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How to Improve Digital Privacy and Trust Between Consumers and Companies

Retail TouchPoints

the past year was the most active to date for passing state-by-state data privacy laws. is weighing national data privacy and security regulation to help companies keep up with the patchwork of state laws. Instead of a one-sided disclosure, data privacy can and should become more of a dialogue and a choice for consumers.

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Sephora to Pay $1.2M for California Data Privacy Violations

Retail TouchPoints

million for selling consumers’ personal information without informing them first and not processing customer requests to opt out of sale of their data, in violation of the California Consumer Privacy Act (CCPA). Follow the law, do right by consumers, and process opt-out requests made via user-enabled global privacy controls.”.

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BJ’s Names New Chief Information Officer

Retail TouchPoints

In her new role, Harve will be responsible for the strategic leadership and direction of the company’s information technology organization to drive business outcomes, optimize revenue growth and improve operating efficiencies. Harve will report to Bob Eddy, the retailer’s Chairman and CEO.

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Privacy Isn’t Binary: The 2021 US Privacy Segmentation

Forrester eCommerce

Consumers’ privacy-protecting behaviors are one of the four forces shaping this new marketing reality, but not every consumer has the same expectations, preferences, or concerns around information sharing. Data deprecation is here, forcing marketers to stop hoovering up consumer data for opaque use cases. Our new […].

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Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

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TikTok Hit with €345 Million Fine for Data Privacy Violations in Europe

Retail TouchPoints

The Irish Data Protection Commission (DPC) has fined ByteDance -owned TikTok €345 million (approximately $368 million ) for a series of violations of children’s data privacy. Elaine Fox, TikTok’s Head of Privacy for Europe, said in a statement that the company disagrees with the decision, particularly the size of the fine.

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5 Privacy Policy Generator Options For Your Website

Kissmetrics

If you collect information from your website visitors, you may be required by law to post a privacy policy on your website. While not every country has privacy policy requirements, many auxiliary laws make the addition of a privacy policy necessary for compliance. So, how do you create a privacy policy?

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