Retail TouchPoints

JULY 7, 2023

Global beauty accelerator SuperOrdinary has helped emerging brands drive growth through branded ecommerce and marketplaces — from Amazon and beyond. With its new “Amazon antidote,” a multi-faceted Amazon distribution strategy, the company has helped brands see an average lift of 88% on the site within the first year.

Shipping Costs 242

Shipping Costs Customer Multi-channel Consumer 242

Retail TouchPoints

JANUARY 12, 2024

For online retailers that want to stay relevant and competitive, it’s important to stay on top of the latest trends and strategies. These stats highlight a major shift in the online advertising landscape and underline the importance of including social media advertising in online retailers’ ecommerce strategy.

Social Media 289

Social Media Beauty and Health Multichannel eCommerce 289

Kissmetrics

JULY 31, 2021

How do you create a conversion funnel, though, and how do you get the most from this tool? Should I Use the AIDA Model to Create My Conversion Funnel? The AIDA model is the traditional way to track the customer journey. The AIDA model is the traditional way to track the customer journey. turning them into a customer.

Download 361

Download Social Media Subscription Customer 361

Groove

FEBRUARY 2, 2022

What Is Customer Acquisition? When analyzing customer acquisition vs retention , it’s important to distinguish between the two. First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase.

Customer 150

Customer Customer Retention Merchant Services PPC 150

lateshipment

MAY 1, 2024

Customer service is an important aspect of running a successful business. Whether you are selling products through your e-commerce website or a marketplace, effective customer service that is 24*7 is beneficial can be beneficial to boost sales and acquire loyal customers.

eCommerce 130

eCommerce Payment Services Customer Live Chat 130

Groove

JULY 23, 2020

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you. eCommerce Marketing Software: Increase Revenue.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Optimizely

NOVEMBER 5, 2020

We suggested that the key to a successful loyalty program is keeping customers engaged and emotionally connected. By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. The argument for loyalty programs does not end here.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

Retail TouchPoints

OCTOBER 26, 2022

Virtually everything about the category has changed over the last 15 years, from the way brands develop and bring products to market to how consumers learn about and purchase them. Obstacles that once protected legacy brands’ share of the market and prevented new entrants from gaining traction have all but disappeared.

Food and Beverages 215

Food and Beverages Multichannel Consumer Channel 215

Smile.io

JULY 4, 2019

What are your go-to customer acquisition strategies? I’m going to guess your knee-jerk reaction is probably paid acquisition, but what if I told you there was a cheaper and, quite frankly, more effective way to attract new customers?

Customer 54

Customer Marketing 54

Retail TouchPoints

NOVEMBER 2, 2021

Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection. There are lots of ways brands can create experiences for their customers, and one of the best ways is to mold that experience to a shopper’s busy, on-the-go life.

Point of Sale 293

Point of Sale Mobile Customer Marketing 293

Groove

MARCH 11, 2022

The Basics of B2B Marketing. From an optimized B2B eCommerce website to paid advertising, SEO and more, there are a ton of ways to streamline your strategy and convert leads into paying customers. However, this blog is bringing B2B marketing back to the basics. Identify Your Target Audience. Build Your eCommerce Website.

B2B 150

B2B Merchant Services Marketing PPC 150

Retail TouchPoints

JUNE 20, 2022

Brands are beginning to utilize the metaverse by creating hubs where customers can interact and share experiences, learn about products and services and shop for digital and real-life goods. Just like any marketing decision, you should understand what you are doing before you take a leap. Welcome to the Metaverse.

Retail 299

Retail Automotive Fashion B2B 299

Kissmetrics

JULY 12, 2021

Marketing is important to your business. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. What is Marketing Automation? The good news? Just call me Captain Obvious.

Marketing 362

Marketing Payment Services Payments Events 362

Algopix

JANUARY 10, 2024

Each category comes with its distinct set of rules, varying levels of competition, and nuanced customer expectations. Delve into the intricacies of formatting, cover design, and pricing strategies to ensure maximum visibility in a saturated market. Types of Digital Products on Amazon a.

eCommerce 123

eCommerce Books Social Media Information 123

Kissmetrics

OCTOBER 5, 2020

The power of social media as a marketing and advertising channel is hard to deny. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It Having goals will also help you to allocate your budget and resources. Your goal is to reach a bunch of new people on social media. Boost Sales.

Social Media 363

Social Media B2B Document Information 363

Kissmetrics

JANUARY 17, 2022

The good news? It is easier to build real, human connections with your audience if you know what data and strategies to use. One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Segmentation.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Ecommerce Platforms

AUGUST 10, 2021

The free virtual conference will be held from September 14 to 15, 2021, and will offer participants proven expert tips and tactics, strategies, and actionable real-world success stories. The Workshops for the Make it Big conference in no particular order include the following: The TikTok Appeal: Viral Marketing for Any Business.

eCommerce 211

eCommerce Merchant Services BigCommerce Payment Services 211

Retail TouchPoints

DECEMBER 20, 2021

The global social commerce market is expected to reach $2.9 trillion by 2026, and B2C brands are poised to make up nearly all of that revenue, according to Research and Markets analysis. In some cases, we want to accelerate the adoption of new technologies and up the pace of innovation.

Social Media 243

Social Media Customer Retention Technology B2C 243

Wiser

NOVEMBER 1, 2023

Unfortunately, when it comes to eCommerce, it’s not uncommon for potential customers to leave a retailer’s site without actually making a purchase. Though this scenario might seem like a loss on the surface, in reality it opens the door to an effective strategy known as remarketing.

