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MAPIC Awards 2023 Announces Shortlist

365 Retail

Mapic Awards Winners from 2022 The esteemed jury panel for this year’s awards is chaired by Ana Guedes De Oliveira, Executive Director Developments at Sonae Sierra in Portugal.

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Which Retail Tech Is The Real Deal?

RTP blog

Debbie Hauss, Editor-in-Chief: Right now I think the technology retailers need to pay the most attention to is Artificial Intelligence (AI). Adam Blair, Executive Editor: By nature I’m somewhat suspicious about the potential of new gizmos to truly improve the shopping experience.

Retail 150
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Carnival and their Guest Experience Digital Transformation

GetElastic

When the world’s largest leisure travel company, Carnival, wanted to create the ultimate vacation experience aboard their ships, they realized they needed to improve the convergence among the physical and digital worlds into a seamless experience.

Travel 146
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4 ways to be optimizing for voice search

GetElastic

In contrast to leisurely PC browsers, people performing voice search are in the middle of a busy day. Best practice is to aim for a reading grade of 8-10, and check your copy’s readability using a tool like Hemmingway Editor , Gunning Fog or Readable. This is why it’s so important to go “mobile first”.

Mobile 136
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The 8 Best Brand Communities and Why They're Successful

Smile.io

Since great brand communities have to be accessible, by embracing the values of both athleticism and leisure, Lululemon has made its brand community easy to try out and join, but still exciting to engage with through its events and ambassadors. Community doesn’t get much better than that! Ready to launch your own brand community?

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How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands

BigCommerce

Staying on top of all the names, contact information, and details is difficult, especially once you start actually communicating with journalists and editors, so I recommend using CRM software (preferably free if you’re on the budget or just don’t want to spend cash you don’t have) to organize everything. Re: Loved your article about [topic].

eCommerce 340
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How to Dropship on Shopify – A Step by Step Guide

Ecommerce Platforms

Scroll through the results at your leisure and click on the goodies you want to sell by hitting the ‘select product' button. Never fear, you can do all this from the convenience of Shopify's theme editor, which means there's no need to toggle between hundreds of tabs! This should take you to the Oberlo app. The shipping cost.

Shopify 171