Sat.Jun 29, 2019 - Fri.Jul 05, 2019

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Three Things Consumers Wish Were Simpler — And How Brands Can Deliver

RTP blog

For example, 80% of digital consumers report that easy-to-find contact information online or within an app is important, but only 49% of consumers say brands are meeting this need. Consumers also are looking for simplicity in their service experience, as they want to resolve issues on their terms and time.

Consumer 150
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How To Optimize Your Ecommerce Sales Funnel for More Revenue

Optimizely

To do this, use the below equation: Average number of days from the first contact with customers until the day of the first purchase = average length of your sales cycle. Measuring how much time consumers spend in each stage of the funnel can help you to identify any snags or hiccups in the customer journey where buyers drop off.

eCommerce 240
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Shopping Cart Abandonment: 7 Tips to Capture Revenue

Groove

Shipping is a crucial aspect of your eCommerce business because it is the consumer’s first point of contact with your product. Among many available options, we we recommend using promoting free shipping and discounts and promotions. Free Shipping. Therefore, it is inherently important to develop a successful shipping strategy.

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5 benefits of content personalization for B2B marketers

GetElastic

This begins with obvious tactics such as inserting the contact name in your email greeting, and using their company name in the emails you send them. Fortunately, there are many personalization techniques that can make your marketing emails more engaging for your business clients.

B2B 132
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Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

After reading, you’ll gain insight into the following components: How to develop a framework for analyzing a vendor’s contact and account data. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace. Critical integrations that fit directly into your sales processes and workflows.

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Marketo Review: Your Must-Have Marketing Solution (June 2019)

Ecommerce Platforms

A single contact management platform to help convert customers into advocates. Importantly, the prices for Marketo aren't available on their website, so you'll need to contact the sales team. If you're willing to contact the sales team, you might discover options that we don't know about. Marketo: Integrations.

Marketing 131
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The Ultimate Bindo POS Review: Get The Full Particulars

Ecommerce Platforms

In addition, you can have a section which displays all invoices, custom quotes and suppliers' contacts. If you want to take your email marketing game to the next level, Bindo lets you connect to third-party platforms like MailChimp and Constant Contact. Alternatively, you can contact Bindo via mobile anytime between 9.30

POS 91
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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. The digital age has brought about increased investment in data quality solutions. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information.

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Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

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Best Practices for Marketing Database Cleanse

ZoomInfo has produced this eBook to help marketing leaders understand best practices around cost and value when it comes to choosing a B2B contact data provider. Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. This buyer’s guide will cover: Buying Considerations.

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How ZoomInfo Enhances Your Database Management Strategy

It involves finding a data management provider that can append contacts with correct information — in real-time. It's quite a process for marketing teams to develop a long-term data management strategy. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.

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3 Mistakes Organizations Make While Developing ABM Programs

Inadequate contact inventory within universe. Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process. Wasteful technology and service spending.

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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Export results: Easily export candidate data (including contact info) to Excel, shared with colleagues to review or upload in bulk to a recruiter's applicant tracking system. Candidate and company profiles: Preview and expand search results to find a candidate's job history and career experience or a company's details.

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How ZoomInfo Solves Recruiting Pain Points

To begin getting these candidates in the right positions, it includes utilizing updated contact data and enhancing your outreach strategy for improved effectiveness. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.

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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.