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How to Sell Toys Online (Sep 2020): A Beginner’s Guide

Ecommerce Platforms

If you're here reading this blog post, you probably want to know how to sell toys online. Either way, the toy niche can be incredibly lucrative. In fact, in 2019, the toy market was worth a whopping $90.7 How to Sell Toys Online: The Facts. What Exactly is the Online Children's Toy Niche? That's a lot of dough.

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Retail Resolution: Watch Everything Toys R Us Does in 2020

Sailthru

After shuttering hundreds of stores and filing for bankruptcy , Toys R Us rose from the ashes with a few experiential stores that opened in time for the holiday season. It’s common to hear about store closures and missed quarters, but it’s not often that a huge brand gets a do-over like Toys R Us. Time to pay attention.

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Amazon is selling t-shirts and toys through mobile games

RetailWire

Amazon.com has begun selling physical merchandise such as t-shirts and toys to mobile game players. The retail, technology and logistics giant has teamed up with the makers of Pokemon Go to offer products related to a new game through its Amazon Anywhere business-to-business program.

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Toy sales declined as prices rose

RetailWire

Mattel fell short of its and Wall Street’s expectations for the fourth quarter as North American consumers cut back on purchases of toys that had price increases in 2022. The toy maker’s sales fell 26 percent “as the macro-economic environment was more challenging than anticipated,” said Mattel CEO Ynon Kreiz.

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Mattel expands toy recycling initiative

RetailWire

Mattel Playback, a program that lets consumers send toys back to be recycled, is being expanded by the toy manufacturer. The program, which launched last year and included Barbie dolls, Megan Blocks and Matchbox cars, has been expanded to include non-electronic Fisher-Price toys.

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Large retailers suck up limited toy inventory

RetailWire

Small retailers selling toys are finding it more difficult to get supplied from big brands as the nation’s biggest retailers get first dibs on available supply.

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Mattel sees toy demand remaining strong

RetailWire

Mattel is forecasting that demand for toys will remain strong in 2022 following a record high sales last year. Mattel CEO Ynon Kreiz expects that the company will be able to deal with inflationary and supply chain issues going further.

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