Powerful new ways to grow

The Klaviyo Approach

Your owned marketing resource

Latest posts

Discover the most recent marketing insights.
May 30, 2024
7 TikTok ecommerce strategies to boost sales

Discover top TikTok ecommerce strategies and successful brand examples to boost your online sales. Unlock the power of TikTok for your brand with Klaviyo.

Profile photo of author Tracey Wallace
Tracey Wallace
11min read
May 30, 2024
Unlock personalized, efficient ads for TikTok’s 1B+ users

With Klaviyo’s TikTok integration, brands can leverage the power of TikTok to present tailored ads to their audience, precisely matched to each stage of the customer journey.

Profile photo of author Jen Kessler
Jen Kessler
3min read
In lavender font on a bright salmon background, text over the top left of the image reads "win-back emails." In smaller black copy underneath that, text reads, "examples and strategies." The right side of the image is occupied by a photo of a person with shoulder-length brown hair, wearing a denim jacket over a yellow t-shirt, standing behind the counter of a coffeeshop with their laptop open.
May 30, 2024
5 win-back email examples & strategies for success

The best win-back campaign examples to re-engage your lapsed customers and reduce customer churn. Boost retention rates with these best practices and strategies.

Profile photo of author Emily Riedy
Emily Riedy
17min read

Success stories

Read how brands are achieving their biggest milestones.
View category
In large stacked capital letters on a lavender and pink gradient background, white font on the left side of the image reads, "sophisticated segmentation tactics." In smaller black font beneath that, copy reads, "from top-performing brands." A watermark of the Klaviyo flag is in the background.
Success stories
Apr 23, 2024
3 successful SMS & email segmentation use cases

Explore success stories of Jenni Kayne, Huda Beauty, & Compass Coffee leveraging advanced SMS and email segmentation and marketing strategies to boost sales growth.

Profile photo of author Tiffany Regaudie
Success stories
Apr 22, 2024
Why Agencies Partner with Klaviyo

Leaders at 3 different agencies—CQL, In the Inbox, and SmartSites—share why they choose to partner with Klaviyo, in their own words.

Profile photo of author Mae Rice
Mae Rice
5min read
Success stories
Apr 19, 2024
3 SMS and email automation use cases

Explore 3 email automation case studies to start creating successful flow campaigns that are personalized to your audience. Step up your marketing game today.

Profile photo of author Tiffany Regaudie

Klaviyo helped us scale and find more and more ways to get in touch with our buyers, without getting overly promotional and still leaning into that premium brand lens.

Renee Halvorsen
CMO, Marine Layer
Compare your industry performance data

Download our 2024 global benchmark report by vertical, complete with tips and tricks for how to improve your performance.

Email marketing

Everything you need to know about what it takes to craft an effective email marketing strategy.
View category
In lavender font on a bright salmon background, text over the top left of the image reads "win-back emails." In smaller black copy underneath that, text reads, "examples and strategies." The right side of the image is occupied by a photo of a person with shoulder-length brown hair, wearing a denim jacket over a yellow t-shirt, standing behind the counter of a coffeeshop with their laptop open.
Email marketing
May 30, 2024
5 win-back email examples & strategies for success

The best win-back campaign examples to re-engage your lapsed customers and reduce customer churn. Boost retention rates with these best practices and strategies.

Profile photo of author Emily Riedy
Emily Riedy
17min read
Image shows text that reads "Engagement-based email segmentation"
Email marketing
May 23, 2024
3 key benefits of engagement-based email segmentation

Discover the benefits of engagement-based email segmentation. Learn how to create a schedule based on subscriber engagement to boost deliverability and reduce spam.

Profile photo of author Tonya Gordon
Tonya Gordon
6min read
In stacked capital letters that stretch across the entire image, copy outlined in lemon reads, "email pop-ups." In the lower right corner, smaller black copy reads, "11 best practices." The background is tan.
Email marketing
May 21, 2024
11 email pop-up best practices, with real-life examples

Unlock the secrets of effective email pop-ups. Learn creation tips & best practices & see successful industry examples to elevate your conversion game today.

Profile photo of author Tiffany Regaudie

SMS marketing

Text message marketing is here to stay. Find out how to do it right.
View category
SMS marketing
May 13, 2024
SMS marketing campaigns: 9 steps to success

Discover the power of SMS marketing campaigns. Learn how to create a successful SMS marketing campaign to maximize customer engagement today.

Profile photo of author Jax Connelly
Jax Connelly
15min read
In dark sage font on a lighter sage background, stacked capital letters in the background of the image read, "6 use cases." In smaller black copy over that, text reads, "SMS: drive more sales, inspire your next send."
SMS marketing
May 9, 2024
6 SMS marketing use cases & why they work

Explore top SMS marketing use cases. Learn from our real-world examples so you can level up your text message marketing strategy today.

Profile photo of author Jax Connelly
Jax Connelly
18min read
Image is lavender with text that reads "Preventing bots + spam: 3 ways to secure your sign-up forms"
SMS marketing
May 9, 2024
How to secure sign-up forms

Security is critical for preserving the effectiveness of your sign-up forms. Implement solutions like double opt-in or CAPTCHA and learn how Klaviyo can help.

Profile photo of author Toshi Onishi
Toshi Onishi
4min read

Related content

Looking for more? Check out other resources to grow your business.