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Six Ways To Improve Retail Branding Digitally

RetailMinded

So, today, doing shopping online is the most convenient way for most consumers. . One of these is digital branding. So, if you also want to improve your retail branding digitally, read this article to the end. You’ll learn simple yet effective strategies to improve your retail branding digitally.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

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How Touchland Uses Data to Drive Brand Expansion

Retail TouchPoints

Thanks to its core product — stylishly packaged, “beauty forward” hand sanitizers crafted in partnership with the well-known Givaudan perfume house — the brand achieved a $60+ average order value (AOV) from its inception in 2018. After six months of B2C sales in the U.S., After six months of B2C sales in the U.S.,

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Bringing Retail Media to Main Street and Beyond: 6 Building Blocks for Success

Retail TouchPoints

These days, it seems like every major retailer has its own channel for serving ads, and advertisers are seizing this opportunity eagerly, to the tune of $114.4 billion in digital spending in 2022 alone. Having a unified view of your customer matters because retail buying journeys don’t take place on one channel.

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How Vintage Wine Estates is Uncorking New Opportunities in Alcohol Ecommerce

Retail TouchPoints

The complicated patchwork of state laws governing the sale of alcoholic beverages has been one factor, but this particular industry’s digital revolution also has been delayed by its inherent structure. If you remember, in the ’90s retailers like Bloomingdale’s and Macy’s [said the same thing to] their clothing suppliers.

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Passkeys: A Trifecta of Benefits for Easier and Safer Online Shopping

Retail TouchPoints

The importance of efficient and secure online retail experiences is more crucial than ever. Retailers face the challenge of not only attracting customers but also ensuring their online journey is seamless and secure. Passkeys also relieve retailers from the responsibility of storing sensitive passwords. Enter passkeys.

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Walgreens Adds Uber Eats to Same-Day Delivery Roster in 7,800 Stores

Retail TouchPoints

The collaboration is launching with the top-selling Walgreens retail items and will expand until the assortment includes more than 20,000 products. The retailer may be seeking to stand out in an increasingly competitive healthcare space, where both Walmart and Amazon are making serious investments.