Digital Doughnut
APRIL 12, 2023
TikTok’s audience and involvement rapidly rose during Covid-19 and the post covid period. What are the key factors involved, and how should you think about it within your marketing strategy?
Retail TouchPoints
APRIL 12, 2023
The Home Depot has named Melanie Babcock to the new position of VP, Retail Media+ and Monetization, responsible for providing improved supplier experiences while driving new sources of ad revenue, profitability and sales. Launched in 2019, the Retail Media+ organization offers suppliers managed service and self-service media buying opportunities on both physical and digital retailer-owned properties as well as offsite media channels including social, display and video.
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Forrester eCommerce
APRIL 12, 2023
Find recommendations for how to best prioritize journeys and discover our Customer Journey Prioritization Tool for doing the prioritization work.
Retail TouchPoints
APRIL 12, 2023
As a result of changing consumer behaviors and spending patterns, many retailers are focused on right-sizing their store footprints, especially in shopping malls. In fact, results from Retail TouchPoints’ latest Store Design & Experience Survey revealed that 58% of respondents plan to remodel and/or renovate a minimum of 11% of their store footprint through 2024.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
RetailDive
APRIL 12, 2023
Walmart has traditionally favored operating in suburban and rural areas, and is pulling back on its smaller Neighborhood Market locations.
Retail TouchPoints
APRIL 12, 2023
UK-based urban streetwear brand SikSilk saw a 25% increase in ecommerce purchases from on-site search and a 36% drop in site exits from its search pages after implementing AI-powered site search technology. The retailer partnered with solution provider Nosto to help it keep the products that appear in search results in line with inventory levels, while also increasing relevancy and preventing “dead-end” searches for which no products or an incomplete list of products are shown.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Retail TouchPoints
APRIL 12, 2023
Amazon has reportedly instituted a new fee for certain returns at UPS stores as the ecommerce giant aims to reduce the impact of return costs, according to Seeking Alpha. The charge only occurs if return options at Whole Foods , Kohl’s or Amazon Fresh locations are closer, or just as far as, the nearest UPS store offering returns. The new fee is in addition to the existing charges already incurred by customers who use UPS stores, which cover the cost of the delivery driver needed to pick up the
UpSellIt
APRIL 12, 2023
Every brand on the Internet is looking to garner interest, engage their audience, and make sales. But what if you could skip the “garner interest” step and engage with the people who are already interested in your brand? That’s what ecommerce remarketing strategies do. Ecommerce remarketing involves promoting a product or service to customers who have already interacted with a company’s digital channel through various means like cookies, tags, and email lists.
Retail TouchPoints
APRIL 12, 2023
As consumers look to save money on takeaways and eating out, grocery retailers can be the quiet winners during an economic downturn. We saw this at the start of the pandemic when food store sales shot up by 21%. Despite dining out becoming an unrestricted option once again, 71% of people in the U.S. still plan to cook more at home. The pandemic trend of following food influencers on Instagram and TikTok and re-creating their recipes hasn’t waned and continues to drive consumer grocery purc
FastSpring
APRIL 12, 2023
Release notes is our monthly highlight of the great features coming out on the FastSpring platform, so you’ll be able to pick up and go with the latest features for your store. For full release notes, check out our changelog. Subscription Dashboard Reporting Calculation Improvements MRR and ARR Calculation Previously, upgrades, downgrades, and add-ons were occasionally not tracked or handled correctly in subscription reporting.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
APRIL 12, 2023
Walmart will close four Chicago stores on April 16, noting in an unsigned announcement that the “difficult decision” stems from a lack of profitability for the retailer in the city. The stores’ pharmacies will remain open for up to 30 additional days to serve patients. “We know the community will have questions about why we are closing these locations,” said the announcement.
ROI Revolution
APRIL 12, 2023
An impending recession. Rising inflation rates. Supply chain strain. Constantly shifting consumer behaviors. And a fluctuating economy. With so much uncertainty in today’s ecommerce landscape, many businesses are cutting back on marketing – and neglecting their long-term business growth in the process. In fact, according to ROI Revolution’s 2023 State of Digital Marketing Survey, only 42.1% of businesses are increasing their marketing budget this year, compared to 53.7% increasing their budget i
RetailDive
APRIL 12, 2023
The beauty company finalized its sale to investors, including Jefferies Finance, and appointed Cliff Moskowitz to the chief role.
