Kissmetrics

MARCH 2, 2021

Find content to share : Search for multiple topics or exact phrase matches to find content your audience will connect with. Use Facebook search operators to find content on related topics or specific phrases. Boolean Facebook Search for Exact Phrase. You can also combine these commands if you want to get fancy.

Operations 270

Operations Social Media Presentation Web Design 270

Store Growers

AUGUST 2, 2023

Here is how it works: Brand exclusions prevent your Performance Max campaigns from showing up for these brands Brand restrictions make sure your broad match keywords in Search campaigns focus on these brands If you want to add a brand that’s not included yet, you can click “ Request a brand ” to add a new one.

Article 171

Article eCommerce 171

Kissmetrics

AUGUST 11, 2021

Here are a few examples: Using the Wrong Keyword Match. We’ve all heard of keyword match : broad match, phrase match, and exact match, right? For example, broad match will display your ad when someone searches for a phrase similar to your target phrase. Bad Ad Copy.

Management 319

Management eCommerce Games Other 319

Retail TouchPoints

MARCH 22, 2022

Autocomplete and Synonym Matching. By speaking the customers’ language, merchants can save time and show shoppers that they’re in the right place, since they are not the only ones searching for a particular term, phrase or item. Synonym matching is also a lifesaver for brands that are driven by unique terms.

eCommerce 263

eCommerce Social Media Arts Technology 263

Kissmetrics

JANUARY 25, 2021

The Etsy search function is engineered to connect consumers with the products they’re looking for using two distinct factors: ranking and query matching. Query matching refers to how effectively a potential consumer’s search term pairs with Etsy’s inventory listings. Select Etsy SEO Keywords Carefully.

SEO 282

SEO Shipping Costs Shipping Social Media 282

BigCommerce

JUNE 12, 2018

The “larger audiences” I’m referring to here are the ones brought in by the many search queries tied to broader keyword match types that are plaguing your ad groups — or what we at KlientBoost call the “Iceberg Effect.” Broad match keywords are typically part of the problem. Keyword Match Types.

PPC 346

PPC Merchant Services Improvements Article 346

ROI Revolution

AUGUST 2, 2022

Now, instead of just looking for matching keywords on a web page, Google can better understand how each word on the page relates to the others. The “bidirectional” in BERT means it can look forward and backward on the page to put the phrase in context. Google’s MUM. If BERT is impressive, MUM is exceptional.

SEO 147

SEO Improvements Blog Operations 147

Groove

SEPTEMBER 14, 2022

On top of that, this client was making use of all three types of keywords which are broad match, phrase match, and exact match in an unorganized way, which caused duplicate keywords and internal competition. Ad Extensions.

eCommerce 195

eCommerce Shipping Costs Merchant Services Social Media 195

Kissmetrics

MARCH 12, 2018

Without knowing what keywords you should be targeting, how will you effectively optimize your website, target phrases for link building, or know what content to develop for your audience? You can add or delete columns as you wish in order to match your keyword research needs. Input the phrase and click Look Up.

Social Media 209

Social Media SEO PPC Information 209

ROI Revolution

APRIL 8, 2021

Google Keyword Match Type Update: Goodbye, Broad Match Modifier. In February of this year, Google announced a change to both the type of keyword match types that will be available to advertisers moving forward as well as how these match types will perform.

Reference 78

Reference Article Recommendation Customer Experience 78

Kissmetrics

AUGUST 26, 2021

You can use phrases like “Learn More” or “Click Here” or “Shop Now,” when they see it come up in SERPs. A meta description is a great place to experiment with different keywords, phrases, or CTAs. One meta description could use one variation of a keyword, phrase, or CTA.

SEO 363

SEO Social Media Recommendation Improvements 363

Store Growers

MARCH 7, 2024

Fix your audience source that’s sending a required parameter that doesn’t match your feed You’ll see this when your dynamic remarketing isn’t configured 100%. Upload customer match lists Customer match lists are your lists of your customers. The main problem is in adding broad match keywords to your campaigns.

Recommendation 91

Recommendation Improvements Definition Other 91

Kissmetrics

NOVEMBER 9, 2017

Just in case you’ve been living under a rock for the past five years, Tinder is a hugely popular mobile dating app that matches potential partners based on user data and proximity. You’ve probably heard the phrase “sex sells.” When using Tinder, you likely won’t get 5+ matches a day, or even a match a day.

