, 2018

By Geetanjali Sarna and Amit Prabhakar Gaitonde , Wipro Despite the growing use of technology in all facets of life, fashion retail has continued to play it safe when it comes to utilizing technology to further innovation and the customer experience. With the proliferation of mobile-based POS, customers can check out anywhere in the store.

Fashion 150

Fashion Technology Payment Services eCommerce 150

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. As one of the fastest-growing forms of communication (the average annual growth rate amongst consumers on social platforms is 7.2%), brands would be remiss to ignore this relatively low-lift form of engagement. In fact, there are now roughly 3.78

Consumer 237

Consumer Social Media Multichannel Fashion 237

RetailMinded

FEBRUARY 16, 2023

Almost half of fashion stores are stuck with excess stock after a disappointing start to 2023, according to a survey by Inventory Planner. And US fashion stores are sitting on an average of £74,000 worth of excess stock due to the downturn in consumer spending. It has little value and is costly to store.

Fashion 96

Fashion Clothing Apparel Supplies 96

Retail TouchPoints

SEPTEMBER 15, 2023

Princess Polly , the global fashion brand beloved by Gen Z, has opened its first U.S. This is a major milestone for the company, which has implemented a global retail expansion strategy to bring Princess Polly products to more consumers nationwide. store at Westfield Century City in Los Angeles. Ciaran Long, Interim CEO of a.k.a.

Workshop 251

Workshop Fashion Events Recommendation 251

Retail TouchPoints

OCTOBER 31, 2023

While consumer spending might be slowing as a whole — the National Retail Federation’s most recent analysis showed the year-over-year increase in consumer spending dropping from 4.2% Retailers’ first move should be to assess current trends, and how well they align to office culture, so they can be used to drive recommendations.

Customer 262

Customer Retail Recommendation Fashion 262

Retail TouchPoints

MAY 31, 2022

One key finding from our report revealed that just 6% of consumers think online shopping experiences are always relevant — proof positive that retailers are still struggling to provide the relevant online shopping experiences their customers have come to expect. AI-powered personalized recommendations. Mobile search optimization.

Mobile 310

Mobile Customer Data Recommendation Fashion 310

Sailthru

SEPTEMBER 20, 2018

On the surface, fashion and apparel sounds like a broad enough category that it’s easy to think they don’t have their own obstacles. Instead, fashion and apparel brands have the other retailers’ struggles on steroids because they face all of them. Predictive recommendations offer an intent-based approach.

Fashion 74

Fashion Apparel Department Stores Retail 74

Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies. Olivela IRL successfully meets consumers’ content cravings.

Consumer 130

Consumer Beauty and Health Social Media eCommerce 130

Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies. Olivela IRL successfully meets consumers’ content cravings.

Consumer 130

Consumer Beauty and Health Social Media eCommerce 130

Retail TouchPoints

AUGUST 15, 2023

Executive teams have historically looked at the customer journey as a funnel, aiming to bring consumers from an initial point of engagement through to a purchase. And consumers agree, with 90% saying that the post-purchase experience is just as important as the quality of the products they’re getting.

Live Chat 182

Live Chat Merchant Services Recommendation Customer Experience 182

Retail TouchPoints

JANUARY 11, 2022

But ongoing pressure from consumers, employees and even regulators has forced businesses — especially retailers — to reprioritize sustainability along with broader corporate social responsibility (CSR) strategies. Consumer Demands Accelerate Sustainability Priorities. of purchases.

Shipping Costs 305

Shipping Costs Fashion Consumer Definition 305

Retail TouchPoints

JUNE 7, 2022

That tried-and-true process has begun to feel like a long-winded chore — consumers today are generally less interested in searching and more interested in discovery. In fact, 64% of consumers will immediately try new products or services from companies that offer a high-quality customer experience.

Recommendation 256

Recommendation Arts Retail Consumer 256

Retail TouchPoints

FEBRUARY 7, 2023

Higher-income consumers are less impacted by inflation and, while aware of higher food, home and transportation costs, still have the funds to drive luxury sales and luxury growth,” said Marie Driscoll, Managing Director, Luxury and Retail at Coresight Research in an interview with Retail TouchPoints.

