Wiser

JANUARY 17, 2024

Pricing plays a critical role in determining a product’s market position, sales growth, and profitability. A well-thought-out pricing strategy can be the difference between a product that flies off the shelves and one that lags behind. One such strategy that has gained traction for its effectiveness is life cycle pricing. Life cycle pricing is a dynamic approach that considers the various stages a product goes through, from introduction to the decline stage.

Games 140

Games Management Consumer Marketing 140

Forrester eCommerce

JANUARY 17, 2024

Last night I participated in Tinuiti’s Bold Predictions & Bold Wines, a fun way to learn about wines before holidays with the family while also discussing opportunities for CMOs in 2024. I learned some really great tips which are too good not to share: When it comes to measurement, listen, learn, and lean in.

Customer 354

Customer 354

Retail TouchPoints

JANUARY 17, 2024

Luxury resale marketplace The RealReal has partnered with digital ID platform Eon and joined its Eon Exchange , an ecosystem of integrated apps, partners and services. Through this integration, The RealReal hopes to streamline the process of consigning items on its marketplace. Owners of luxury fashion items from Eon’s network of brand partners will be able to scan their item to access its history, including provenance and previous sale history, and will now be given the option to consign with

Fashion 255

Fashion Technology Information Consumer 255

Forrester eCommerce

JANUARY 17, 2024

Forrester just published The Canada Net Promoter Rankings, 2023 report, which includes the Net Promoter Score℠ (NPS) and industry rank for 100 brands across nine industries.

Customer Experience 285

Customer Experience Recommendation Consumer Customer 285

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Retail TouchPoints

JANUARY 17, 2024

The relationship between dogs and humans can be traced as far back as 30,000 years ago. But our four-legged friends no longer help us hunt, and instead we send them Valentine’s cards (Moonpig reported a 30% year on year increase this year). Pets have never had a bigger role in our lives. Not only are we welcoming more furry friends into our homes, with 3.2 million households adopting a pet over the pandemic alone, 85% of us now see them as part of the family.

Marketing 254

Marketing Outdoor Consumer Subscription 254

Forrester eCommerce

JANUARY 17, 2024

Securing technology is hard. It’s another challenge entirely when that technology operates off our planet. Space systems — a combination of ground systems, space vehicles, and networks designed to perform space-based tasks — are comprised of complex, interconnected technologies that require their own discipline of resilient engineering. And it depends on risk management.

Management 276

Management Technology Operations Customer 276

Forrester eCommerce

JANUARY 17, 2024

Marketing technology (martech) is the engine that powers marketing strategies. It encompasses tools and solutions to execute, automate, and optimize marketing efforts. Investment in martech has become a priority in recent years as companies seek to engage with their customers more effectively and improve marketing performance.

Technology 251

Technology Improvements Marketing Customer 251

Retail TouchPoints

JANUARY 17, 2024

Ikea , which debuted its Plan and Order Point store format in Dallas in November 2023 , will add four additional locations this year, with more to follow. Smaller than traditional Ikea brick-and-mortar locations, these stores offer design consultations and serve as customer pickup points. The new Ikea stores will be located in Austin, Texas (scheduled for summer 2024), the Atlanta metro area, and two locations in greater Los Angeles.

Retail 147

Retail Other Customer Fulfillment 147

365 Retail

JANUARY 17, 2024

The retail scene in Belfast welcomes a new addition with the opening of a Sports Direct store in Boucher Retail Park, an initiative of Frasers Group plc. Occupying 35,000 square feet, this new store represents a significant upgrade from its previous location within the same park, enhancing the shopping experience for local customers. Set in a modern and spacious environment, the store brings together an extensive selection of sports and lifestyle brands.

Leisure 104

Leisure Retail Games Events 104

Practical eCommerce

JANUARY 17, 2024

Segmenting emails puts the right offers and messaging in front of the right people at the right time. The post Secrets of Email Segmentation appeared first on Practical Ecommerce.

eCommerce 96

eCommerce Marketing 96

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

TalkingRetail

JANUARY 17, 2024

Yates’s Original Australian Wine is returning to Parfetts. The beverage, sometimes referred to as ‘Aussie White’, is a blend of Australian wines and grape brandy and has been a favourite in the UK for decades. Wholesaler Parfetts has sourced the fortified wine in response to… This story continues at Parfetts brings back Yates’s Original Australian Wine.

Reference 95

Reference Retail 95

RIS News

JANUARY 17, 2024

The shared registry will include access to a wide range of products, from KitchenAid and Le Creuset exclusives at Crate & Barrel, to nursery items and designer entertainment pieces.

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94

RetailDive

JANUARY 17, 2024

Major retailers and consumer packaged goods companies foresee their sales growing or remaining the same from last year, the report found.

