Remove articles tags Data Capture
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Inbound Call Tracking for eCommerce: A Guide to Conversion Tracking

Inflow Insights

Editor’s note: This article was originally published in 2019. But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Knowing this data is huge for the continuous improvement of your marketing efforts.

PPC 115
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How the Customer Experience is Powering the Fastest Growing Brands

Kissmetrics

A form of this article originally appeared on Stitch Labs. Download the original guide here. Using Data To Improve Customer Experience. Create a themed “swag bag” with several other brands and host an Instagram giveaway by having followers tag three friends for a chance to win. But what if you don’t have a physical store?

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6 Engagement Marketing Metrics & How to Improve Them

Kissmetrics

In this article, I’ll share six engagement metrics you must measure throughout the funnel to ensure your marketing is working. Head to Behavior > Site Content > All Pages on Google Analytics to access this data. To find out what content to create, look at the data. Use the data available to you and do more of what works.

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Edge SEO for eCommerce: How to Spend Less for Faster SEO Implementation

Inflow Insights

In this article, we’ll be discussing a unique strategy currently gaining steam in SEO circles. In this article, we’ll discuss what Edge SEO is, how it works, and outline some specific use cases for your eCommerce site that make it easy for even non-developers to implement several specific SEO changes in a hurry. Robots.txt.

SEO 128
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10 TOP WordPress email subscription plugins (free + easy to use)

Omnisend

This article unveils 10 of the best email subscription plugins for WordPress. We’ve discussed a few great options, like Omnisend, further down this article. Nice-to-have features: Responsive design: Ensures subscription forms are mobile-friendly to capture subscribers from various devices. Let’s dig in.

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Stop Targeting Keywords and Start Targeting Customers

Kissmetrics

Second, although meta tags are useful for users , they no longer influence rankings. Here’s an example of keyword stuffing for the phrase ‘ ALT Tags ’: Keyword stuffing may have helped rank your content in search engines, but it tended to result in an unnatural flow that didn’t resonate with readers.

Customer 209
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20 Secrets to Boost Your Facebook Organic Reach

Kissmetrics

That’s exactly what we’ll cover in this article. There are other detailed data points that come into play: How recently the post was published. Step 1: Export Insights Data from Facebook. At the top of the insights page, there’s a button that will allow you to export your data both on a page and post level.