Smile.io
APRIL 12, 2023
Humans have been telling stories for as long as we’ve been around. Parents tell stories to help their kids fall asleep at night, coaches tell stories to inspire their teams to win the championship, and your friends tell stories just to put a smile on your face. Why? Because people remember stories better than they remember most things. Stories make you feel something and allow you to be emotionally invested in the characters.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
RetailDive
APRIL 12, 2023
Small chains are most at risk due to lack of capital to build an omnichannel offering.
RetailWire
APRIL 12, 2023
Wegmans may replace its Buzz Coffee Shops with self-service stations in some or all of its stores. The company issued the following statement: “We are in the process of piloting a self-serve coffee model at select stores in Rochester. As part of this pilot, we are introducing self-serve coffee machines that allow customers to choose from a variety of specialty and brewed coffee drinks, made freshly just for them.
RetailDive
APRIL 12, 2023
After a test run in some of its physical showrooms, the custom suits brand is broadening availability of its nascent women's offering.
Liveintent
APRIL 12, 2023
Let’s face it. Conversions get all the credit. Sure, awareness puts people in the funnel and consideration keeps them moving. But when it comes to measuring the true success of a campaign, conversions provide the hard proof: sign-ups, downloads, trials, and purchases. So, naturally, it’s easy to get excited about measuring conversions. Still, it’s important to remember that each advertising channel is different and can yield conversions in different ways.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
RetailDive
APRIL 12, 2023
Eleven of the specialty grocery chain’s locations are now equipped with Amazon One technology, and one will welcome Amazon’s Dash Cart in the coming weeks.
Forrester eCommerce
APRIL 12, 2023
Pity our friend ChatGPT — he is misunderstood and destined to disappoint every C-suite executive who sees him as a magic force that eliminates the need for human agents in their contact center. He is a powerful fellow that will have an outsized impact on the contact center, but not yet and not on his own.
RetailDive
APRIL 12, 2023
The hair color company will offer customers discounts and free services based on their membership tier available for at-home and Hair Color Bar clients.
Prisync
APRIL 12, 2023
You’ve come to the right place if you’re trying to determine how much to charge.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
RetailDive
APRIL 12, 2023
Melanie Babcok takes on the role as many retailers delve into advertising as an additional revenue stream.
MagentoBrain
APRIL 12, 2023
The practice of obtaining backlinks from other websites to your own is known as link building. It is an essential component of search engine optimization (SEO) as search engines use links to determine the value and relevance of a website. The more high-quality links a website has, the higher it will rank in search engine results pages (SERPs). Link building involves different strategies, such as creating high-quality content that other websites would want to link to, guest blogging, broken link
RetailMinded
APRIL 12, 2023
Although many students might live on a shoestring budget and, thus, might have a fairly low buying power, marketing to them is still wise due to many reasons. Students make up a large piece of the modern consumer market. Thus, targeting them is a great way to build brand awareness. Also, they have a huge influence on their peers, which can help you attain more prospects with less effort.
RetailWire
APRIL 12, 2023
Pet owners who want only the best for their dogs and cats are spending big on foods made with human-grade ingredients. “Many are pushing natural or healthy, and people look at the ingredient list and assume because they recognize everything that the diet has to be healthier,” said Cailin Heinze, a board-certified veterinary nutritionist and executive director of the Mark Morris Institute.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailMinded
APRIL 12, 2023
Starting a business selling an industrial equipment can be exciting. While it promises profitability, an in-depth understanding of how the market works is necessary. This sector generally includes a range of manufacturing sub-sectors that create end products. Examples of niches that can use industrial equipment are construction, infrastructure, mining, agriculture, and transportation.
RetailWire
APRIL 12, 2023
Americans are willing to wait up to three weeks to receive deeply discounted items from online platforms such as Temu. Demand for same- or next-day delivery has dropped in the past year from 18 percent to 10 percent, according to Popout.
RetailMinded
APRIL 12, 2023
Content marketing is the best bet for you when you are a student entrepreneur or blogger looking to promote your site. This form of advertising doesn’t require investing a lot of money into it. Besides, you can engage in it yourself. Content marketing isn’t too complicated when you have a solid strategy. Of course, creating one takes a lot of time. As a student, you might lack it.
RetailWire
APRIL 12, 2023
Clothing from Abercrombie & Fitch, Anthropologie, Free People, Levi Strauss, Madewell, Urban Outfitters and Zara top the list of brands popular in the resale market. Second-hand clothing sales are expected to jump to $70 billion in 2027, up from around $44 billion today.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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