Customer 146

Customer Customer Retention Shopping Carts Conversion Optimization 146

FastSpring

MARCH 15, 2024

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At They were actually aggregate helpful, right?

Games 186

Games Marketing Events Merchant Services 186

Retail TouchPoints

AUGUST 9, 2022

Marketplaces, social media and branded ecommerce experiences offer a multitude of opportunities for brands to build customized plans for global growth, but often that “local” piece gets lost in translation (pun intended). They just manifest differently in different markets.” “Go global, act local.”

eCommerce 282

eCommerce Consumer Social Media Customer Experience 282

Kissmetrics

JANUARY 22, 2021

Marketers have been thinking about, arguing over, and implementing personalization tactics for the last few years. So why in the world would I promote depersonalized marketing? If you’re like most eager marketers, you’re are trying to keep up with personalization. You are digesting as much content as you can.

Marketing 363

Marketing Recommendation Other Customer 363

ESW

OCTOBER 2, 2023

Retailers and brands with DTC ecommerce channels often look to international markets to grow customer bases and revenue. However, this presents a unique set of challenges, particularly when it comes to global customer service. And yet customer service plays a pivotal role in shaping the success of a retail business.

Payment Services 154

Payment Services Customer Payments Omnichannel 154

Kissmetrics

SEPTEMBER 29, 2020

Social media marketing is essential for any business. Plus, social media is a highly effective marketing channel. So, here’s a breakdown of the best social media marketing agencies and companies that can help you smash your goals: The 8 Top Social Media Companies in the World. #1 There are now 3.8

Social Media 331

Social Media Marketing B2B eCommerce 331

Retail TouchPoints

SEPTEMBER 21, 2021

The 2021 Retail Strategy & Planning webinar series, now available on demand, brought together retailers, solution providers, practitioners and industry experts from firms including IDC, Alvarez & Marsal, WSL Strategic Retail and Cambridge Retail Advisors. Holiday 2021 and Preparing for 2022.

Payments 227

Payments Payment Services Customer Experience Social Media 227

lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. Both CLV and CLTV are common acronyms for Customer Lifetime Value and are interchangeably used.

eCommerce 130

eCommerce Customer Customer Retention Merchant Services 130

Ecommerce Platforms

APRIL 5, 2023

The main goal of an ecommerce marketing plan is to drive traffic to the website, increase brand awareness, and ultimately generate more sales. Learn how to create a marketing plan for your ecommerce business in this brief guide. What Is an Ecommerce Marketing Plan? Why an Ecommerce Marketing Plan Is Important?

eCommerce Marketing 104

eCommerce Marketing eCommerce Social Media Marketing 104

Retail TouchPoints

NOVEMBER 8, 2022

billion, according to CBInsights, and that growth is poised to continue, especially as new solutions and services emerge to help these creators monetize and grow their individual brands and businesses. Adore Me , the lingerie brand recently acquired by Victoria’s Secret, has historically taken a similarly supportive approach.

Social Media 217

Social Media Events Marketing Gifts 217

Algopix

JANUARY 22, 2024

Building a loyal customer base that consistently returns to make repeat purchases is the foundation of sustainable growth and profitability for any eCommerce business selling on Amazon. With over 200 million customers worldwide, Amazon offers sellers an unparalleled opportunity to tap into a vast pool of potential repeat buyers.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

Retail TouchPoints

MARCH 30, 2022

From the large spike of social platform users and increased time spent online to measurement fluctuations, everyone has developed new behaviors and preferences within the social space. 2020’s lockdowns forced brands to get creative with their digital presence as well as how they service their customers. The primary solution?

Payment Services 301

Payment Services Social Media eCommerce Presentation 301

Kissmetrics

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. You could use the help of an expert if: You’re struggling to acquire or retain customers You aren’t getting the ROI you’d like from social media Your social media strategy is all over the place You or your team don’t have much social media experience.

Social Media 298

Social Media Marketing Document B2B 298

Algopix

OCTOBER 21, 2023

Key Performance Indicators (KPIs) play a crucial role in this process, helping sellers gain valuable insights into their online businesses. It requires data-driven decision-making and constant adaptation to market trends. Revenue by Traffic Source: Knowing where your customers come from (e.g.,

Shipping Costs 118

Shipping Costs eCommerce Customer Retention Social Media 118

Kissmetrics

APRIL 20, 2021

More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Influence marketing is here to stay, so you should embrace it.

SEO 339

SEO Other Blog Marketing 339

Inflow Insights

JANUARY 3, 2021

Successful eCommerce businesses educate their customer (or potential customer) at every point in their journey, from query to purchase. Through a stellar content strategy. Creating a content marketing strategy for eCommerce can often be overwhelming. Table of Contents. The end goal?

eCommerce 164

eCommerce Multi-channel Social Media Article 164

Groove

APRIL 29, 2022

What is SMS Marketing? With this uptick in cellular device usage, SMS marketing is a hot topic for eCommerce marketers. So, what exactly is SMS marketing ? SMS marketing stands for Short Message Service 一 or text messaging. It’s a great strategy for getting your message right in front of your audience.

Merchant Services 195

Merchant Services Marketing Shopping Carts Shipping Costs 195

Kissmetrics

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

Marketing 275

Marketing SEO eCommerce Social Media 275

CPC Strategy

MARCH 11, 2024

A large part of that is because viewers get the best of both worlds – curated content with the convenience of streaming , all while keeping it free through targeted advertising. The distinguishing factor is the presentation – content is organized into channels, reminiscent of the linear TV approach. million viewers.

Channel 94

Channel Subscription Marketing Presentation 94