Smile.io

JUNE 14, 2023

Rewards Case Study: Sephora’s Beauty Insider What makes Sephora’s Beauty Insider program one of the best loyalty programs in existence? Editor’s Note: This post was originally published on November 5, 2015, and was updated for accuracy and comprehensiveness on June 14, 2023.

Shipping Costs 56

Shipping Costs Subscription Shipping eCommerce 56

Retail TouchPoints

DECEMBER 14, 2020

“For 30 years, design:retail has been the trusted industry voice for retail designers, an incubator of thought-provoking ideas and an advocate for innovation in retail design,” said Adam Blair, Editor of Retail TouchPoints , in a letter to readers.

Retail 228

Retail Omnichannel Webinar Arts 228

Groove

FEBRUARY 22, 2024

Studies show that customers still prefer to be contacted by eCommerce businesses via email. User experience and ease of use: The design editor with Klaviyo is easy to use with a minimal learning curve. Specifically, 55% of online shoppers prefer email communication, with SMS texting clocking in at a distant second (17%).

Shopify 312

Shopify eCommerce eCommerce Platforms Customer 312

Smile.io

APRIL 27, 2023

Editor’s Note: This post was originally published on May 16, 2017, and was updated for accuracy and comprehensiveness on April 27, 2023. From its history to its iconic products, LEGOs will continue to be around for generations, and with a top rewards program like LEGO VIP, that’s sure to stick around as well.

Toys 71

Toys Omnichannel Arts Customer 71

Kissmetrics

FEBRUARY 12, 2021

I’ve also collected a wealth of information in lessons and case studies that I can’t wait to share. Kelsey Jones, editor-in-chief at Neil Patel and SEO content strategist, explores the most common SEO mistakes that hurt small businesses — and shows you how to fix them. Editor-in-Chief at Neil Patel and SEO Content Strategist.

Marketing 263

Marketing SEO eCommerce B2C 263

Groove

MARCH 5, 2024

For eCommerce stores specifically, studies show that 55% of online shoppers prefer to communicate with companies via email. Klaviyo has a clean email editor that's easy to use. By 2026, eCommerce sales will skyrocket to almost $7.5 The minimalist interface and streamlined features are easy to use.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

Smile.io

APRIL 25, 2023

Editor’s Note: This post was originally published on July 28, 2017 and was updated for accuracy and comprehensiveness on April 25, 2023. The program should address its reward inventory stock issues, make Rouge members feel more valued, and incorporate sustainability into the program. Build a loyalty program for your ecommerce store.

Recommendation 59

Recommendation Social Media Events Customer Retention 59

Smile.io

MAY 26, 2023

Editor’s Note: This post was originally published on August 1, 2017, and was updated for accuracy and comprehensiveness on May 26, 2023. However, even with these slightly off-the-mark oversights, one of America’s favorite discount brands has what might be one of America’s favorite rewards programs.

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Payment Services Mobile Shipping Costs Customer Experience 46

Groove

MARCH 8, 2024

Omnisend vs Klaviyo: Case Studies and Success Stories An athleisure brand we work with increased revenue by 28% from emails sent using Klaviyo. Also, eCommerce store owners can easily monitor key metrics that include click-through rates, open rates, revenue generated, conversions, and more.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Smile.io

MARCH 28, 2023

Editor’s Note: This post was originally published on December 4, 2018, and was updated for accuracy and comprehensiveness on March 28, 2023. Making 120 million program members feel connected and valued is not easy. But Marriott has proved to be a good example of building a program that can instill loyalty in customers.

Travel 46

Travel Gifts Books Recommendation 46

RTP blog

JULY 3, 2019

Adam Blair, Editor: Wayfair ’s non-response response to the protests by a group of its employees is classic corporate-speak: “As a retailer, it is standard practice to fulfill orders for all customers and we believe it is our business to sell to any customer who is acting within the laws of the countries within which we operate.”

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Retail TouchPoints

NOVEMBER 22, 2023

Getty Images’ VisualGPS consumer survey finds that 79% of Americans are excited about the potential of using AI to increase productivity, and a study by SAP Emarsys confirms that so far, 77% of consumers enjoy the personalized shopping recommendations that this new technology enables.

Marketing 233

Marketing Food and Beverages Retail Consumer 233

RTP blog

AUGUST 21, 2019

A recent study from MetLife revealed the alarming depth of money worries among retail employees. The Retail TouchPoints editors discuss some of the causes behind these high levels of financial insecurity, as well as the potential for more stress if the U.S. of all Americans surveyed). China trade war heats up further.

