Retail TouchPoints

JANUARY 24, 2024

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

B2B 241

B2B eCommerce BigCommerce Omnichannel 241

Forrester eCommerce

JANUARY 27, 2022

Brands have experienced massive business disruption because of the pandemic, shifts in consumer behaviors, changes to the advertising and data ecosystems, and rising concerns around privacy.

Marketing 195

Marketing Omnichannel Consumer Customer 195

Digital Doughnut

MARCH 13, 2024

Plus, we discuss the importance of customer privacy, interactive content, and omnichannel strategies to engage your audience effectively. From AI-driven personalization to the importance of sustainability, and the impact of short-form video content to voice search optimization, we cover the essentials.

Marketing 98

Marketing Omnichannel Article Customer 98

Retail TouchPoints

JUNE 13, 2023

This involved creating a seamless omnichannel experience that allowed customers to interact with us both in-store and online without friction.” Cybersecurity and privacy are non-negotiable: As we become more digital and data-driven, the importance of cybersecurity and privacy cannot be overstated.

Supplies 240

Supplies Customer Experience Technology Omnichannel 240

Retail TouchPoints

MARCH 29, 2022

The end result was a win-win: what began as a way to collaborate with data and optimize offers to existing customers became a robust platform for truly understanding customer needs, protecting privacy and establishing stronger relationships across online and offline channels. Truly successful data collaboration, however, is omnichannel.

Customer 217

Customer Channel Technology Improvements 217

Retail TouchPoints

DECEMBER 29, 2022

People’s increasing need for privacy, tight schedules and past experiences with rude customer support agents are only a few. Omnichannel support system. By building an omnichannel customer support strategy, you can gain insights into your customer behavior, preferences and patterns. This could be due to various reasons.

Customer Experience 332

Customer Experience Management Customer Retail 332

Retail TouchPoints

JULY 21, 2022

Data privacy has come into sharper focus over the past year thanks to new state legislation and federal privacy laws like the American Data Privacy and Protection Act (ADPPA). In fact, by the end of 2024, 75% of the world’s population will have personal data protected under modern privacy regulations , according to Gartner.

Marketing 278

Marketing Consumer Information Customer Retention 278

Retail TouchPoints

JULY 25, 2022

The new BOPIS offering is supported in the stores with an omnichannel pick-and-pack offering from VTEX , which has been providing a range of technology solutions for Victoria’s Secret Chile since October 2020. Poor Delivery Ecosystem, Privacy Concerns Fuel Click-and-Collect Growth.

Fulfillment 211

Fulfillment Shipping Costs Omnichannel Operations 211

Retail TouchPoints

SEPTEMBER 13, 2022

Through the new partnership, KPM’s first-party data is now available to be packaged with Magnite’s omnichannel advertising inventory, which has a heavy emphasis on connected TV (CTV) but spans a range of digital formats including display and online video as well.

Omnichannel 235

Omnichannel Supplies Retail Improvements 235

ESW

OCTOBER 2, 2023

Challenge 2: Providing Omnichannel Customer Service Omnichannel customer service is the integration of various customer touchpoints into a unified communication system. Not only should you offer different ways for shoppers to seek assistance, but those channels should be integrated for an omnichannel strategy.

Payment Services 154

Payment Services Customer Payments Omnichannel 154

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

Omnichannel Integration: The lines between physical and online retail continue to blur as omnichannel strategies take center stage. Security and Privacy: As technology advances, the demand for heightened security and privacy measures in retail becomes increasingly crucial.

Payment Services 98

Payment Services Retail Supplies Omnichannel 98

RetailMinded

APRIL 3, 2024

In 2024, two critical factors will demand your attention: Consumer Privacy Rights Act (CPRA) and operational efficiency. Understanding CPRA The Privacy Right Act is there to, well–protect the privacy of your customers. But is it the Consumer Privacy Rights Act or California Privacy Rights Act?

Payment Services 52

Payment Services Retail Mobile Payments Operations 52

Retail TouchPoints

MAY 10, 2022

Now, the inaugural RICE represents an expanded collective of well-known events and brands across ecommerce, omnichannel and store design. Omnichannel’ is no longer a buzzword but table stakes, and there are so many new ways for brands to engage with consumers and drive retail sales, including social commerce and the metaverse.