Marketing 370

Marketing Presentation PayPal Other 370

Kissmetrics

JUNE 23, 2021

It’s about matching user intent. If you’re going to match user intent, you’ve got to understand the people searching for your products/services (your buyer personas). You need to understand how your audience searches and use this information to match user intent by integrating longtail keywords.

SEO 291

SEO Blog Article Information 291

Retail TouchPoints

FEBRUARY 12, 2024

The switch from real humans to CG characters, along with the addition of a mantra-like background voiceover that included repeated mentions of the name Temu along with phrases like, “Feels like a dream, feels like magic, now I can have it,” was more off-putting than enticing.

Gifts 237

Gifts Consumer Games Supplies 237

Kissmetrics

DECEMBER 21, 2020

The definition of natural language generation is the “process of producing meaningful phrases and sentences in the form of natural language.”. However, it can be challenging to produce vast quantities of unique, SEO-orientated content that matches your company’s tone and voice. One example of this is the AI technology company Phrase.

Marketing 362

Marketing SEO eCommerce Telecommunications 362

Kissmetrics

MARCH 20, 2018

Just add the phrase “infographic creation” to the search bar after you input the site: operator. They’re great for finding exact-match quotes or phrases that someone knowledgeable in your industry (like a competitor) might use as a headline for a blog post or landing page. How would you research this?

Operations 207

Operations SEO Marketing Other 207

Kissmetrics

MARCH 23, 2021

When typing in your keywords, it’s important that you pay attention to ‘Match Types.’. What are Match Types and Why Do They Matter? Match Types influence the ‘kind of keywords’ that trigger your ad or entire ad group. Below, you’ll find a great explanation, in terms of the different match types.

Download 312

Download Improvements Other Article 312

Inflow Insights

APRIL 6, 2021

2-3 Word Phrases > Long Tail Keywords” width=”788″ height=”604″>. They’re getting clicks on “0” volume keywords, including 1,724 clicks on an eleven -word keyword phrase: Source: Google Search Console. It’s all about the search intent behind the keyword phrase.

eCommerce 99

eCommerce SEO PPC Recommendation 99

Kissmetrics

JUNE 11, 2018

Exact Match. An exact match anchor text is when the anchor text directly matches the words or phrases associated with the link’s contents. If the writer was hoping to target the keyword “chatbots,” this would be an exact match. Partial Match. Here’s an example of anchor text within an article.

SEO 251

SEO Blog Article Improvements 251

Kissmetrics

JANUARY 29, 2021

Google Keyword Planner is a fantastic tool for testing the strength of specific key terms and phrases that you’re considering for your content. Instead of using a broad keyword like “hiking,” you can use a strong keyword phrase that accurately describes your product.

eCommerce 276

eCommerce SEO Article eCommerce Platforms 276

Kissmetrics

JULY 14, 2021

First, it’s got to understand what you mean by your query (helping it to understand the type of results you want to see), and then show you the best results that match your search query. Your content should match the conversational way people ask questions to their voice assistants, but not just for voice search reasons.

SEO 362

SEO Mobile Information Article 362

Store Growers

FEBRUARY 23, 2023

Therefore, including your keywords and phrases that indicate purchasing intent is very important. Google will check the details that are featured in the description to match your product with a specific query. Since description affects ranking and product matching, merchants often go a step further to get a competitive edge.

Merchant Services 91

Merchant Services Shipping Costs Beauty and Health Consumer Electronics 91

Groove

NOVEMBER 26, 2019

Match your social ads to your email creative. Match Your Social Ads to Your Email Creative. To increase conversions and customer awareness of your brand, match your social media ads to the automated emails that you’re sending to your targeted email list. Understand your ideal buyer profile and buyer personas.

Payment Services 352

Payment Services Payments Social Media eCommerce 352

Kissmetrics

SEPTEMBER 30, 2021

You can use it to see how many people are misspelling your brand name or a phrase every month. It’s essentially a notification tool that will send you an email every time a specific word or phrase you’re watching is used. Step 2: Enter the misspelled word you phrase you want to monitor in the search bar. What are Google Alerts?