Retail 150

Retail Other Technology 150

Smile.io

JANUARY 23, 2023

Editor’s Note: This post was originally published on October 31, 2017, and was updated for accuracy and comprehensiveness in January 2023. After eliminating their free product rewards, discontinuing their birthday gifts, and removing the shimmer from their VIP program, we’re not sure how long customers will stick around.

Customer Retention 47

Customer Retention Social Media Customer Blog 47

My Wife Quit Her Job

DECEMBER 16, 2019

I recently conducted a case study with my own ecommerce store that answers both of these questions. Editor’s. Does postcard marketing work? Can direct mail generate sales at a positive ROI? First off, I want to start out by saying that prior to this experiment, I was a huge postcard marketing skeptic.

Marketing 155

Marketing Blog eCommerce 155

RTP blog

AUGUST 7, 2019

Additionally, the study estimates that another 728,000 “indirect jobs” have disappeared at suppliers and local businesses, bringing the total casualties to approximately 1.3 Adam Blair, Editor: Has private equity really cost 1.3 As many as 597,000 U.S. by The Center for Popular Democracy and the Private Equity Stakeholder Project.

Retail 150

Retail Toys Books eCommerce 150

RTP blog

AUGUST 16, 2017

The RTP team discusses what these contradicting strategies may mean for retailers, and how they can strategize effectively when faced with industry studies that could be counter-intuitive. Klaudia Tirico, Features Editor: This conversation boils down to knowing your customers and knowing them well.

Omnichannel 150

Omnichannel Retail eCommerce Platforms Fulfillment 150

Smile.io

MAY 8, 2023

Editor’s Note: This post was originally published on November 15, 2016, and was updated for accuracy and comprehensiveness on May 9, 2023. Revamped in 2018, The Nordy Club has proven to be a hit for Norstrom and its members. Subscribe to Talking Shop LEARN FROM LOYALTY PROGRAMS STRAIGHT TO YOUR INBOX Subscribe

Department Stores 46

Department Stores Events Workshop Apparel 46

RTP blog

DECEMBER 20, 2017

With study after study showing that even the slightest lag in load times or site performance can kill an online or mobile sale, retailers have a right to be nervous. Debbie Hauss, Editor-in-Chief: Ending net neutrality could literally rattle the foundation that our country was built on. in general.

Small Business Retail 150

Small Business Retail Retail Article Mobile 150

RTP blog

MARCH 29, 2017

Debbie Hauss, Editor-in-Chief: As we’ve seen with data security, it’s hard to get ahead of criminals who spend all their time coming up with new ways to hack the system. Tim Parry, Managing Editor: I think this is a case where organized crime can be better defended in the digital world than in the physical one.

Retail 150

Retail Merchant Services Electronics Definition 150

RTP blog

JANUARY 23, 2019

Debbie Hauss, Editor-in-Chief: I’m expecting to see some real movement with practical applications for AI, VR, AR and Mixed Reality this year in the retail industry. Adam Blair, Executive Editor: As there is at every Big Show, there was lots and lots of technology on display, like robots that patrol supermarket aisles checking for spills.

Sporting Goods 150

Sporting Goods eCommerce Technology Mobile 150

RTP blog

JULY 10, 2019

Adam Blair, Editor: At a Retail TouchPoints Live! Glenn Taylor, Senior Editor: The Amazonification of retail definitely has pushed mass market companies like Walmart and Target. The RTP editorial team shares their thoughts on deep discounting and discusses whether retailers rely too heavily on it.

eCommerce 150

eCommerce Department Stores Accessories Apparel 150

RTP blog

FEBRUARY 13, 2018

By Debbie Hauss, Editor-in-Chief I’ve always been impressed by the unlimited returns policy at L.L.Bean. The company ranked number three out of 100 as a customer service leader, according to the 20 th Annual Mystery Shopping Study by Astound Commerce. Industry research has proven that L.L.Bean is highly regarded by consumers.

Automotive 150

Automotive Article Consumer Technology 150

RTP blog

APRIL 18, 2018

By Debbie Hauss, Editor-in-Chief At the recent Oracle Industry Connect event, I had the opportunity to learn about the digital transformation of Casey’s General Stores. — The Casey’s case study is a good example of a traditional retailer completing a digital transformation while maintaining its focus on company culture.

Technology 150

Technology Events Operations Management 150

BigCommerce

AUGUST 17, 2017

According to a study by Tomoson , influencer marketing yields a $6.50 Another study conducted by Altimeter and TapInfluence found that not offering adequate compensation is the biggest mistake brands make with influencer marketing. The campaign saw more than 10,000 blog page engagements, according to a Collective Bias case study.

