Thu.Sep 14, 2023

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5 Ways Retailers Battle Slowing Sales Growth and Tightening Margins

Forrester eCommerce

Retail sales growth in the US has been gradually decelerating and retailers are feeling the squeeze. In our newly published 2023 US Online Retail Competition Tracker we examine offline and online sales growth at 65 leading US retailers and take a close look at tactics to improve profitability.

Retail 437
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Meta Rolls Out New AI-Powered Ad Tools

Retail TouchPoints

Meta has introduced a slate of new advertising tools ahead of what the Facebook parent company is referring to as “the first AI-powered holiday season.” Meta advertisers now have access to tools providing new ways to optimize budgets for seasonal demand, the ability to target distinct audiences within the AI-powered Advantage+ shopping campaigns and expanded access to tools that help drive purchases directly on Facebook and Instagram.

Magento 299
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Saying Goodbye To MQLs: How Does The Buyer’s Journey Change In A Buying Group World?

Forrester eCommerce

The buyer's journey and revenue process, although connected, are different perspectives of the buyer to seller relationship. Learn more in this week's Saying Goodbye to MQLs blog.

Blog 430
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The Key to Keeping Customers Engaged and Combating the Paradox of Choice — Personalization

Retail TouchPoints

Shopping online can feel completely overwhelming for consumers when options feel infinite. The paradox of choice can even deter sales, which is why e-tailers need to be strategic when expanding their inventory and building their shopping experience. Choice paralysis can occur when consumers are presented with too many options that are difficult to compare, which can result in the shopper becoming overwhelmed and avoiding making a choice altogether.

Customer 276
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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US Banks Must Get Ready For Open Banking Now

Forrester eCommerce

Open banking is imminent in the US, and banks must prepare now to be ready for the CFPB's Personal Financial Data Rights rule.

Banking 451
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Want to Cut the Cost of Fast Fulfillment? It All Starts with Inventory Placement

Retail TouchPoints

Until someone invents a Star Trek -style replicator (“Tea. Earl Grey. Hot.”) that delivers pretty much any item to a consumer with science fiction-style immediacy, retailers remain bound by 21 st -century delivery methods. The problems with getting products to people quickly and cheaply are well-known: consumers want fast fulfillment, which is costly to provide, but they don’t want to pay high (or really any) shipping fees.

More Trending

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Geek Squad Home Health Program Cuts Remote Monitoring Tech Setup Time by 50%

Retail TouchPoints

A program pairing Best Buy ’s Geek Squad and health care company Geisinger has cut the time needed to set up remote monitoring for chronic conditions in half , from an average of 96 hours down to 48 hours. This and other positive results from Geisinger’s chronic care management platform have encouraged the companies to expand their partnership to additional patients in the Geisinger network, as well as work together to design a comprehensive package of technology and services for chronic care ma

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Email Signup Forms Best Practices for Increased Conversions

UpSellIt

A compelling email signup form is your ticket to a list of interested subscribers. While businesses are busy concentrating on other aspects of their marketing efforts, they overlook the incredible potential for customer acquisition that lies within email signup forms. In fact, this approach serves as a promising foundation for cultivating a dedicated and loyal customer base.

Mobile 133
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Pinterest Debuts New Ad Formats and ‘Collages’ Feature for Users

Retail TouchPoints

Pinterest unveiled a suite of new features for its users as well as new advertising formats at its Pinterest Presents event Sept. 13, all designed to make the platform even more interactive, personalized and, most important, shoppable. “We are innovating faster than ever before with a robust slate of relevant, personalized products to reach consumers with intent, and we’re building with the goal to be the industry’s best full-funnel solution ,” said Bill Watkins, Chief Revenue Officer at P

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Joann undergoes restructuring, layoffs

RetailDive

The craft retailer, which is still operating without a permanent CEO, said it’s “exploring every opportunity” to drive growth and operate more efficiently.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Aspire Debuts Dashboard to Improve Influencer Campaign Analysis

Retail TouchPoints

Aspire has introduced its Impact Dashboard, designed to provide brands with a quick, digestible snapshot of campaign performance. Historically, marketers have had to dig through analytics and sales tracking to evaluate influencer campaign results, making it difficult to accurately measure ROI and understand the full-funnel impact of these programs. Via the dashboard, brands can: Access basic notifications such as a disconnected Instagram account; View social metrics like reach, impressions and e

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Walmart CEO talks consumer spending, inflation predictions

RetailDive

Inflation is on course to continue declining, but food prices are unlikely to return to their levels from two years ago, Doug McMillon said at an investor conference Tuesday.

Consumer 113
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Pacsun Taps External Partner to Streamline U.S. Fulfillment

Retail TouchPoints

Like many retailers, Pacsun is focusing on efficiency — and that means getting products to customers as quickly and easily as possible. The youth fashion and lifestyle brand is tapping Cart.com ’s logistics expertise and order and inventory management capabilities to support all its U.S. fulfillment operations. By handing operations off to Cart.com, Pacsun will be able to tap into the company’s “scale, proprietary technologies and operational expertise” to “enhance our efficiency and incre

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The Ultimate Guide to eCommerce Product Analysis

Algopix

In the fast-paced world of eCommerce, success hinges on making informed decisions. One of the most critical aspects of this process is product analysis. Whether you’re a seasoned eCommerce entrepreneur or just starting your journey, understanding the ins and outs of product analysis is essential for sustainable growth and profitability. In this article, we will delve deep into the world of eCommerce product analysis, exploring its importance, various types of analysis, and how Algopix can

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Holiday sales predicted to rise by 3.5%: Deloitte

RetailDive

That’s slower than last year, as the research firm expects inflation’s impact to moderate and shoppers to have fewer pandemic-era savings.

