August, 2019

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Demystifying text message marketing

GetElastic

The lack of integration is a subject for another article (stay tuned), but this article will lay out the practical uses of SMS as an insight to where marketing professionals can leverage existing tools on existing platforms to begin leveraging the most-read medium of all.

Marketing 148
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The CMO/CIO Paradox

Forrester eCommerce

Over the past few years, countless articles have been published on the growing importance of CMO-CIO collaboration. Of course, it seems so evident that the relationship between CMO and CIO should thrive in a world imposed with such demand for innovation. Every business needs technology. Every product needs a brand.

Article 368
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Ebay Dropshipping From Amazon – Pros/Cons And How It Works

My Wife Quit Her Job

This article will explain the details of how Ebay dropshipping works and the pros and cons of this ecommerce business model. But if you peel back the onion, you’ll quickly realize that dropshipping on Ebay might make you a few bucks here and there but it is definitely not a good, sustainable long term business model.

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How to Add Subscription Boxes to Your Existing Online Shop

ecomdash

This article covers everything you need to know about preparing your online shop for the addition of a subscription box. The post How to Add Subscription Boxes to Your Existing Online Shop appeared first on Ecomdash.

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Let’s connect at e-connect Europe 2019

GetElastic

Email editor@getelastic.com if you’d like to be considered for an onsite interview as a subject matter expert or to submit an article. Let us know if you’re attending the show, we’d love to hear about your own digital transformation. The post Let’s connect at e-connect Europe 2019 appeared first on Get Elastic Ecommerce Blog.

Events 121
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Is conversational commerce just hype?

GetElastic

This article was originally published on LinkedIn. By the way: keep in mind that we’re in the early days of voice, and that Google Assistant is now estimated to be a resident on more than 1 billion devices worldwide. The post Is conversational commerce just hype? appeared first on Get Elastic Ecommerce Blog.

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Holiday Secret Weapon: Scaled, Distributed, Personalized Content

RTP blog

Articles tend to rank above product pages for SEO. Maximize the value of advertising by being able to create targeted landing pages on the fly, which delivers a better customer experience. Strong content is also one of the best drivers for organic search. A product page with the “buy” button is just one click away.