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99 eCommerce Acronyms

GetElastic

3PL 3rd Party Logistics AOV Average Order Value API Application Programming Interface B2B Business-to-Business B2C Business-to-Consumer B2E Business-to-Employee BOM Bill of Materials BPA Business Process Automation BPM Business Process Management CDN Content Delivery Network CMS Content Management System COD Cash on Delivery CPA Cost Per Action CPC (..)

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How Natural Language Processing Affects Digital Marketing

Kissmetrics

Understanding Customer Sentiment. NLP software helps by analyzing social posts, reviews, and user-generated content related to your brand. Examples include: MonkeyLearn Lexalytics Brandwatch Social Searcher Aylien Social Mention Critical Mention. Building Chatbots for Customer Service and Lead Gen.

Marketing 363
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20 Secrets to Boost Your Facebook Organic Reach

Kissmetrics

Social media referrals have stagnated around 5 percent of all traffic for years. The encouraging news is social media reach is still massive. billion active social media users. Many people use social media solely for brand awareness. Add Integrations and Customizations to Your Page.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Whether your goal is to grow your eCommerce store, establish more meaningful relationships with customers or automate your marketing efforts, both Klaviyo and MailChimp are great eCommerce marketing tools to help you get the job done. Real-Time Customer Data. Determine the probability of customer churn. Klaviyo vs. MailChimp.

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How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

The AIDA model is the traditional way to track the customer journey. turning them into a customer. Realistically, not everyone who visits your website will convert to a paying customer, which is why we use a funnel shape. Why should a customer care about your company? How are they reeling in potential customers?

Download 361
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59 Productivity Hacks for Online Small Business Owners

BigCommerce

Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. Check social media network notifications and post a new update to your social media networks twice a day. Schedule social media.

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Micro Conversions Digital Marketers Should Consider Tracking

Inflow Insights

But, if you want to maximize your car’s performance — or make sure your customers actually convert — you have to pay attention to what gets them there in the first place. By tracking your customers’ journeys in increments of micro conversions, you’re more likely to ensure a satisfying arrival. Most importantly?

Marketing 109