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Target Strikes Deal With Jeweler Kendra Scott as It Gets Ready for Holiday Season

RetailWire

Target has announced a long-term strategic partnership with jewelry designer Kendra Scott, introducing exclusive collections of earrings, bracelets, and more in preparation for the holiday season. The colorful jewelry, with most items priced below $40, will be available online and in around 150 Target stores starting on October 22. This move is part of Target’s.

Jewelry 80
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Amazon boosts pay, education and child care benefits for delivery drivers

RetailDive

The investment in drivers comes at the same time as other logistics companies are upping wages through contract negotiations, and drivers, including at Amazon, are looking to unionize.

Other 102
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FDA Warns CVS, Others Against Selling Unapproved Eye Products

RetailWire

The U.S. Food and Drug Administration (FDA) has issued warnings to eight companies, including CVS Health Corp and Walgreens Boots Alliance, for producing or marketing unapproved eye products. These products, falsely claimed to treat conditions like conjunctivitis, cataracts, and glaucoma, pose heightened risks as they can bypass natural bodily defenses.

Other 75
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Nordstrom shuffles leadership, again

RetailDive

Among a flurry of appointments, the retailer announced a new chief merchant, Rack president and president of Nordstrom stores.

Retail 119
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Popular Danish homewares brand, Søstrene Grene set to launch UK webshop

365 Retail

Today, Søstrene Grene, the Danish homewares and hobby brand that has been making waves in the UK with its recent store rollouts, is set to take a significant step in its global expansion strategy with the launch of its long-awaited UK webshop. Established in 1973 by the Grene family, Søstrene Grene’s legacy continues under the leadership of their son, Mikkel Grene.

Hobbies 62
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Investors call for Nike to pay $2.2M in owed wages to supply chain workers

RetailDive

Nike denied the allegations and said it is "deeply committed to ethical and responsible manufacturing.

Supplies 116
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Nike Set to Launch Its Innovative ‘Nike Rise’ Store in Birmingham

365 Retail

Nike, will open its first ever ‘Nike Rise’ concept store in Birmingham at Bullring & Grand Central. Located at the gateway to Bullring and just metres from the iconic steel ‘Bull’, Nike Birmingham will follow the Rise concept’s success across Asia and the US, when it launches later this year. This is the second Nike Rise to open in the UK and the first outside of London.

Leisure 62
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Universal Standard co-founder Alexandra Waldman dies

RetailDive

Waldman created the inclusive sizing apparel brand alongside Polina Veksler in an effort to make fashion more accessible.

Apparel 90
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Boost Drinks appoints ‘flavour guru’ as new product controller

TalkingRetail

Boost Drinks has appointed Harley Beecroft as product controller, with the senior management role responsible for overseeing the development, launch and ongoing management of products across the Boost portfolio. Dubbed Boost’s ‘flavour guru’, Beecroft, who has been with the Boost team for over seven years, will be working closely with marketing director Adrian Hipkiss and.

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Etaily awarded Lazada Philippines Partner of the Year and recognized as best eCommerce enabler demonstrating operational excellence in modern retail

Etaily

Etaily was awarded the Lazada Partner of the Year Award for the Philippines in a Singapore ceremony, recognizing the exceptional dedication and innovation in fostering brand growth on LazMall, solidifying its position as a top-tier partner within the Lazada ecosystem, with the journey beginning at the onset of the pandemic and achieving a 3-star Lazada Partner rating for consistently exceeding industry standards in performance.

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Ban on disposable vapes contradicts UK harm reduction policy, says WVA

TalkingRetail

In light of recent discussions surrounding a potential ban on flavoured disposable vapes in the UK, the World Vapers’ Alliance (WVA) urges policymakers to consider the far-reaching consequences this move would have on public health and harm reduction. It believes such a ban contradicts the UK’s “existing and successful” harm reduction approach.

Retail 59
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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The Sound of Success: Sonic Branding's Impact on Modern Marketing

Digital Doughnut

Sonic branding, the practice of creating unique and memorable sounds to represent a brand, is emerging as a critical strategy in the modern marketing landscape. Whether it's a jingle that sticks in your mind or the subtle sound of an audio logo, these auditory cues hold the power to forge emotional connections and boost brand recognition. This article explores the fascinating world of sonic branding, examining its various forms and highlighting how it's influencing today's marketing strategies.

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Vape ban would be a huge public health step backwards | Dr Marina Murphy

TalkingRetail

New reports suggest disposable vapes could be banned in the UK as part of an imminent government consultation focussed on addressing concerns over the environment and youth access. While well-intentioned, such a move would be a ‘policy miscalculation’ that would do more harm than good. Disposables have become hugely popular amongst adult smokers who are looking to move away from combustible.

Retail 59
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Nespresso Launches Its First Paper-Based Compostable Capsules

RetailWire

Nespresso has launched its first range of home-compostable coffee pods, a milestone in the brand’s sustainability efforts. After three years of research, the company released these paper-based pods in France and Switzerland, with plans to gather customer feedback before wider distribution. This move comes in response to increased competition in the coffee pod segment and.

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Multi-million ad campaign for Müller Good Stuff

TalkingRetail

Milk & Ingredients has launched a £2m advertising campaign for its new Müller Good Stuff Barista Milk, encouraging consumers to ‘be a bit Barista’. The dairy company’s first branded milk advertising campaign in several years will see outdoor, social media, instore activation, influencer and popular podcast features, all of which will celebrate amateur frothy-coffee art.

Outdoor 52
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.