Social Media 214

Social Media Blog PPC Marketing 214

Store Growers

APRIL 30, 2023

It tells customers what to expect from the product while helping Google match products with relevant search queries. Poor product titles are a missed opportunity because the title helps match user search intent with an actual product, and this can drive traffic up. The title is one of the most important product attributes in your feed.

Shipping Costs 91

Shipping Costs Electronics eCommerce Platforms Consumer Electronics 91

Kissmetrics

OCTOBER 15, 2020

If you’re not familiar with the term, Webopedia.com defines LSI as an “algorithm used by search engines to determine what a page is about outside of specifically matching a search query text.” Each LSI keyword, groups of words, or phrase you use is relevant to the main keyword you’re targeting. More clarification on this is below.

SEO 216

SEO Article Improvements Other 216

SellBrite

JUNE 28, 2021

Amazon uses an algorithm simply referred to as A9 to filter products based on text match relevancy, so having the right keywords in the right places gives you a headstart before you dive into your actual campaign. Manual gives you more control : You enter the keywords you want your ad to match with. Setting up an exact keyword group.

PPC 144

PPC Recommendation BigCommerce Management 144

Inflow Insights

SEPTEMBER 17, 2019

We’ve noticed that companies doing SEO for eCommerce will sometimes pick keywords without considering what led someone to type in that phrase, and what they are actually looking for. This shows you what people are actually clicking on because it matches their intent. Especially if they contain a branded phrase.

eCommerce 120

eCommerce SEO PPC eCommerce Marketing 120

Kissmetrics

DECEMBER 4, 2020

Selecting Keyword Phrases for Your Real Estate Marketing PPC. Optimize Your Site for PPC Campaigns that Use Local Keyword Phrases. Local keyword phrases are vital to real estate agents because they’re selling a product with a fixed location. When you use local keyword phrases, your landing pages must match the search intent.

PPC 269

PPC Marketing Social Media Information 269

Lemonstand

DECEMBER 20, 2018

In most cases, if you want to find a domain name that is the exact match for your business name, it will not be available. However, not every exact match is available, and if it is, the price tag might be high. However, not every exact match is available, and if it is, the price tag might be high. What is a domain phrase?

Reference 54

Reference Point of Sale Definition Games 54

Kissmetrics

MAY 7, 2018

Keywords are just phrases that people type into search boxes to describe what they’re looking for. Due to advancements such as Hummingbird , search engines are getting much better at understanding the meaning of a search and matching results to that meaning. Well, there’s a difference between using keywords and targeting keywords.

Article 221

Article SEO Marketing Other 221

Inflow Insights

DECEMBER 27, 2021

By learning what people mean when they search particular phrases, and offering autocomplete suggestions that match that intent, it’s the flagship for what we’ve come to expect from our search experience. For these basic search phrases, Google infers intent based on the behavior of previous searchers with the term.

eCommerce 108

eCommerce SEO Information Blog 108

Kissmetrics

JANUARY 14, 2021

When you hear the phrase corporate branding, you might think of industry titans—car companies, ubiquitous hotel chains, and fast food arches. Look at the colors, phrasing, and images they use to connect with their audience and consider if similar branding aligns with your mission. Just make sure your branding is original!).

Social Media 273

Social Media Customer Loyalty Consumer Shipping Costs 273

Groove

NOVEMBER 21, 2022

Even before we can define a subscription bundle we must define the two words that form this newly buzzing phrase. The products customers receive include access to a matching video guide on how to properly use or install the products included. Bundles and Subscriptions - let’s start there. The Beginning Of Bundles.

Subscription 195

Subscription Shopify Merchant Services Books 195

365 Retail

MARCH 11, 2024

You’ll find phrases like social commerce and sustainable shopping among the many trends in the retail industry now but could experiential retail prove to be the most important and enduring of all? This approach is now used in different ways but how does it work?

Retail 52

Retail Social Media Events Books 52

Store Growers

AUGUST 20, 2019

Google Ads works best when your ad can exactly match what a person is looking for. Your ads will fail to match what searchers are looking for, which will show itself in a low CTR and low conversion rates. That means that you’re able to create an advertisement that 100% matches what someone is searching for.

Shipping Costs 125

Shipping Costs Clothing Subscription Books 125