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Next-Gen Co-Brand Cards are Tailored to You, by You

Retail TouchPoints

In a world filled with loyalty offers, it’s all about offering the right rewards and experiences at the right moments. The real magic is in how you tailor an experience to make people feel seen, but not encroached upon. If you’re a retailer, that could mean launching a co-brand program to offer distinct value proposition designs.

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Loyalty Programs: Why and how do they work?

Optimizely

Loyalty programs have come a long way since Betty Crocker first introduced its box top coupons in 1929, ushering in a new era of modern customer loyalty. Today, brands no longer have to be retail icons or superpowers to be able to launch loyalty programs. belong to at least one loyalty program, and a typical U.S.

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Let’s Put Your Loyalty Data to Work

Optimizely

In an earlier article , we discussed how loyalty programs work and why brands should invest in them. We suggested that the key to a successful loyalty program is keeping customers engaged and emotionally connected. The argument for loyalty programs does not end here.

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Fickle Consumers? CVS Prescribes its CarePass Paid Loyalty Program

Retail TouchPoints

We want to help you on your path to greater health, and there are a lot of ways that we support that,” said Adam Volin, General Manager of CarePass at CVS Health in an interview with Retail TouchPoints. “ Our pharmacists know their community, they’re trusted experts.

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How to Seamlessly Migrate Your Rewards Program

Smile.io

Your entire brand experience should work together to deliver the best customer experience possible. This includes your product line-up, promotional campaigns, and loyalty program.   If not, it may be time to migrate your loyalty program.  Table of Contents Why migrate your loyalty program?

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Loyalty Programs vs. Pay to Join Memberships

Smile.io

And it’s earned through the experiences a customer has with your business over time. What makes it more valuable than short-term revenue is that a loyal customer will be your brand advocate, bring in customers, and always choose you over a competitor.  Free to join programs are effective customer acquisition tools 2.

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Rewards Case Study: PetSmart Treats Rewards (+How to Recreate ther Program)

Smile.io

Whether you’re looking to pamper your pup or pick up a treat for your cat, they’re a popular go-to for one-stop shopping.  Part of this success can be attributed to its loyalty and rewards program— Treat Rewards.   The pet industry giant recently refreshed its program.