Marketing 419

Marketing Social Media Blog Clothing 419

Retail TouchPoints

APRIL 5, 2023

Now, we’re studying this much younger consumer. Former Senior Editor Dorothy Crouch conducted this interview. Yalof: We had an advantage because we have open-air shopping malls, which became gathering places and community centers. We’re taking a lot of cues from those environments and sharing them across our enterprise.

Food and Beverages 291

Food and Beverages Operations Consumer Omnichannel 291

GetElastic

SEPTEMBER 30, 2021

Editor's Note: This post was originally published April 4th, 2018 and has been updated to reflect the current state of GDPR and other data privacy regulations impacting eCommerce in 2021. Just because companies are doing more to protect data, STATISTS recently did a study that exponential increase in data breaches since 2005.

Consumer 144

Consumer Information Fulfillment Social Media 144

Optimizely

AUGUST 15, 2018

As the Editor in Chief for Shopify Plus , Aaron has deep insights into the rapidly changing world of ecommerce — especially how new brands are building audiences of loyal and engaged customers. You’ll see this over and over again if you look through the case studies. What’s coming next in ecommerce?

eCommerce 305

eCommerce Marketing Mobile Shopify 305

Kissmetrics

JUNE 10, 2021

According to a study by Backlinko , the site holding the #1 spot on Google has, on average, 3.8x Editors receive an average of 10 pitches per day , and 20 percent of them don’t thoroughly read 90 percent of those pitches because they can tell at a glance they’re not worth the time. Why is this important?

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Blog Download Social Media B2B 298

RetailMinded

APRIL 18, 2024

Reed is a member of prestigious organizations such as the American College of Obstetrics and Gynecology (ACOG), the North American Menopausal Society (NAMS), and the International Society for the Study of Women’s Sexual Health (ISSWSH), remaining at the forefront of advancements in female cosmetic surgery.

Beauty and Health 52

Beauty and Health Events Technology Information 52

Kissmetrics

DECEMBER 21, 2021

The Psychology of Inclusion and the Effects in Advertising by Microsoft Advertising found that the purchase intent of the most inclusive ad in their study was 13 percent higher than the next most appealing ad and 23 percent higher than the average. Inclusive content sells better, too. Use Diverse Images.

Article 277

Article Blog PPC Marketing 277

GetElastic

APRIL 24, 2019

Day 2 has us really excited as the morning kicks off with a case study on merchandising in food service distribution with US Foods. Please email editor@elasticpath.com. As Day 1 nears its end, don’t forget to check out the roundtable sessions and think tanks. Hope to see you there!

B2B 135

B2B Multi-channel Multichannel Customer Experience 135

ESW

AUGUST 10, 2020

The 2018 True Cost of Fraud Study by LexisNexis found that retail fraud attempts had increased by almost one-third over the course of a year. Another study by Juniper Research estimates online merchants will lose more than $25 billion to fraud in 2024, up from $17 billion in 2020. Attackers don’t just use stolen credit card data.

Payment Services 148

Payment Services Merchant Services eCommerce Shipping Costs 148

Wiser

APRIL 20, 2021

Business intelligence or market intelligence is the process of studying, analyzing, and visualizing information related to businesses, products, or markets. Editor’s Note: This blog was originally published by WorkIT Software. Business intelligence is, therefore, a broad concept that can encompass: Price intelligence.

Definition 88

Definition Information Improvements Blog 88

RTP blog

OCTOBER 26, 2017

By Klaudia Tirico, Features Editor With so many retailers struggling these days, I can’t help but notice that the beauty industry continues to thrive. The New York Times reported earlier this year that “prestige beauty sales in the United States rose 6% in the 12 months ending in February, tallying $15.9

Social Media 150

Social Media eCommerce Fashion Consumer 150

Klaviyo

APRIL 11, 2018

Of the various signup options, popups are generally more effective at visitor conversion than embedded forms (one study found them up to 400% more effective), so it’s no wonder that most ecommerce websites utilize them for lead capture. We wanted to make them more beautiful and faster to create. Target Forms For Maximum Conversion.

Apparel 132

Apparel Information Customer Improvements 132

Retail TouchPoints

FEBRUARY 14, 2023

The Retail TouchPoints editors shared their takes on some of the most noteworthy and interesting ads from retail, CPG and technology advertisers: Temu Appeals to Billionaire Wannabes Perhaps the most notable new name that popped up in between plays was Temu , with its double-featured “Shop like a Billionaire” spot.

Travel 232

Travel Games Merchant Services eCommerce 232