Payments 271

Payments Omnichannel Payment Services Consumer 271

Retail TouchPoints

JANUARY 20, 2022

Amazon has announced plans for its first-ever physical fashion store — dubbed Amazon Style — which will feature women’s and men’s apparel, shoes and accessories. While not all of these are fashion labels, many are, and just as on the website those brands will most likely be given top billing in Style stores.

Clothing 212

Clothing Payment Services Apparel Department Stores 212

Retail TouchPoints

MARCH 23, 2023

“Through Snapchat’s AR technology we have seen the evolution of AR from just entertainment and self-expression to true utility for both consumers and businesses,” said Snap in its announcement of ARES. Fashion brand Princess Polly incorporated Fit Finder and AR Try-On to deliver recommendations to more than 7.5

Apparel 157

Apparel Retail Fashion Recommendation 157

Retail TouchPoints

MARCH 9, 2021

Cutting-edge brands and retailers are embracing the authentic, real-time nature of livestreaming to: Amplify and capitalize on influencer partnerships; Position business leaders and associates as trusted experts; and Replicate the magic of in-person fashion shows and product drops. consumers have tuned into a livestreaming event.

Small Business Retail 300

Small Business Retail Marketing Retail Fashion 300

Retail TouchPoints

OCTOBER 15, 2021

Coveo , a relevance platform that works to enhance digital experiences with AI-powered search, recommendations and personalization, has acquired Qubit , a provider of AI-powered personalization technology for merchandising teams. The deal is expected to accelerate Coveo’s geographic expansion into the UK and European markets.

Recommendation 238

Recommendation Fashion Mobile Technology 238

Kissmetrics

APRIL 21, 2021

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. Consumers trust recommendations from a third party more often than a brand itself. An influencer is the mutual friend connecting your brand with your target consumers.

Social Media 307

Social Media Clothing Recommendation Fashion 307

Retail TouchPoints

FEBRUARY 19, 2024

Based on our campaign performance, here are our recommendations for Cyber Week marketing in 2024: Start Cyber Week Campaigns in October For our ecommerce clients, total app installs peaked during Cyber Week because most of our clients’ budgets targeted iOS devices. Fortunately, our campaigns performed better in 2023.

eCommerce Marketing 244

eCommerce Marketing eCommerce Marketing Mobile 244

Retail TouchPoints

OCTOBER 16, 2023

However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. This is because they’re short and snappy, meeting consumers’ demands for convenience and speed.

Social Media 252

Social Media Consumer Information Marketing 252

Retail TouchPoints

SEPTEMBER 27, 2023

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

Social Media 284

Social Media Multi-channel Consumer Comparison Shopping 284

Retail TouchPoints

JULY 16, 2021

This refers to the uncertainty many consumers feel shopping for fashion items as they try to determine which size is best for them. Depending on the brand, materials and how items are cut, they can either be true to size or require consumers to size up or down. That’s a lot of room for error. Take 1822 Denim as an example.

Technology 261

Technology Apparel Mobile Customer Experience 261

Retail TouchPoints

JANUARY 24, 2024

A Tailored Retail Experience In the era of mass production and fast fashion, personalization has become a key element in attracting and retaining visitors. Whether through specific recommendations, exclusive in-store experiences, or personalized promotions, brands strive to make each shopper feel seen.

Retail 295

Retail Leisure Omnichannel Department Stores 295

Retail TouchPoints

JUNE 12, 2023

Amazon’s legendary machine learning algorithms drive revenue by recommending products based on customers’ behavior. And the fashion brand Gucci, with the recently launched “Gucci Assistant,” chats up users as they move through the customer journey. More importantly, the tech is a perfect fit for small companies.

Retail 239

Retail Technology Games Recommendation 239

Retail TouchPoints

AUGUST 12, 2020

One with the most promise is 5G — the fifth generation of wireless technology — which will be critical in evolving both the in-store and digital shopping experiences: accelerating decision-making and making shopping more convenient through tailored product recommendations, reviews and more. Early Adopters.