Retail 262

Retail Internet Retail Events Omnichannel 262

365 Retail

DECEMBER 12, 2023

Third-party cookies are being phased out by major browsers and privacy regulations are in full force. On top of that, customers are demanding greater privacy and control of their data. The actionable insights Amperity provides are especially valuable as Rhone prepares for a post-cookie and privacy-first future.

Customer Data 52

Customer Data Customer Retail Omnichannel 52

Retail TouchPoints

JANUARY 15, 2024

In fact, 30% of respondents believe that the biggest area of opportunity for AI is in stores to aid omnichannel and loss prevention efforts; and Transforming customer experiences specifically through the use of generative AI.

Retail 310

Retail Customer Experience Technology Operations 310

Retail TouchPoints

DECEMBER 15, 2023

Broadening Chewy’s Customer-Centric Vision Chewy partnered with both veterinarians and customers to design the in-practice and post-visit experience and create “thoughtfully designed spaces for the comfort and privacy of our customers and care team,” Mita Malhotra, President of Chewy Health, shared in a statement.

Fulfillment 256

Fulfillment Customer Channel Operations 256

Retail TouchPoints

JULY 19, 2022

The industry is moving away from an overreliance on data acquired from other companies and moving toward privacy by design frameworks for retailers with direct consumer relationships. Advertisers will then be able to create better-targeted omnichannel campaign strategies that deliver valuable results.

Retail 268

Retail Multi-channel Omnichannel Technology 268

Retail TouchPoints

MARCH 5, 2024

Unlike the third-party advertising methods of the past, offsite retail media does not compromise users’ privacy; it exclusively utilizes data that users have consented to provide, via tools like a data clean room (DCR) that anonymize data, turning it into segments of aggregated information.

Retail 261

Retail Customer Data Channel Arts 261

Retail TouchPoints

MARCH 29, 2021

Continually mining and employing data is essential if retailers — and their brand partners — are going to meet shoppers’ expectations of seamless, omnichannel shopping experiences. Do I have a strategy that will stay compliant with the changing privacy laws like the CCPA? Do I have the right data strategy to drive shopper loyalty?

eCommerce 299

eCommerce Payments Retail POS 299

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. .

Customer Loyalty 216

Customer Loyalty Customer Retail Shipping Costs 216

Retail TouchPoints

AUGUST 29, 2023

For example, you can build the most accurate personalization engine, but if your customer feels that their privacy is invaded or they don’t trust it because the interface is confusing, it defeats the purpose.

Multi-channel 233

Multi-channel Retail Customer Experience Customer Data 233

Retail TouchPoints

OCTOBER 13, 2022

As the concurrent shift toward consumer privacy and away from third-party cookies continues, brands are going to have to intelligently leverage data to better understand their consumers and forge more strategic (and unique) paths to growth. Using Data to Unlock Expansion Opportunities. Building a DTC Brand Beyond Borders.

Omnichannel 262

Omnichannel Consumer Outdoor Channel 262

Retail TouchPoints

JULY 22, 2020

For privacy reasons when I was rising through the ranks as a rare Black banker, I sometimes used a pseudonym, based on my middle name ‘James,’ when photographing strangers,” Zeitlin wrote. Like many omnichannel apparel retailers, Tapestry has struggled with the effects of the coronavirus pandemic.

Omnichannel 205

Omnichannel Apparel Reference Retail 205

ESW

JUNE 23, 2023

They are also offering convenient, flexible and omnichannel delivery and return options like buy online, pick up in store and buy online, return to store. Countries across the globe are responding to this concern by adopting more stringent data privacy laws, and only the brands that adhere to these laws will continue to thrive.

