Retail TouchPoints

FEBRUARY 28, 2023

A basic supply-and-demand analysis of this situation would suggest that with a suddenly more price-sensitive consumer base, brand and store loyalty would diminish as shoppers seek out savings from any brand or retail outlet that will offer them. Seizing the Moment That opportunity lies in the retail loyalty program.

Retail 270

Retail Books Consumer Social Media 270

Retail TouchPoints

APRIL 24, 2024

We’re thrilled to unveil a format that encourages discovery, delivers elevated brand storytelling and promotes greater connectivity within the sneaker community.” The retailer plans to use learnings from this store, located in the Willowbrook Mall in Wayne, N.J.,

Omnichannel 254

Omnichannel Accessories Presentation Consumer 254

Retail TouchPoints

APRIL 19, 2023

Using loyalty to retain employees. One innovative approach has been the introduction of loyalty programs for employees. Most retailers wouldn’t think twice about investing in loyalty programs for their customers, so why wouldn’t they extend the best loyalty benefits to their own employees?

Retail 244

Retail Technology Information Management 244

Retail TouchPoints

APRIL 26, 2023

Major retailers are increasingly rolling out the red carpet to draw in small business customers: Ikea has launched a new loyalty program for SMBs called the Ikea Business Network, and Lowe’s is enhancing its business loyalty program with a suite of new mobile tools for business owners. ”

Customer 295

Customer Small Business Retail Electronics Travel 295

Wiser

APRIL 11, 2024

In the fiercely competitive retail landscape, loyalty programs stand as a pivotal point of differentiation. The 2024 outlook underscores a strategic pivot toward crafting loyalty programs that not only incentivize but also personalize the shopping experience, drawing on trust and engagement as key drivers.

Retail 78

Retail Toys Consumer Presentation 78

Retail TouchPoints

APRIL 25, 2024

Membership programs are quickly becoming 2024’s hottest accessory, whether you’re a luxury resale platform or an electronics ecommerce site. Online marketplaces Rebag and Newegg have joined the growing roster of retailers launching membership programs.

Consumer Electronics 147

Consumer Electronics Electronics Shipping Costs Retail 147

Retail TouchPoints

DECEMBER 15, 2022

Loyalty solution provider Clarus Commerce has officially rebranded as ebbo in the wake of its acquisition of PrizeLogic in late 2021. The new branding was created to signify the combination of Clarus Commerce’s loyalty offerings and PrizeLogic’s loyalty, promotion and rebate programs.

Customer Retention 236

Customer Retention Customer Loyalty Subscription Presentation 236

Retail TouchPoints

MARCH 5, 2024

Original story begins: Target is adding a paid option to its loyalty program, offering free same-day delivery from the retailer’s Shipt subsidiary and its 100+ retail partners. Program members will be able to earn Target Circle Rewards and save with personalized deals.

Beauty and Health 130

Beauty and Health Shipping Costs Payment Services Toys 130

Groove

AUGUST 27, 2020

Retain more customers and create an online shopping experience they’ll love by implementing a customer loyalty program that helps increase retention and decrease dependence on ads and promotion. Best Customer Loyalty Programs: Smile.io. A tiered VIP program to create a sense of exclusivity. VIP Program.

Customer Loyalty 370

Customer Loyalty Customer BigCommerce PPC 370

Retail TouchPoints

JULY 6, 2023

To keep up with this rising demand, brands need to align themselves with green practices, especially as more consumers today are basing their purchase decisions and brand loyalty on company values. With consumers demanding more green initiatives, retailers and brands must reframe their business goals and programs.

Customer Loyalty 232

Customer Loyalty Customer Retail Financial Services 232

Optimizely

NOVEMBER 5, 2020

In an earlier article , we discussed how loyalty programs work and why brands should invest in them. We suggested that the key to a successful loyalty program is keeping customers engaged and emotionally connected. The argument for loyalty programs does not end here.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

Retail TouchPoints

JANUARY 5, 2023

In general, retailers are experimenting with a variety of promotional components to convey value, reduce the actual cost of products and win the battle for the customers’ wallet. Loyalty programs, as well as strategically deployed marketing tactics, can help retailers win over hesitant consumers. Storewide Discounts and Rewards.