Retail 107

Retail Marketing Consumer 107

Profitero

JANUARY 17, 2024

Walmart has rolled out a major change to its retail media offerings: brands can now bid on competitor brands’ keywords for search, display and video ads. Brands will have the first 2 positions on top of search reserved for their items, but competitors can claim other available sponsored spots if they outbid. What's the takeaway for brands selling at Walmart?

Other 78

Other Retail Marketing eCommerce 78

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Operations

RetailDive

JANUARY 17, 2024

The executive, along with Brooklinen CEO Billy May, discussed recent challenges in the sector and how to usher the brands into the next era of growth.

Marketing 101

Marketing 101

RIS News

JANUARY 17, 2024

In this transcript, RIS News editor Maia Jenkins talks with Michael Spataro, chief customer officer at Legion, about how generative AI is transforming workforce management by intelligently automating tasks such as forecasting and scheduling.

Management 78

Management Retail Customer 78

RetailDive

JANUARY 17, 2024

CEO Dave Kimbell discussed recent innovations the retailer has introduced and why the beauty category is expected to remain strong.

Retail 107

Retail 107

RIS News

JANUARY 17, 2024

Carter’s and Lowe's announced changes due to retirements, while Gap announced two C-suite appointments. Get the details.

85

85

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

RetailDive

JANUARY 17, 2024

The luxury skin care company, which recently received funding from L Catterton, is bringing on the former chief executive of Tula for its top role.

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95

Jamf on Retail

JANUARY 17, 2024

Jamf partners up with our allies in the retail space to enhance the customer retail experience. Read this blog to learn more about how Jamf and our partners can make a difference.

Operations 74

Operations Retail Blog Customer 74

RetailDive

JANUARY 17, 2024

Leaders from Wayfair and SSENSE discussed how they are spearheading good CX by emphasizing a smooth digital checkout at NRF 2024.

Improvements 93

Improvements Retail 93

365 Retail

JANUARY 17, 2024

To commemorate the 20th anniversary of ISE and the 200th anniversary of Passeig de Gràcia, one of the major avenues in Barcelona and home to Casa Batlló, Integrated Systems Europe (ISE) is sponsoring a projection mapping on the façade of the iconic Gaudí building. Following Refik Anadol’s mappings in 2022 and 2023, Casa Batlló has once again invited a renowned digital artist to transform the building into a canvas for technology-driven art.

Events 62

Events Arts Technology Presentation 62

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

RetailDive

JANUARY 17, 2024

Will Righeimer will lead the Kristen Bell and Dax Shepard-founded baby brand after it was bought out of bankruptcy last month.

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76

TalkingRetail

JANUARY 17, 2024

Nisa partner PGNJ’s newest store in Rutherglen – Nisa Local Wee Mill - will be the first to take electronic shelf labelling, which includes larger digital displays for promotions.

Electronics 59

Electronics Retail 59

RetailDive

JANUARY 17, 2024

The home improvement retailer promoted company veteran Margi Vagell to take over for the retiring Don Frieson.

Supplies 79

Supplies Improvements Retail 79

RetailMinded

JANUARY 17, 2024

The restaurant business has always been a tough nut to crack, but things have hit a whole new level of challenging ever since the pandemic. Even well established restaurateurs are now grappling with dwindling footfalls, inflationary pressures, and rising rents and wages, among a slew of other factors, that are slowly, but surely running them out of business.

Subscription 59

Subscription Events Fashion Article 59

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

TalkingRetail

JANUARY 17, 2024

Industry analysts have responded to the surprise inflation rise to 4% in December 2023, up from 3.9% in November, largely driven by rises in the price of cigarettes and alcohol.

Marketing 52

Marketing Retail 52

RetailWire

JANUARY 17, 2024

Hoping to regain ground in the competitive Chinese market, Apple is temporarily lowering the prices of some of its latest iPhones by $70 and some MacBook Air laptops by a whopping $112.

Marketing 52

Marketing 52

365 Retail

JANUARY 17, 2024

Inventory control in challenging conditions presents a significant hurdle. While traditional warehouses offer predictable setups, relentless outdoor settings subject stocks to the whims of extreme temperatures, dust, and moisture. This circumstance can easily lead to misplaced tools hindering productivity, hidden stock posing safety risks, and discrepancies draining profits.

Outdoor 52

Outdoor Technology Operations Management 52

Digital Doughnut

JANUARY 17, 2024

There’s a special synergy between Conversion Rate Optimisation (CRO) and compelling content - a dynamic duo for brands across both B2B and B2C. At the heart of this symbiotic relationship lies the profound impact they have on increasing engagement, encouraging repeat visits, and unlocking new avenues for revenue growth.

B2C 52

B2C B2B Technology Operations 52

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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

Customer Data