Retail TouchPoints

APRIL 22, 2024

Here is what a number of companies are doing this Earth Day and beyond to meet the demands of consumers and the planet. We are so pleased to welcome these leading fashion brands and brilliant innovators into the Canopy fold on Earth Day,” said Nicole Rycroft, Founder and Executive Director of Canopy in a statement. “We

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Retail TouchPoints

APRIL 26, 2024

“Our customers have been delighted by the launch of Toys ‘R’ Us in WHSmith stores, so we are excited to have signed a new exclusive agreement which extends our partnership with the brand,” said Sean Toal, Managing Director at WHSmith High Street in a statement. ” The rollout of Toys ‘R’ Us in the U.S.

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Retail TouchPoints

JULY 21, 2023

These are words often used to describe ecommerce sites, despite the rapid evolution of digital technology. “There’s nothing special about ecommerce,” said Matt Maher, Founder of M7 Innovations in an interview with Retail TouchPoints. “As That’s a very conversational interaction,” she said.

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Retail TouchPoints

APRIL 9, 2024

Here’s how to get started and what every program needs to consider: Dive Deep into Who Your Customers Are Before launching a program, it’s important to profile your customers in order to understand what motivates them and why they are loyal to your brand. Some things to think through: What are the customers’ needs?

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Retail TouchPoints

SEPTEMBER 28, 2023

The continued advancement of retail technology and ecommerce have set new standards for a quality online shopping experience. However, most ecommerce retailers today have already invested in personalizing their online shopping experience — so why are retailers still struggling with customer loyalty and sales?

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Retail TouchPoints

JANUARY 18, 2024

So I’m really excited about the technology and what it’s bringing to our business, [but it’s all being done through the lens of] how does this help us deliver human experiences even better? The ubiquitousness of the topic alone says something, and the themes and commentary that arose throughout the show say even more.

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Retail TouchPoints

JANUARY 11, 2024

Just as with the acceleration of digital in the dawn of ecommerce, and again during the early days of COVID when companies that took a “wait and see approach” were left far behind, we’re again at a pivotal moment. A common question we get across industries is, “What makes generative AI different from other forms of AI that have come before?”

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Retail TouchPoints

APRIL 18, 2024

We want to help our guests keep the routines they already have, if they want that, but we also want to offer them a new experience, whether that’s through beauty products or a new way to make their coffee in the morning,” said September Banks, Director of Interior Design at Mint House in an interview with Retail TouchPoints. “

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Retail TouchPoints

FEBRUARY 7, 2024

There are exceptions of course, and there are certain retailers that are ahead of the curve when it comes to applying digital tactics in stores, but for the most part the best retailers have been able to do is use their websites, apps and social feeds as listening tools to understand what their consumers want.

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My Wife Quit Her Job

NOVEMBER 4, 2020

Sam is the director of product education at Ahrefs and if you’ve ever checked out the Ahrefs YouTube channel, you’ve probably seen Sam dropping knowledge bombs on SEO. Today, Sam and I are going to discuss how to rank an eCommerce store in search and YouTube SEO. What You’ll Learn. How to rank your videos on YouTube.

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Retail TouchPoints

NOVEMBER 10, 2022

Global ecommerce rose from 15% of total retail sales in 2019 to 21% in 2021. It now sits at an estimated 22% of all sales, according to a 2022 Morgan Stanley global ecommerce forecast report , which notes that “Over the long term, the ecommerce market has plenty of room to grow and could increase from $3.3 trillion today to $5.4

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Retail TouchPoints

APRIL 13, 2023

You’ll also learn which channels you can reach them on and what messaging resonates best with them. How can your wine brand stand out among thousands of competitors? It’s about more than having the most eye-catching packaging or best shelf spot — although these are important factors. The key is to avoid early mass media investment.