Shipping Costs 289

Shipping Costs Merchant Services Channel Consumer 289

Retail TouchPoints

OCTOBER 4, 2022

Ann Taylor and LOFT have launched StyleRewards, a revamped multi-tender loyalty program that lets shoppers earn benefits across Ann Taylor, LOFT, Ann Taylor Factory and LOFT Outlet. The program has a tiered structure and was designed to emphasize a customer-first loyalty approach.

Gifts 303

Gifts Shipping Events Customer 303

Retail TouchPoints

JANUARY 18, 2022

Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. Look at what your customers value the most and make sure your loyalty program is delivering.

Customer Retention 285

Customer Retention Social Media Shipping Point of Sale 285

Retail TouchPoints

MAY 1, 2024

Emotional experiences are more memorable and create a stronger brand connection, and positive emotions associated with a brand can lead to brand loyalty. Retail is in the midst of a significant transformation. Over half of U.S. The retail focus has shifted from mere selling to crafting connections through a blend of art and science.

Technology 279

Technology Arts Payments Customer Loyalty 279

Retail TouchPoints

JULY 28, 2023

Tanger Outlets has revamped its TangerClub loyalty program into a three -tier subscription program and is leveraging the Coniq platform that powers it to support retail partners with more access to customer preferences, patterns and spend.

Subscription 203

Subscription Download Mobile Information 203

Retail TouchPoints

JANUARY 16, 2024

A dramatic example was the reaction to the purple Grimace milkshake that McDonald’s introduced this past summer as a limited-time promotion marking Grimace’s birthday. A dramatic example was the reaction to the purple Grimace milkshake that McDonald’s introduced this past summer as a limited-time promotion marking Grimace’s birthday.

Customer Data 272

Customer Data Customer Experience Fashion Customer 272

Retail TouchPoints

MARCH 21, 2024

Fighting Subscription Fatigue as Consumers Shed Memberships As Prime has proven for years, getting customers into a paid membership program can pay off in spades for retailers. Target ’s announcement earlier this month that it was launching a paid membership plan almost felt like a foregone conclusion.

Shipping Costs 251

Shipping Costs Subscription Consumer Games 251

Retail TouchPoints

OCTOBER 13, 2023

With advanced measurement, targeting and programmatic transactional technology, Samsung and Hy-Vee’s retail media network, RedMedia , will help suppliers and brands reach specific customers across channels, including the retailer’s in-store marketing, loyalty programs and events.

Retail 267

Retail Demo Technology Events 267

Retail TouchPoints

NOVEMBER 4, 2021

Kroger has launched Boost , a two-tier paid loyalty program focused on ecommerce and convenience. The program is currently available to Kroger customers in Atlanta, Cincinnati, Indianapolis and Columbus metro areas. Premium loyalty programs have been gaining momentum over the past several years.

Shipping Costs 263

Shipping Costs Fulfillment Omnichannel Shipping 263

Retail TouchPoints

OCTOBER 31, 2023

Stores and International Operations since 2020, has been promoted to Senior Executive VP, effective Nov. Prior to this promotion, Padilla was EVP of Outside Sales and Service, where he led the company’s pro and installation services units. stores and operations and the company’s Canadian and Mexico business units.

Improvements 261

Improvements Operations Events Customer 261

Retail TouchPoints

APRIL 1, 2022

The Container Store is adding fresh elements to its recently announced rebrand : the Organized Insider loyalty program and a new mobile app. Organized Insider will be a tiered program with three levels — Enthusiast, Experienced and Expert. The new tier-based model will encourage repeat purchases and attract new customers.

Mobile 249

Mobile Events Gifts Customer Experience 249

Retail TouchPoints

MAY 30, 2023

Shoppers have gotten smarter about pricing strategies; they also have an arsenal of tools and options at their disposal for saving big on almost any purchase — from loyalty programs to partner marketing, to cash back incentives, bundle deals, discounts and price-watching intelligence from sites like CamelCamelCamel.

Events 258

Events Retail Consumer Presentation 258

Retail TouchPoints

APRIL 10, 2024

Balancing Costs and Customer Loyalty Most customers have been more than forgiving and mostly understanding toward their favorite brands and retailers, while maybe just a little annoyed. Higher costs will undoubtedly continue to dog businesses well into this year as inflation continues to be a factor. Don’t expect this to last forever.

Customer Loyalty 249

Customer Loyalty Payment Services Customer Consumer 249

Retail TouchPoints

MAY 27, 2022

Off-price luxury retailer Saks OFF 5 TH has launched its OFF 5 TH Rewards loyalty program. Saks OFF 5 th customers may earn points regardless of payment method through the tender-neutral program , which was designed to afford easier points accumulation and status growth.

