modern-psychological-pricing 
Wiser
NOVEMBER 2, 2017
Even though we are deep into the retail consumer’s mindset, we all end up making purchases based on psychological pricing. These prices appeal to us emotionally, even if we don’t realize it. As retailers and brands, harnessing the power of psychological pricing is an invaluable asset. .
Retail TouchPoints
APRIL 17, 2024
This phenomenon is described perfectly by Sherry Turkle, a leading expert on the social and psychological effects of technology, as being “alone together.” As we look around our streets, cafes and dinner tables, we see people together, but they’re not making eye contact, much less conversing. Instead, they’re transfixed by their screens.
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Retalon
AUGUST 22, 2023
In today’s highly competitive online marketplace, getting your pricing strategy right is absolutely crucial for ecommerce success. This comprehensive guide will take you through everything you need to know to strategically price your products for optimal profitability and growth. What exactly is an ecommerce pricing strategy?
Kissmetrics
NOVEMBER 25, 2020
In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By By leveraging common psychological triggers all people have,” you might hear, “you can drive more sales.”. This is where marketers often leverage the theory of dual processing in psychological marketing.
365 Retail
OCTOBER 3, 2022
Price differences also matter to many. Modern businesses now have a challenge: becoming sustainable while hitting goals and objectives. That could be the key to unlocking buyers’ psychology and making companies and their products attractive. Sustainable packaging eases the transport of goods in stacks.
365 Retail
NOVEMBER 1, 2023
Organic materials such as wood and stone can lend a sense of earthy authenticity to the store, while polished metals and glass can evoke a more modern, sleek atmosphere. When selecting colours, consider the psychology behind them and how they resonate with your target audience. Avoid the temptation to go overboard with vibrant hues.
Korona
MARCH 8, 2022
Implementing emotional and psychological strategies can work wonders for reaching your goals. Psychological Tactics : How to Word a Special Offer. By enticing customers to consider their brand or product with price reductions and sales, companies can potentially gain some much needed exposure and market share. Table of Contents.
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