Retail 259

Retail Fashion Technology Customer Experience 259

Sailthru

APRIL 10, 2019

In Los Angeles, we were recently joined by Eric Pescatore, Director of Strategy & Analytics at TechStyle Fashion Group, and Eric Wu, Head of Product & Growth at BloomNation. They’d predict consumers’ actions based on their onsite behavior, which really lent itself to audience segmentation and testing. Others don’t.

Fashion 84

Fashion Shipping Costs Travel Shipping 84

Retail TouchPoints

DECEMBER 27, 2021

This is likely a reflection of heightened consumer price sensitivity in these subsegments. Cost saving initiatives may serve to support low prices for consumers and bolster margins to the corporate parent, but they can sometimes miss the bigger picture when it comes to more comprehensive, long-term strategy changes.

Retail 343

Retail Supplies Customer Loyalty Fashion 343

Fabric

DECEMBER 15, 2023

Navigating consumer habits in the instant gratification economy Lori and Jon kicked off the event by discussing the shift in consumer habits and the rise of the instant gratification economy. They emphasized the need for retailers to adapt to changing consumer expectations throughout the entire shopping journey.

eCommerce 130

eCommerce Omnichannel Fulfillment eCommerce Platforms 130

ChannelAdvisor

MARCH 15, 2020

And judging by the features and activities released in the last couple of years, fashion is one of the latest verticals to see a big push by Amazon. Amazon’s focus on the fashion segment has encouraged both users to buy more and companies to list a lot more products on the platform. Product selection strategy. Bidding Strategy.

Fashion 59

Fashion Retail Management Marketing 59

Sailthru

DECEMBER 10, 2018

A few weeks ago, we outlined some of our favorite product recommendation best practices , from bestsellers to new arrivals. But plenty of savvy retailers — including DSW, Dollar Shave Club and Neiman Marcus — recommended products in other ways that didn’t quite fit into any of those categories. Saks Fifth Avenue.

Recommendation 83

Recommendation Shipping Costs Gifts Web Design 83

Retail TouchPoints

SEPTEMBER 1, 2023

The company reported that it will continue to upgrade its website and mobile app with, among other features, improved search functionality and product details, customer product reviews and more customized product and styling recommendations. In-store physical and technology upgrades.

POS 203

POS Merchant Services Supplies Improvements 203

Retail TouchPoints

AUGUST 18, 2022

Once reserved for an ultra-affluent clientele with disposable income to spend on shopping trips in the world’s most fashionable cities, the luxury category is undergoing a significant transformation. The pool of options is vast, so download the full report here to explore new ideas and get tailored recommendations from experts.

Cryptocurrencies 246

Cryptocurrencies Payments Payment Services Fashion 246

Retail TouchPoints

JANUARY 10, 2022

Users can submit their own product photos and descriptions and select a recommended price for their items, which will then be authenticated and approved by the respective brands to appear on the resale page. Browsers can see comparison images of the original product to better understand the exact appearance of the shoes.

Shipping Labels 249

Shipping Labels Shipping Costs Apparel Clothing 249

Retail TouchPoints

AUGUST 2, 2022

The increasing importance of consumer privacy in online marketing has thrown the industry for a loop that people are still looking to recover from. Consumer frustration with poorly targeted online ads, combined with concerns about data sharing, create a major roadblock to tracking consumer buying signals and finding out what people want.

Clothing 212

Clothing Channel Fashion Information 212

Retail TouchPoints

SEPTEMBER 21, 2021

Online personal styling service Stitch Fix is continuing to expand beyond its core subscription fashion service into direct buying with the launch of Freestyle, a personalized shopping experience that allows anyone to buy items anytime without being a current subscriber.

Subscription 186

Subscription Fashion Accessories Recommendation 186

Retail TouchPoints

AUGUST 14, 2023

Direct-to-consumer brands previously dominated the headlines for the hockey-stick growth curves they achieved due to their emphasis on ecommerce innovation. We’ve done a lot of surveys and we’ve captured a lot of data — and what drives footwear sales is fashion and comfort,” he said.

Technology 209

Technology Fashion Consumer Marketing 209