Shipping Costs 231

Shipping Costs Gifts Shipping Events 231

Retail TouchPoints

NOVEMBER 10, 2022

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. Emeline Berlind, VP and General Manager of Loyalty for Sephora, revealed how the retailer’s approach to loyalty provides it with both strategic and tactical benefits. Emeline Berlind.

Consumer 223

Consumer Gifts Events Customer Experience 223

Retail TouchPoints

SEPTEMBER 30, 2022

But research shows slashing marketing programs can undermine revenue and does not necessarily protect profits. Use OOH campaigns and in-store audio media to keep customers informed about ongoing promotions and retailer efforts to support them in a difficult time. . Capitalizing on In-Store Advertising.

Marketing 281

Marketing Retail Comparison Shopping Workshop 281

Wiser

NOVEMBER 29, 2023

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods. What is Trade Promotion?

Consumer 146

Consumer Customer Loyalty Supplies Customer Retention 146

Retail TouchPoints

APRIL 18, 2022

The brand faced issues including cart abandonment, limited shopper engagement and lukewarm customer loyalty. WAG first tried to leverage its Good Dog Club loyalty program to address these challenges, but despite the Club’s combination of new product alerts, promotional offers, text campaigns and emails, customer loyalty was still lagging.

eCommerce 317

eCommerce Customer Loyalty eCommerce Platforms Shopify 317

Smile.io

MARCH 22, 2024

This includes your product line-up, promotional campaigns, and loyalty program.   If not, it may be time to migrate your loyalty program.    💡 Key Takeaways:  When your rewards program is not meeting your needs, consider migrating to another loyalty app.

Customer Loyalty 83

Customer Loyalty Merchant Services Shopify Shipping Costs 83

Omnisend

MARCH 22, 2023

Reading Time: 4 minutes The purpose of loyalty programs is to offer customers access to exclusive prices and loyalty discounts. The best loyalty programs have the power to transform a business into a customer-centric profit machine. Here are 6 reasons you should focus on fully establishing your loyalty programs.

Customer Loyalty 155

Customer Loyalty Customer Customer Retention Recommendation 155

Retail TouchPoints

SEPTEMBER 8, 2020

After a successful pilot in 13 markets, Kohl’s is introducing its new, simplified customer loyalty program nationally. Kohl’s Rewards builds on the retailer’s Yes2You Rewards loyalty program but allows shoppers to earn more Kohl’s Cash in more ways. We are excited about this next evolution of loyalty at Kohl’s. “We

Customer Loyalty 278

Customer Loyalty Gifts Events Channel 278

Retail TouchPoints

AUGUST 8, 2022

There’s no question that strategic promotions and discounts motivate consumers to buy a product. But which promotions should you use to attract subscribers? But which promotions should you use to attract subscribers? There are three main types of promotional offerings.

Merchant Services 250

Merchant Services Subscription Shipping Costs Gifts 250

Retail TouchPoints

APRIL 3, 2024

For anyone who has made a purchase online, returns are part of the standard online buying process — so much so that, according to a recent U.S. Consumer Study , 85% of consumers check a company’s returns policy before even making a purchase when shopping online, and 68% of U.S. That same report identified the top aspects that U.S.

Shipping Costs 198

Shipping Costs Shipping Labels Shipping Consumer 198

Smile.io

APRIL 15, 2024

Part of this success can be attributed to its loyalty and rewards program— Treat Rewards.    The pet industry giant recently refreshed its program. PetSmart Treats’ loyalty program changes (in 2024) PetSmart recently announced updates to its Treats rewards program that took effect on April 2, 2024.

Social Media 71

Social Media POS Gifts Events 71

Groove

JUNE 9, 2021

Get your brand in front of those who you may have not otherwise reached by running a giveaway or promotional contest. Get your brand in front of those who you may have not otherwise reached by running a giveaway or promotional contest. What was once a burden ? no longer needs to be! Email Marketing Strategy Tips. Offer Incentives.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Retail TouchPoints

MARCH 3, 2023

To top that off, differentiation approaches in retail that have been around for ages, such as unique inventory or strategic pricing and promotions, can now be easily imitated. That said, differentiated experiences are possible, and the way forward will be through personalized approaches.

Consumer 241

Consumer Customer Loyalty Customer Experience Recommendation 241