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Why Retailers’ Data Privacy Policies are the New Customer Experience

Retail TouchPoints

Brands have always focused on personal touches and customization for consumers, yet a recent eMarketer report found growing concerns around data privacy, with nearly nine out of 10 consumers saying it’s important to them. But there are glimpses of hope — the upcoming California Privacy Rights Act ( CPRA ) will be the closest thing the U.S.

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Could Data Privacy Be Retail’s New Competitive Differentiator?

Retail TouchPoints

In fact, 90% of consumers say they care about data privacy, while nearly 30% have switched companies and providers over their data policies and data sharing practices, according to research from Cisco. As Privacy Concerns Mount, Transparency and Communication Are Key. Privacy is now part of the marketing mix,” said Kibel.

Consumer 249
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Data Privacy Concerns Usher in New Era of Hyper-Personalization

Retail TouchPoints

Privacy has always been a hot topic, but recently temperatures have been rising. On the bright side, these changes in the consumer privacy landscape can be a game-changer for retailers that take the time to truly understand their consumer. But how can businesses benefit from this in this new era of privacy protection?

Consumer 235
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Expert reveals tips to thrive in retail as privacy laws tighten

365 Retail

Making privacy a priority Before retailers and CPGs can dive into best practices, they must have a crystal clear understanding of privacy internally. Considering that 88% of online shoppers in the UK say they would stop using brands and organisations that don’t value consumer data privacy, this is especially concerning.

Retail 87
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‘Tech Tipping’ is Angering Consumers. Here’s How to do it Right.

Retail TouchPoints

New research from Capterra finds that tip fatigue — exhaustion caused by the pressure to tip more money to a widening array of workers — is a serious problem affecting most consumers who use checkout tablets at restaurants and other businesses. Unfortunately for businesses, tip fatigue is hitting their biggest tippers hardest.

Consumer 177
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Expert reveals tips to thrive in retail as privacy laws tighter

365 Retail

Making privacy a priority Before retailers and CPGs can dive into best practices, they must have a crystal clear understanding of privacy internally. Considering that 88% of online shoppers in the UK say they would stop using brands and organisations that don’t value consumer data privacy, this is especially concerning.

Retail 52
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5 Tips For Optimizing A Mobile Shopping Cart Design

Groove

5 Tips for a Mobile Shopping Cart Design. In this blog, we're sharing tips on how to optimize your mobile shopping cart design: Have one clear CTA. Not only will site security increase your store's credibility and protect its privacy, but it will also establish consumer trust and confidence in your brand. Conclusion.