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Retail TouchPoints

JANUARY 20, 2023

Those sponsored positions are what are now known as retail media, which has become the third-largest U.S. But what, exactly, is the playing field? What capabilities do retailers need? Will this landscape accelerate mergers and acquisitions, and what should we expect in such regard? consumers spent $1.7 consumers spent $1.7

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Retail TouchPoints

JANUARY 12, 2023

A union formed at an Amazon warehouse in Staten Island earned a victory when a National Labor Relations Board (NLRB) Regional Director reportedly agreed that Amazon should recognize the organization, according to Reuters and other media outlets. Amazon filed objections to the contest, but this ruling overrides them. “We

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Retail TouchPoints

SEPTEMBER 14, 2023

Meta has introduced a slate of new advertising tools ahead of what the Facebook parent company is referring to as “the first AI-powered holiday season.” Now Meta is testing a series of new integrations with leading ecommerce providers to make is easier for businesses to set up their Facebook and Instagram Shop and run Shops ads.

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Retail TouchPoints

SEPTEMBER 16, 2022

“Not only will players tap into their skills to build their ultimate deck, the ability for true ownership of cards gives you the choice to acquire exactly what you need for your dream deck off the marketplace,” explained Chris Clay, Executive Creator and Director of “Gods Unchained” in a statement.

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Retail TouchPoints

MAY 8, 2023

After a slower-than-expected 2022 holiday season, many retailers have tightened their budgets in 2023. While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. So where should digital retailers focus their investments?

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Retail TouchPoints

JANUARY 8, 2024

reported ecommerce fraud and loss as a growing concern, while 48.5% If this data wasn’t shocking enough, the same report also explained that 78% of retailers don’t count ecommerce loss when calculating shrink. Ever since a bold, mob-style group ransacked a California Nordstrom , we’ve seen increasing news of retail theft and loss.

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Groove

JULY 9, 2020

Rather than disruptively pushing messages out to consumers, businesses must build an effective eCommerce branding strategy to provide prospects with the right content and information at the right time. There are a number of tactics that can be used to build an eCommerce branding strategy that attracts, engages and delights customers.

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Retail TouchPoints

SEPTEMBER 29, 2021

What hasn’t been happening much on TikTok is actual buying, until now that is. New integrations with PrestaShop , Square , BigCommerce and Ecwid Ecommerce are all live now, with integrations for Shopline , Wix Ecommerce , Opencart and Base coming by the end of the year. billion views and counting.

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Retail TouchPoints

JANUARY 12, 2022

Our down-to-earth personality and focused approach to innovative retail are what has allowed us to be successful for 45 years ,” said Ami Lasser, Director of Women’s Buying at Ron Herman in an interview with Retail TouchPoints. This attitude is what will carry Ron Herman to its 50th anniversary and beyond.

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Retail TouchPoints

SEPTEMBER 4, 2023

The appeal of in-person retail shopping may have diminished in recent years, as ongoing industry trends underscore the unrivaled convenience of online shopping. Analysts project that U.S. online retail sales will reach $1.6 trillion by 2027.

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Retail TouchPoints

FEBRUARY 23, 2022

Debuting this new feature allows us to deliver on our commitment to offer customers personalized solutions,” said Daniel Frattaroli, Director of Ecommerce at GNC in a statement. People want to see what they’re buying.”. The skill will let GNC.com account holders repurchase products from their three most recent orders.

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Retail TouchPoints

DECEMBER 6, 2023

For a long time, Amazon, Ebay and Walmart were the go-to marketplaces, but now it’s gotten very expensive to sell on some of those platforms, so it’s not as much of a shoo-in for sellers,” said Fareeha Ali, Director of Strategy and Market Intelligence at marketplace SaaS solution Mirakl in an interview with Retail TouchPoints.

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Retail TouchPoints

NOVEMBER 1, 2023

Sarah Jarvis, Communications and Propositions Director at Eagle Eye and Co-author Omnichannel Retail: How to Build Winning Stores in a Digital World. Sarah Jarvis, Communications and Propositions Director at Eagle Eye and Co-author Omnichannel Retail: How to Build Winning Stores in a Digital World.