Consumer 78

Consumer eCommerce Payment Services Shipping Costs 78

Retail TouchPoints

JUNE 15, 2021

LiveRamp’s Safe Haven platform enables data and analytics collaborations between Carrefour and its CPG partners in a safe, privacy-preserving environment. That’s why finding secure ways to share relevant consumer insights while still respecting customer privacy is becoming essential.

eCommerce 191

eCommerce Retail Supplies Customer Experience 191

Sailthru

APRIL 21, 2023

Shopping is now an omnichannel, 24-hour-a-day experience that spans mobile, SMS, in-app purchases, social media channels, and digital wallets. Access to locked/premium content Permissions and Privacy There is a clear decline in the appeal of personalization tactics when it comes to data the shopper did not disclose. billion by 2026.

Retail 78

Retail Games Social Media Download 78

Retail TouchPoints

NOVEMBER 11, 2020

Align compliance, customer privacy and data security: Many retailers are having employees work remotely. This also includes taking time to understand how the regulatory and privacy landscape may have changed during COVID-19, and its impact on existing data policies, so you can move towards the goal of continuous compliance.

Merchant Services 166

Merchant Services Retail POS Presentation 166

lateshipment

APRIL 28, 2024

As businesses strive to deliver personalized experiences, they must also navigate complexities in the form of transparent data collection, secure privacy regulations, and most importantly, maintain customer trust while delivering personalized experiences.

Customer Experience 130

Customer Experience eCommerce Customer Merchant Services 130

Retail TouchPoints

SEPTEMBER 8, 2022

Whether your ecommerce storefront is an omnichannel model like BOPIS or just a simple Shopify page, managing card-not-present payments is a persistent challenge. For the sake of user privacy, this is not an invasive process, either. Why Conversion and Security Aren’t Mutually Exclusive. Keeping Security Behind the Scenes.

Payment Services 252

Payment Services Payments Social Media Information 252

ESW

SEPTEMBER 29, 2023

To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Eva Ponce , the director of the MIT Omnichannel Distribution Strategies Lab at the MIT Center for Transportation & Logistics. Because customers demand it.

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146

365 Retail

MARCH 4, 2024

We wanted technology that was omnichannel and would take us into the future – and a partner that was solution-focused.” As a cloud-native rather than cloud-based solution, Sitoo guarantees resilience, data security, and privacy.

POS 52

POS Marketing Retail Sporting Goods 52

UpSellIt

MAY 17, 2023

Before we go further, it’s important to note that anonymous website visitor tracking must be conducted in accordance with privacy laws and regulations. Once you gain information on what’s working and what’s not, you can fine tune your strategies and create omnichannel campaigns that turn visitors into customers.

Information 99

Information Improvements Omnichannel Customer 99

lateshipment

JANUARY 17, 2023

Omnichannel experience will be play a huge role in offering customer convenience. While the ‘buzzword’ omnichannel has been making waves for the past few years, it has still proven to be a relevant trend when it comes to customer experiences, solely due shoppers’ need for seamless shopping experiences.

eCommerce 130

eCommerce Merchant Services Omnichannel Customer Experience 130

Retail TouchPoints

MAY 7, 2021

Offering a consultation process that’s driven by a digital tool not only shows that Madison Reed is a digitally minded company, but it also supports our omnichannel strategy to deliver a consistently rewarding experience both online and in store.”.

Mobile 168

Mobile Technology Omnichannel Customer 168

Optimizely

MAY 23, 2019

H&M: Omnichannel and push notifications. It also recognizes the importance of making its mobile app a key part of its omnichannel strategy in order to create a cohesive user experience. Best Buy: Visual search and omnichannel. Best Buy uses visual search to ensure its mobile app fits in its omnichannel strategy.

Mobile 150

Mobile eCommerce Omnichannel Recommendation 150

Retail TouchPoints

NOVEMBER 30, 2021

Commercial email open and click rates are on the decline, SMS/text marketing is simply offensive to customers, display ads are outright ignored, and impending privacy legislation and removal of third-party cookies will make retargeting nearly impossible. Omnichannel. Unobtrusive.

Social Media 236

Social Media Marketing Customer Recommendation 236

Retail TouchPoints

JUNE 27, 2023

But number three was in-store and omnichannel sales data. “At the top of the list was traffic quality and traffic scale. That’s all about on-site search, and that makes sense because that’s where most of the dollars are going today. They wanted to know how those ads were driving sales in-store.

Retail 256

Retail White Paper Customer Experience Marketing 256