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Retail TouchPoints

FEBRUARY 18, 2022

is able to offer even faster delivery to go alongside the quality products and great value we provide our customers,” said Stephen Menaquale, SVP of Ecommerce at Albertsons in a statement. “By We’re proud of what we’ve built with DoorDash in order to guarantee the perfect mix of convenience, quality and the prices our customers appreciate.”.

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Retail TouchPoints

FEBRUARY 28, 2023

Whether they’re choosing lower-cost private-label items at the grocery store, cutting back on discretionary apparel purchases or spending less on electronics, persistent price increases are top-of-mind for shoppers across all retail sectors. Another 58% said they eat and drink outside the home less often, and 46% are taking fewer vacations.

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Optimizely

MAY 15, 2018

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. What’s Next: Social. Elizabeth Schmidt, Director, Digital Marketing, Bucketfeet/ Threadless. Break Point: The Reality of US Ecommerce Today.

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Retail TouchPoints

JUNE 17, 2022

The whole idea of aggregation was essentially born five years ago when the ecommerce industry recognized that digitizing the private equity playbook made a lot of sense. Here’s what you need to know before making a decision. So once you’ve settled on what the business is worth and after diligence etc., The Multiples Effect.

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Retail TouchPoints

AUGUST 9, 2022

Marketplaces, social media and branded ecommerce experiences offer a multitude of opportunities for brands to build customized plans for global growth, but often that “local” piece gets lost in translation (pun intended). “Go global, act local.” In the digital-driven era of retail, achieving scale through global expansion is easier than ever.

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Retail TouchPoints

NOVEMBER 15, 2022

With brands looking to bring direct marketing into the 21 st century at last, linking TV ads and ecommerce is critical. What will it take for shoppable TV to be a more valuable part of the marketing mix for brands — and a viable medium for consumers who want to shop as new shows and seasons drop? Make the user experience easy.

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Retail TouchPoints

SEPTEMBER 2, 2022

Global cross-border ecommerce sales reached nearly $3.2 Brands and retailers should keep a close eye on competitors already in these markets, how they’re performing and what unique differentiation they can add to the category. The four keys to success are. Establish Your Value Proposition. Consider the Value of Marketplaces.

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Retail TouchPoints

JANUARY 31, 2024

Here’s what we learned from our work with them. Taking the time to understand your customers and what they care about, and then showing up in authentic, human ways, goes a long way to nurturing the relationship with your customers. Between best-in-class customer service at its cafes in Atlanta and Savannah, Ga.,

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Retail TouchPoints

SEPTEMBER 9, 2022

A recent survey reveals what will be required to steer more shoppers toward sustainable products produced in socially conscious ways. Retail TouchPoints (RTP): What do the findings about the demographics of the shoppers most interested in sustainability say to you? Dr. Lerzan Aksoy. “At

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Retail TouchPoints

JULY 6, 2022

The time is now for the retail and ecommerce sector to put their best foot forward and make significant strides in creating digital practices that respect consumers’ private data,” said Nina Müller, Director of the Ethical Commerce Alliance in a statement. as the first partners of the Alliance. Ángel Maldonado.

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Retail TouchPoints

MARCH 24, 2022

Instacart already powers the ecommerce and fulfillment experience for hundreds of retailers across North America. “Instacart Platform continues to fuel our omnichannel strategy, powering delivery and curbside pickup across our markets,” said Maria Brous, Director of Communications at Publix in a statement.

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Fabric

APRIL 9, 2024

What I’ve seen over the years is that most re-platforming projects end up costing more money and time than was initially estimated. This is the first in a series of posts on “ Re-platforming.” I’ve never written a blog series before. I think I’ve written three blog posts in total! Re-platforming brings up all kinds of connotations.

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